Ulrich Consultants & Investment Group, LLC — 13F Holdings & Portfolio
CIK 1878849 · latest 13F-HR filed 2026-10-13
Ulrich Consultants & Investment Group, LLC manages $100.1M in 13F-reported U.S. long-equity assets across 47 reported positions as of its 2026-09-30 13F-HR filing. Its largest disclosed positions are VOO (44.16%), SMMD (17.19%), SPY (4.26%). Quarter over quarter (versus its 2023-06-30 filing) the fund opened 30 new positions and exited 7; 12 existing positions rose in reported value and 3 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-10-13
vs 2023-06-30
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q3 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q2 23 → Q3 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
2 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 80.4%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Jan 30, 2026.
SUITE 1
ALBUQUERQUE, NM 87104
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| ULRICH CONSULTING GROUP, LLC Control | MEMBER since Dec 2020 | 50–75% | Domestic Entity |
| ULRICH, JOHN, PAUL Control | MANAGER / PRESIDENT since Jan 2021 | Less than 5% | Individual |
| Gerald, Evan, Whittier | CHIEF COMPLIANCE OFFICER & MEMBER since Jan 2026 | 5–10% | Individual |
| RITZ-SCHALK, MOLLY, PAULI | MEMBER since Dec 2020 | 5–10% | Individual |
| SIZEMORE, JAMES, MICHAEL | MEMBER since Apr 2022 | Less than 5% | Individual |
| SOLCHER, WHITNEY, E | MEMBER since Oct 2021 | 5–10% | Individual |
| Ulrich, Matthew, John | MEMBER since Dec 2022 | 5–10% | Individual |
| ULRICH, JOHN, PAUL Control Indirect owner via ULRICH CONSULTING GROUP, LLC | MEMBER / MANAGER since Apr 2007 | 75% or more | Individual |
Ownership & leadership changes · 6 filings with changes since Mar 21, 2012
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- No longer listedCROWDER, REBECCA, ANNE · CHIEF COMPLIANCE OFFICER · Less than 5% · listed since Jan 2021
- ChangedGerald, Evan, Whittier · title MEMBER → CHIEF COMPLIANCE OFFICER & MEMBER
- ChangedULRICH CONSULTING GROUP, LLC · ownership 75% or more → 50–75%
- AddedGerald, Evan, Whittier · MEMBER · 5–10%
- AddedSIZEMORE, JAMES, MICHAEL · MEMBER · Less than 5%
- AddedSOLCHER, WHITNEY, E · MEMBER · 5–10%
- AddedUlrich, Matthew, John · MEMBER · 5–10%
- AddedCROWDER, REBECCA, ANNE · CHIEF COMPLIANCE OFFICER · Less than 5%
- AddedULRICH CONSULTING GROUP, LLC · MEMBER · 75% or more · control person
- AddedULRICH, JOHN, PAUL · MEMBER / MANAGER · 75% or more · indirect via ULRICH CONSULTING GROUP, LLC · control person
- ChangedULRICH, JOHN, PAUL · title CHIEF COMPLIANCE OFFICER / MANAGING MEMBER → MANAGER / PRESIDENT; ownership 75% or more → Less than 5%
- AddedRITZ-SCHALK, MOLLY, PAULI · MEMBER · 5–10%
- No longer listedULRICH, LISA, ANN · MEMBER · 50–75% · control person · listed since Apr 2007
- ChangedULRICH, JOHN, PAUL · ownership 50–75% → 75% or more
- ListedULRICH, JOHN, PAUL · CHIEF COMPLIANCE OFFICER / MANAGING MEMBER · 50–75% · control person
- ListedULRICH, LISA, ANN · MEMBER · 50–75% · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- VANGUARD INDEX FDS$33.4M +308.8%
- ISHARES TR$2.2M +253.6%
- STATE STR SPDR S&P 500 ETF T$1.6M +59.9%
- ENTERPRISE PRODS PARTNERS L$1.0M +386.4%
- ISHARES TR$878.3K +95.1%
Top Trims
- VANGUARD SCOTTSDALE FDS-$10.2M -83.5%
- INVESCO EXCH TRADED FD TR II-$381.8K -33.6%
- SELECT SECTOR SPDR TR-$63.6K -14.4%
New Positions
- ISHARES TR$17.2M
- VANGUARD SCOTTSDALE FDS$2.6M
- SPDR GOLD TR$1.5M
- VANGUARD SCOTTSDALE FDS$1.4M
- ENERGY TRANSFER L P$1.0M
Exited Positions
- ISHARES TR$2.1M
- ISHARES TR$1.9M
- VANGUARD INDEX FDS$1.0M
- FS KKR CAP CORP$815.3K
- EXXON MOBIL CORP$348.6K
Ulrich Consultants & Investment Group, LLC Holdings (2026-09-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | VANGUARD INDEX FDS | VOO | 922908363 | $44.2M | 44.16% | 63,066 | SH |
