Long Road Investment Counsel, LLC — 13F Holdings & Portfolio
CIK 1620081 · latest 13F-HR filed 2026-08-14
Long Road Investment Counsel, LLC manages $271.3M in 13F-reported U.S. long-equity assets across 80 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are ORLY (10.29%), GOOG (6.32%), GOOGL (6.11%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 3 new positions, exited 1, added to 36, and trimmed 21.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
SUITE 804
KALAMAZOO, MI 49007-3946
$271.3M
Long-equity book
80
Distinct positions
2026-06-30
Filed 2026-08-14
+3 / −1 / ↑36 / ↓21
vs 2026-03-31
| Name | Title / Status | Ownership | Type |
|---|
Top Adds (vs prior quarter)
- ALPHABET CL A$3.2M +24.3%
- ALPHABET INC$3.2M +22.5%
- GE AEROSPACE$1.3M +31.7%
- RB GLOBAL INC$1.2M +21.5%
- AUTOMATIC DATA PROCESSING IN$1.1M +10.2%
Top Trims
- ICE-$1.7M -21.7%
- INTUIT-$748.9K -39.6%
- PEPSICO INC-$579.3K -13.0%
- ACCENTURE-$547.8K -37.5%
- BROADRIDGE-$432.7K -15.7%
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | OREILLY AUTOMOTIVE INC | ORLY | 67103H107 | $27.9M | 10.29% | 303,265 | SH |
| 2 | ALPHABET INC | GOOG | 02079K107 | $17.2M | 6.32% | 48,549 | SH |
| 3 | ALPHABET CL A | GOOGL | 02079K305 | $16.6M | 6.11% | 46,405 | SH |
| 4 | STRYKER CORPORATION | SYK | 863667101 | $13.5M | 4.98% | 42,907 | SH |
| 5 | AUTOMATIC DATA PROCESSING IN | ADP | 053015103 | $12.0M | 4.41% | 53,409 | SH |
| 6 | FASTENAL CO | FAST | 311900104 | $11.9M | 4.39% | 247,990 | SH |
| 7 | ILLINOIS TOOL WKS INC | ITW | 452308109 | $10.4M | 3.85% | 38,576 | SH |
| 8 | ORACLE | ORCL | 68389X105 | $9.6M | 3.54% | 65,589 | SH |
| 9 | APPLE INC | AAPL | 037833100 | $8.4M | 3.10% | 29,100 | SH |
| 10 | STARBUCKS CORP | SBUX | 855244109 | $7.0M | 2.58% | 68,570 | SH |
| 11 | RB GLOBAL INC | RBA | 74935Q107 | $6.8M | 2.50% | 58,140 | SH |
| 12 | ICE | ICE | 45866F104 | $6.2M | 2.30% | 50,735 | SH |
| 13 | EXPEDITORS INTL WASH INC | EXPD | 302130109 | $6.0M | 2.21% | 36,875 | SH |
| 14 | IDEXX LABS INC | IDXX | 45168D104 | $6.0M | 2.19% | 11,307 | SH |
| 15 | GE AEROSPACE | GE | 369604301 | $5.4M | 1.97% | 14,324 | SH |
| 16 | AFFILIATED MANAGERS GROUP | AMG | 008252108 | $5.2M | 1.93% | 15,481 | SH |
| 17 | AFLAC INC | AFL | 001055102 | $5.2M | 1.93% | 44,650 | SH |
| 18 | AIR PRODUCTS AND CHEMICALS I | APD | 009158106 | $4.4M | 1.61% | 14,935 | SH |
| 19 | GE VERNOVA | GEV | 36828A101 | $4.2M | 1.55% | 3,569 | SH |
| 20 | WEX INC | WEX | 96208T104 | $3.9M | 1.45% | 27,904 | SH |
