APPF (AppFolio, Inc. Class A)
Insider Trading Activity
Every open-market purchase and sale reported by APPF officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
| Filed | Insider | Role | Type | Shares | Value |
|---|---|---|---|---|---|
| 2026-08-24 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-20 | Timothy Mathias Eaton | Chief Financial Officer | Sell | — | — |
| 2026-08-20 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-20 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-18 | Michael MiQi Yang | Director | A | — | — |
| 2026-08-18 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-18 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-18 | Diya Jolly | Director | A | — | — |
| 2026-08-17 | William Shane Trigg | Chief Executive Officer | Sell | — | — |
| 2026-08-14 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-14 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-12 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-12 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-12 | Timothy Mathias Eaton | Chief Financial Officer | F | — | — |
| 2026-08-12 | Evan Pickering | General Counsel | MIXED | — | — |
| 2026-08-12 | William Shane Trigg | Chief Executive Officer | F | — | — |
| 2026-08-12 | Don Rigler | Principal Accounting Officer | MIXED | — | — |
| 2026-08-12 | Elizabeth Erin Barat | Chief People Officer | F | — | — |
| 2026-08-10 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-10 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-07 | Evan Pickering | General Counsel | Sell | — | — |
| 2026-08-07 | Evan Pickering | General Counsel | Sell | — | — |
| 2026-08-06 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-06 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-06 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-06 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-08-04 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-30 | MAURICE J DUCA | 10%+ Owner | — | — | — |
| 2026-07-30 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-21 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-17 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-14 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-09 | MAURICE J DUCA | 10%+ Owner | Sell | — | — |
| 2026-07-01 | Olivia Nottebohm | Director | A | — | — |
| 2026-07-01 | Winifred Markus Webb | Director | A | — | — |
| 2026-07-01 | Saori Casey | Director | A | — | — |
| 2026-07-01 | APPFOLIO INC | Director | A | — | — |
| 2026-07-01 | APPFOLIO INC | Director | A | — | — |
| 2026-07-01 | Scanlan Agnes Bundy | Director | A | — | — |
| 2026-06-15 | Don Rigler | Principal Accounting Officer | Sell | — | — |
| 2026-06-15 | Timothy Mathias Eaton | Chief Financial Officer | Sell | — | — |
| 2026-06-15 | Evan Pickering | General Counsel | Sell | — | — |
| 2026-05-19 | William Shane Trigg | Chief Executive Officer | Sell | — | — |
| 2026-05-12 | Timothy Mathias Eaton | Chief Financial Officer | F | — | — |
| 2026-05-12 | William Shane Trigg | Chief Executive Officer | F | — | — |
| 2026-05-12 | Don Rigler | Principal Accounting Officer | F | — | — |
| 2026-05-12 | Evan Pickering | General Counsel | F | — | — |
| 2026-05-12 | Elizabeth Erin Barat | Chief People Officer | MIXED | — | — |
| 2026-04-13 | William Shane Trigg | Chief Executive Officer | A | — | — |
| 2026-03-11 | JANET KERR | Director | G | — | — |
| Insider | Role | Shares Held | Value |
|---|---|---|---|
| — | 10%+ Owner | 1,803,826 | — |
| — | 10%+ Owner | 1,607,181 | — |
| — | 10%+ Owner | 1,549,880 | — |
| — | 10%+ Owner | 1,294,587 | — |
| — | 10%+ Owner | 1,242,489 | — |
| — | 10%+ Owner | 1,038,857 | — |
| — | Chief Executive Officer | 996,149 | — |
| — | 10%+ Owner | 970,271 | — |
| — | Founder | 632,795 | — |
| — | 10%+ Owner | 505,000 | — |
| — | Director | 498,714 | — |
| — | 10%+ Owner | 294,783 | — |
| — | Director | 194,018 | — |
| — | 10%+ Owner | 175,025 | — |
| — | Chief Financial Officer | 92,424 | — |
| — | Chief Executive Officer | 70,772 | — |
| — | 10%+ Owner | 63,199 | — |
| — | Director | 29,676 | — |
| — | Director | 28,399 | — |
| — | Director | 25,400 | — |
| — | Chief Trust Officer | 25,015 | — |
| — | Director | 22,236 | — |
| — | Chief People Officer | 20,976 | — |
| — | Chief Financial Officer | 16,714 | — |
| — | Director | 13,072 | — |
Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.
Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.
Full filing history and per-insider positions are on the APPF quote page; the site-wide leaderboard is on the insider transactions hub.