EYE · Insider Trading
National Vision Holdings, Inc. Common Stock
Every open-market purchase and sale reported by EYE officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.
| Filed | Insider | Role | Type | Shares | Value |
|---|---|---|---|---|---|
| 2026-09-09 | David G Cutler | Chief Technology Officer | MIXED | +7,888 | −$86.87K |
| 2026-09-03 | Ana Moeddel | CHIEF MERCH. & MC OFFICER | MIXED | +8,281 | −$52.38K |
| 2026-08-21 | Alexander Wilkes | Chief Executive Officer | MIXED | +31,902 | −$565.41K |
| 2026-08-03 | Alexander Wilkes | Chief Executive Officer | MIXED | +7,108 | −$146.79K |
| 2026-07-09 | Mark Banner | President, America's Best | MIXED | +6,764 | −$96.35K |
| 2026-06-22 | Virginia A Hepner | Director | A | +11,350 | — |
| 2026-06-22 | Naomi Kelman | Director | A | +11,350 | — |
| 2026-06-22 | James M. McGrann | Director | A | +11,350 | — |
| 2026-06-22 | Susan C OFarrell | Director | A | +14,571 | — |
| 2026-06-22 | Caitlin Zulla | Director | A | +16,258 | — |
| 2026-06-22 | Jose Armario | Director | A | +16,258 | — |
| 2026-06-22 | Michael J Nicholson | Director | A | +11,350 | — |
| 2026-06-22 | Susan S Johnson | Director | A | +11,350 | — |
| 2026-06-09 | Michael J Nicholson | Director | Buy | +50,000 | +$776.00K |
| 2026-04-01 | Christopher Laden | Chief Financial Officer | MIXED | +16,380 | −$251.28K |
| 2026-03-12 | Alexander Wilkes | Chief Executive Officer | Sell | −35,000 | −$928.90K |
| 2026-03-09 | David G Cutler | Chief Technology Officer | A | +10,753 deriv. | — |
| 2026-03-09 | Christopher Laden | Chief Financial Officer | A | +17,922 deriv. | — |
| 2026-03-09 | Mark Banner | President, America's Best | MIXED | +9,573 | −$115.31K |
| 2026-03-09 | Bill Clark | Chief People Officer | MIXED | +5,794 | −$67.80K |
| 2026-03-09 | Alexander Wilkes | Chief Executive Officer | MIXED | +13,418 | −$390.43K |
| 2026-03-09 | Priti V Patel | Head of Emerging Brands | MIXED | +5,486 | −$76.39K |
| 2026-03-09 | Jared Brandman | Chief Legal & Strategy Officer | MIXED | +6,785 | −$97.48K |
| 2026-03-09 | Ana Moeddel | SVP, CHIEF MERCH. & MC OFFICER | A | +10,753 deriv. | — |
| 2026-03-09 | L Reade Fahs | Executive Chairman | MIXED | +18,733 | −$1.03M |
| 2026-03-09 | Joseph VanDette | Chief Brand & Mktg Officer | MIXED | +5,794 | −$67.80K |
| 2026-03-04 | Priti V Patel | Head of Emerging Brands | MIXED | +9,556 | −$143.38K |
| 2026-03-04 | Jared Brandman | Chief Legal & Strategy Officer | MIXED | +22,206 | −$254.00K |
| 2026-03-04 | Bill Clark | SVP, Chief People Officer | MIXED | +22,173 | −$254.88K |
| 2026-03-04 | Joseph VanDette | Chief Brand & Mktg Officer | MIXED | +22,147 | −$255.57K |
| 2026-03-04 | L Reade Fahs | Executive Chairman | MIXED | +124,268 | −$2.66M |
| 2026-03-02 | Jared Brandman | Chief Legal & Strategy Officer | MIXED | +2,335 | −$32.50K |
| 2026-03-02 | Joseph VanDette | Chief Brand & Mktg Officer | MIXED | +2,191 | −$31.61K |
| 2026-03-02 | Bill Clark | SVP, Chief People Officer | MIXED | +2,191 | −$31.61K |
| 2026-03-02 | Priti V Patel | General Manager | MIXED | +1,981 | −$37.27K |
| 2026-03-02 | L Reade Fahs | Executive Chairman | MIXED | +15,613 | −$342.73K |
| 2025-10-06 | Priti V Patel | General Manager | MIXED | +964 | −$15.53K |
| 2025-09-17 | L Reade Fahs | Executive Chairman | Sell | −12,600 | −$301.28K |
| 2025-09-09 | David G Cutler | Chief Technology Officer | A | +25,997 deriv. | — |
| 2025-09-03 | Ana Moeddel | SVP, CHIEF MERCH. & MC OFFICER | A | +34,185 deriv. | — |
| 2025-08-29 | L Reade Fahs | Executive Chairman | Sell | −137,400 | −$3.34M |
| 2025-08-20 | Alexander Wilkes | Chief Executive Officer | MIXED | +36,596 | −$594.71K |
| 2025-08-04 | Alexander Wilkes | Chief Executive Officer | A | +41,306 deriv. | — |
| 2025-07-09 | Mark Banner | President, America's Best | MIXED | +8,266 | −$85.62K |
| 2025-06-23 | Caitlin Zulla | Director | A | +10,870 | — |
| 2025-06-23 | Virginia A Hepner | Director | A | +7,392 | — |
| 2025-06-23 | Susan S Johnson | Director | A | +7,392 | — |
| 2025-06-23 | James M. McGrann | Director | A | +7,392 | — |
| 2025-06-23 | Michael J Nicholson | Director | A | +7,392 | — |
| 2025-06-23 | Naomi Kelman | Director | A | +7,392 | — |
| Insider | Role | Shares Held | Value |
|---|---|---|---|
| L Reade Fahs | Executive Chairman | 1,061,840 | $17.62M |
| Jared Brandman | Chief Legal & Strategy Officer | 76,031 | $1.26M |
| Bill Clark | Chief People Officer | 72,648 | $1.21M |
| Michael J Nicholson | Director | 72,069 | $1.20M |
| Jose Armario | Director | 66,159 | $1.10M |
| Alexander Wilkes | Chief Executive Officer | 55,441 | $919.77K |
| Virginia A Hepner | Director | 55,377 | $918.70K |
| Susan S Johnson | Director | 55,050 | $913.28K |
| Naomi Kelman | Director | 52,391 | $869.17K |
| Joseph VanDette | Chief Brand & Mktg Officer | 48,502 | $804.65K |
| Caitlin Zulla | Director | 38,138 | $632.71K |
| Susan C OFarrell | Director | 36,904 | $612.24K |
| Priti V Patel | Head of Emerging Brands | 30,892 | $512.50K |
| Mark Banner | President, America's Best | 29,567 | $490.52K |
| Melissa Rasmussen | Chief Financial Officer | 25,121 | $416.76K |
| James M. McGrann | Director | 22,069 | $366.12K |
| Christopher Laden | Chief Financial Officer | 16,380 | $271.74K |
| David G Cutler | Chief Technology Officer | 12,998 | $215.64K |
| Ravi Acharya | SVP, Chief Technology Officer | 11,700 | $194.10K |
| Ana Moeddel | CHIEF MERCH. & MC OFFICER | 9,708 | $161.06K |
| Megan Molony | SVP, CHIEF MERCH. & MC OFFICER | 3,975 | $65.95K |
Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.
Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.
Full filing history and per-insider positions are on the EYE quote page; the site-wide leaderboard is on the insider transactions hub.
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.