| 2 | ISHARES TR | SMMD | 46435G268 | $17.2M | 17.19% | 201,207 | SH |
| 3 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $4.3M | 4.26% | 5,592 | SH |
| 4 | ISHARES TR | ESGD | 46435G516 | $3.1M | 3.13% | 30,419 | SH |
| 5 | VANGUARD SCOTTSDALE FDS | VONV | 92206C714 | $2.6M | 2.64% | 24,321 | SH |
| 6 | HCA HEALTHCARE INC | HCA | 40412C101 | $2.1M | 2.05% | 4,813 | SH |
| 7 | VANGUARD SCOTTSDALE FDS | VONG | 92206C680 | $2.0M | 2.02% | 15,662 | SH |
| 8 | ISHARES TR | IVW | 464287309 | $1.8M | 1.80% | 12,667 | SH |
| 9 | AMPLIFY ETF TR | DIVO | 032108409 | $1.6M | 1.63% | 35,068 | SH |
| 10 | SPDR GOLD TR | GLD | 78463V107 | $1.5M | 1.48% | 3,892 | SH |
| 11 | VANGUARD SCOTTSDALE FDS | VTHR | 92206C599 | $1.4M | 1.42% | 4,225 | SH |
| 12 | ENTERPRISE PRODS PARTNERS L | EPD | 293792107 | $1.3M | 1.31% | 36,926 | SH |
| 13 | APPLE INC | AAPL | 037833100 | $1.2M | 1.22% | 3,657 | SH |
| 14 | MICROSOFT CORP | MSFT | 594918104 | $1.2M | 1.15% | 2,245 | SH |
| 15 | ENERGY TRANSFER L P | ET | 29273V100 | $1.0M | 1.01% | 50,942 | SH |
| 16 | ISHARES TR | IVV | 464287200 | $950.0K | 0.95% | 1,240 | SH |
| 17 | CAPITAL GROUP DIVIDEND VALUE | CGDV | 14020W106 | $942.8K | 0.94% | 19,300 | SH |
| 18 | ISHARES TR | ACWI | 464288257 | $920.8K | 0.92% | 5,800 | SH |
| 19 | INVESCO EXCH TRADED FD TR II | EQAL | 46138E420 | $755.9K | 0.76% | 13,198 | SH |
| 20 | FIRST TR EXCHANGE TRADED FD | RDVY | 33738R506 | $587.2K | 0.59% | 7,500 | SH |
| 21 | INTEL CORP | INTC | 458140100 | $582.6K | 0.58% | 4,846 | SH |
| 22 | EXXONMOBIL HOLDINGS CORP | XOM | 30233Q108 | $528.9K | 0.53% | 3,250 | SH |
| 23 | CISCO SYS INC | CSCO | 17275R102 | $527.8K | 0.53% | 4,904 | SH |
| 24 | VANECK ETF TRUST | GDX | 92189F106 | $504.9K | 0.50% | 5,750 | SH |
| 25 | AMAZON COM INC | AMZN | 023135106 | $441.7K | 0.44% | 1,773 | SH |
| 26 | PALO ALTO NETWORKS INC | PANW | 697435105 | $428.7K | 0.43% | 1,079 | SH |
| 27 | ISHARES TR | IBB | 464287556 | $423.1K | 0.42% | 2,010 | SH |
| 28 | ISHARES TR | IFRA | 46435U713 | $402.8K | 0.40% | 7,320 | SH |
| 29 | TARGA RES CORP | TRGP | 87612G101 | $383.8K | 0.38% | 1,420 | SH |
| 30 | ELI LILLY & CO | LLY | 532457108 | $379.5K | 0.38% | 328 | SH |
| 31 | SELECT SECTOR SPDR TR | XLE | 81369Y506 | $377.9K | 0.38% | 6,145 | SH |
| 32 | ISHARES GOLD TR | IAU | 464285204 | $364.3K | 0.36% | 4,665 | SH |
| 33 | VANGUARD INDEX FDS | VO | 922908629 | $360.8K | 0.36% | 4,601 | SH |
| 34 | KINDER MORGAN INC DEL | KMI | 49456B101 | $355.0K | 0.35% | 11,773 | SH |
| 35 | AMPLIFY ETF TR | HACK | 032108664 | $344.1K | 0.34% | 2,838 | SH |
| 36 | INVESCO EXCHANGE TRADED FD T | RSP | 46137V357 | $337.6K | 0.34% | 1,623 | SH |
| 37 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $290.3K | 0.29% | 583 | SH |
| 38 | NVIDIA CORPORATION | NVDA | 67066G104 | $272.3K | 0.27% | 1,192 | SH |
| 39 | WILLIAMS COS INC | WMB | 969457100 | $271.9K | 0.27% | 4,000 | SH |
| 40 | VANGUARD INTL EQUITY INDEX F | VEU | 922042775 | $269.7K | 0.27% | 3,250 | SH |
| 41 | ARES CAPITAL CORP | ARCC | 04010L103 | $267.4K | 0.27% | 14,000 | SH |
| 42 | SPROTT ASSET MANAGEMENT LP | PHYS | 85207H104 | $265.8K | 0.27% | 8,500 | SH |
| 43 | MPLX LP | MPLX | 55336V100 | $265.3K | 0.26% | 4,710 | SH |
| 44 | SIMON PPTY GROUP INC NEW | SPG | 828806109 | $220.8K | 0.22% | 1,100 | SH |
| 45 | VANGUARD INDEX FDS | VTI | 922908769 | $214.8K | 0.21% | 574 | SH |
| 46 | STARBUCKS CORP | SBUX | 855244109 | $210.2K | 0.21% | 2,237 | SH |
| 47 | AEBI SCHMIDT HLDG AG | AEBI | H00501108 | $106.2K | 0.11% | 10,037 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-09-30 | 2026-10-13 | $100.1M | 47 | 0001878849-26-000007 |
| 2023-06-30 | 2023-08-07 | $41.4M | 24 | 0001085146-23-003107 |
ALBUQUERQUE, NM 87104