| 21 | PEPSICO INC | PEP | 713448108 | $3.9M | 1.43% | 28,580 | SH |
| 22 | THERMO FISHER SCIENTIFIC INC | TMO | 883556102 | $3.9M | 1.42% | 7,691 | SH |
| 23 | DORMAN PRODS INC | DORM | 258278100 | $3.9M | 1.42% | 28,250 | SH |
| 24 | JOHNSON & JOHNSON | JNJ | 478160104 | $3.8M | 1.38% | 14,795 | SH |
| 25 | OMNICOM GROUP INC | OMC | 681919106 | $3.7M | 1.38% | 51,403 | SH |
| 26 | STATE STR CORP | STT | 857477103 | $3.7M | 1.38% | 22,001 | SH |
| 27 | CHEESECAKE FACTORY INC | CAKE | 163072101 | $3.5M | 1.29% | 43,920 | SH |
| 28 | GILEAD SCIENCES INC | GILD | 375558103 | $3.2M | 1.16% | 24,950 | SH |
| 29 | BORGWARNER INC | BWA | 099724106 | $3.1M | 1.15% | 47,030 | SH |
| 30 | LAUDER ESTEE COS INC | EL | 518439104 | $2.7M | 1.00% | 34,484 | SH |
| 31 | BECTON DICKINSON & CO | BDX | 075887109 | $2.5M | 0.91% | 16,349 | SH |
| 32 | CINTAS CORP | CTAS | 172908105 | $2.3M | 0.87% | 13,800 | SH |
| 33 | BROADRIDGE | BR | 11133T103 | $2.3M | 0.86% | 16,950 | SH |
| 34 | SPDR S&P 500 ETF | SPY | 78462F103 | $2.0M | 0.73% | 2,639 | SH |
| 35 | GEN DIGITAL INC | GEN | 668771108 | $1.9M | 0.70% | 76,425 | SH |
| 36 | MICROSOFT CORP | MSFT | 594918104 | $1.7M | 0.63% | 4,567 | SH |
| 37 | MOODYS CORP | MCO | 615369105 | $1.7M | 0.61% | 3,679 | SH |
| 38 | ABBVIE | ABBV | 00287Y109 | $1.6M | 0.59% | 6,335 | SH |
| 39 | BERKSHIRE HATHAWAY INC DEL | BRK.A | 084670108 | $1.5M | 0.55% | 2 | SH |
| 40 | FIDELITY NATL INFORMATION SVCS | FIS | 31620M106 | $1.4M | 0.53% | 36,827 | SH |
| 41 | ISHARES TR | EFA | 464287465 | $1.4M | 0.52% | 13,640 | SH |
| 42 | SYSCO CORP | SYY | 871829107 | $1.4M | 0.50% | 16,360 | SH |
| 43 | CARMAX INC | KMX | 143130102 | $1.3M | 0.49% | 24,960 | SH |
| 44 | JPMORGAN CHASE | JPM | 46625H100 | $1.3M | 0.47% | 3,932 | SH |
| 45 | ABBOTT LABORATORIES | ABT | 002824100 | $1.2M | 0.45% | 13,485 | SH |
| 46 | PHINIA INC | PHIN | 71880K101 | $1.2M | 0.45% | 14,826 | SH |
| 47 | SPDR S&PMIDCAP 400 ETF | MDY | 78467Y107 | $1.2M | 0.45% | 1,720 | SH |
| 48 | VANGUARD INTL EQUITY INDEX F | VWO | 922042858 | $1.2M | 0.43% | 19,500 | SH |
| 49 | WORKDAY INC | WDAY | 98138H101 | $1.1M | 0.42% | 9,391 | SH |
| 50 | INTUIT | INTU | 461202103 | $1.1M | 0.42% | 4,370 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-14 | $271.3M | 80 | 0000905729-26-000146 |
| 2026-03-31 | 2026-05-08 | $255.0M | 78 | 0000905729-26-000098 |
| 2025-12-31 | 2026-02-04 | $264.0M | 79 | 0000905729-26-000033 |