VVV · Insider Trading

Valvoline Inc.

Every open-market purchase and sale reported by VVV officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.

Form 4 Filings
50
most recent
Open-Market Buys
4
code P
Sales
2
code S
Reporting Insiders
16
current holders
VVV — Recent Form 4 Transactions (latest 2026-10-16)
FiledInsiderRole TypeSharesValue
2026-10-16 Lori Ann Flees President & CEO A +30 deriv. —
2026-10-02 Lori Ann Flees President & CEO A +31 deriv. —
2026-09-18 Lori Ann Flees President & CEO A +36 deriv. —
2026-09-04 Lori Ann Flees President & CEO A +30 deriv. —
2026-09-03 Adam C. Worsham SVP, Chief Franchising Officer MIXED +1,785 −$25.08K
2026-08-24 Julie Marie O'Daniel Chief Legal Officer Sell −3,700 −$125.12K
2026-08-21 Lori Ann Flees President & CEO A +28 deriv. —
2026-08-14 Jordan M. Denny Chief Accounting Officer Buy +1,506 +$50.00K
2026-08-07 Lori Ann Flees President & CEO A +27 deriv. —
2026-08-07 Lori Ann Flees President & CEO A +27 deriv. —
2026-07-24 Katherine Irene Fogertey Director A +1,810 deriv. —
2026-07-24 Scott Mezvinsky Director A +1,810 deriv. —
2026-07-24 Lori Ann Flees President & CEO A +25 deriv. —
2026-07-10 Lori Ann Flees President & CEO A +25 deriv. —
2026-06-26 Lori Ann Flees President & CEO A +24 deriv. —
2026-06-26 Jonathan L. Caldwell Chief People Officer Sell −2,851 −$114.04K
2026-06-12 Lori Ann Flees President & CEO A +25 deriv. —
2026-06-03 J Kevin Willis Chief Financial Officer MIXED +2,108 +$71.55K
2026-05-29 Lori Ann Flees President & CEO A +28 deriv. —
2026-05-18 Jennifer Lynn Slater Director Buy +1,000 +$32.53K
2026-05-15 Richard Joseph Freeland Director Buy +3,100 +$100.35K
2026-05-15 J Kevin Willis Chief Financial Officer Buy +10,000 +$318.00K
2026-05-15 Lori Ann Flees President & CEO A +30 deriv. —
2026-05-01 Lori Ann Flees President & CEO A +58 deriv. —
2026-04-03 Lori Ann Flees President & CEO A +29 deriv. —
2026-04-02 Jordan M. Denny Chief Accounting Officer MIXED +2,348 −$40.74K
2026-03-20 Lori Ann Flees President & CEO A +29 deriv. —
2026-03-06 Lori Ann Flees President & CEO A +27 deriv. —
2026-03-04 Jonathan L. Caldwell Chief People Officer MIXED −983 −$190.61K
2026-03-02 Dione Sturgeon Chief Accounting Officer MIXED +183 +$6.92K
2026-02-23 Julie Marie O'Daniel Chief Legal Officer MIXED — −$245.46K
2026-02-20 Lori Ann Flees President & CEO A +25 deriv. —
2026-02-09 Lori Ann Flees President & CEO A +26 deriv. —
2026-01-29 Vada O Manager Director M +3,750 +$123.15K
2026-01-29 Patrick Pacious Director M +3,750 +$123.15K
2026-01-29 Richard Joseph Freeland Director A +4,300 deriv. —
2026-01-29 Gerald Evans Director A +4,300 deriv. —
2026-01-29 Charles M Sonsteby Director A +4,300 deriv. —
2026-01-29 Carol H. Kruse Director A +4,300 deriv. —
2026-01-29 Jennifer Lynn Slater Director A +4,300 deriv. —
2026-01-29 Chris Carr Director A +4,300 deriv. —
2026-01-29 Janet S. Wong Director A +4,300 deriv. —
2026-01-23 Lori Ann Flees President & CEO A +29 deriv. —
2026-01-12 Lori Ann Flees President & CEO A +31 deriv. —
2025-12-29 Lori Ann Flees President & CEO A +59 deriv. —
2025-12-12 Lori Ann Flees President & CEO A +4,778 deriv. —
2025-12-01 Dione Sturgeon Chief Accounting Officer MIXED +274 −$3.88K
2025-12-01 Lori Ann Flees President & CEO MIXED +1,424 −$38.17K
2025-12-01 Linne Fulcher Chief Operating Officer MIXED +551 −$7.61K
2025-12-01 Jonathan L. Caldwell Chief People Officer MIXED +409 −$5.82K
VVV — Current Insider Holders
InsiderRole Shares HeldValue
Mary E Meixelsperger Chief Financial Officer 157,447 $5.03M
Lori Ann Flees President & CEO 71,910 $2.30M
J Kevin Willis Chief Financial Officer 38,201 $1.22M
Charles M Sonsteby Director 26,437 $844.40K
Jonathan L. Caldwell Chief People Officer 20,918 $668.12K
Robert Travis Dobbins Chief Technology Officer 17,614 $562.59K
Julie Marie O'Daniel Chief Legal Officer 17,324 $553.33K
Richard Joseph Freeland Director 16,112 $514.62K
Linne Fulcher Chief Operating Officer 13,027 $416.08K
Mary J Twinem Director 9,937 $317.39K
Adam C. Worsham SVP, Chief Franchising Officer 9,893 $315.98K
Patrick Pacious Director 9,490 $303.11K
Vada O Manager Director 8,870 $283.31K
Dione Sturgeon Chief Accounting Officer 6,970 $222.62K
Jordan M. Denny Chief Accounting Officer 4,121 $131.62K
Jennifer Lynn Slater Director 1,000 $31.94K
VVV Insider Trading FAQ
Who are the insiders at VVV?
16 officers, directors and 10%+ beneficial owners currently report holdings in VVV via SEC Form 4.
Are VVV insiders buying or selling?
Across the 50 most recent Form 4 filings for VVV, 4 were open-market purchases (code P) and 2 were sales (code S). Sales frequently reflect scheduled 10b5-1 plans or tax withholding rather than a view on the stock.
How current is VVV insider data?
Form 4 must be filed within two business days of the transaction, so this is close to real time. The most recent VVV filing is dated 2026-10-16.
How to read Form 4 activity

Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.

Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.

Full filing history and per-insider positions are on the VVV quote page; the site-wide leaderboard is on the insider transactions hub.

Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.