ZUMZ · Insider Trading
Zumiez Inc.
Every open-market purchase and sale reported by ZUMZ officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.
| Filed | Insider | Role | Type | Shares | Value |
|---|---|---|---|---|---|
| 2026-09-28 | Adam Christopher Ellis | President International | Buy | +10,000 | +$134.00K |
| 2026-06-15 | Liliana Gil Valletta | Director | Sell | −540 | −$10.06K |
| 2026-06-12 | Liliana Gil Valletta | Director | Sell | −5,160 | −$97.09K |
| 2026-06-11 | Liliana Gil Valletta | Director | Sell | −300 | −$5.82K |
| 2026-06-04 | Guy Matthew Harkless | Director | A | +4,110 | — |
| 2026-06-04 | Carmen Bauza | Director | A | +4,110 | — |
| 2026-06-04 | James P. Murphy | Director | A | +4,110 | — |
| 2026-06-04 | Steve Louden | Director | A | +4,110 | — |
| 2026-06-04 | Travis Smith | Director | A | +4,110 | — |
| 2026-06-04 | Liliana Gil Valletta | Director | A | +4,110 | — |
| 2026-04-02 | Chris K. Visser | Chief Legal Officer & Sec. | Sell | −9,974 | −$221.56K |
| 2026-03-19 | Chris K. Visser | Chief Legal Officer & Sec. | F | −1,371 | −$29.02K |
| 2026-03-19 | Christopher Codington Work | Chief Financial Officer | F | −1,981 | −$41.94K |
| 2026-03-19 | Adam Christopher Ellis | President International | MIXED | +5,679 | −$38.70K |
| 2026-03-18 | Christopher Codington Work | Chief Financial Officer | MIXED | +13,162 | −$38.74K |
| 2026-03-18 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | +10,128 | −$29.73K |
| 2026-03-18 | Adam Christopher Ellis | President International | MIXED | +5,150 | −$36.46K |
| 2026-03-16 | Christopher Codington Work | Chief Financial Officer | F | −1,349 | −$28.91K |
| 2026-03-16 | Chris K. Visser | Chief Legal Officer & Sec. | F | −860 | −$18.43K |
| 2026-03-16 | Adam Christopher Ellis | President International | MIXED | +2,804 | −$26.34K |
| 2025-12-23 | Adam Christopher Ellis | President International | Sell | −7,319 | −$207.92K |
| 2025-12-19 | Travis Smith | Director | Sell | −9,175 | −$260.23K |
| 2025-12-16 | Thomas D Campion | Chairman of Board of Directors | G | −100,000 | — |
| 2025-12-16 | Guy Matthew Harkless | Director | Sell | −2,500 | −$72.98K |
| 2025-12-16 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | — | −$100.85K |
| 2025-12-09 | Travis Smith | Director | Sell | −9,349 | −$281.40K |
| 2025-12-09 | Carmen Bauza | Director | Sell | −7,000 | −$207.84K |
| 2025-12-09 | Thomas D Campion | Chairman of Board of Directors | G | −25,333 | — |
| 2025-09-18 | Chris K. Visser | Chief Legal Officer & Sec. | Sell | −5,618 | −$112.88K |
| 2025-09-09 | Liliana Gil Valletta | Director | Sell | −3,655 | −$77.85K |
| 2025-06-26 | Liliana Gil Valletta | Director | Sell | −6,600 | −$84.62K |
| 2025-06-05 | Steve Louden | Director | A | +7,154 | — |
| 2025-06-05 | Carmen Bauza | Director | A | +7,154 | — |
| 2025-06-05 | James P. Murphy | Director | A | +7,154 | — |
| 2025-06-05 | Liliana Gil Valletta | Director | A | +7,154 | — |
| 2025-06-05 | Travis Smith | Director | A | +7,154 | — |
| 2025-06-05 | Guy Matthew Harkless | Director | A | +7,154 | — |
| 2025-03-25 | Liliana Gil Valletta | Director | Sell | −4,747 | −$71.74K |
| 2025-03-19 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | +13,838 | −$22.37K |
| 2025-03-19 | Christopher Codington Work | Chief Financial Officer | MIXED | +20,247 | −$28.61K |
| 2025-03-19 | Adam Christopher Ellis | President International | MIXED | +5,591 | −$27.45K |
| 2025-03-17 | Chris K. Visser | Chief Legal Officer & Sec. | F | −856 | −$10.94K |
| 2025-03-17 | Christopher Codington Work | Chief Financial Officer | F | −1,345 | −$17.19K |
| 2025-03-17 | Christopher Codington Work | Chief Financial Officer | F | −525 | −$7.26K |
| 2025-03-17 | Adam Christopher Ellis | President International | MIXED | +2,810 | −$15.63K |
| 2025-03-17 | Adam Christopher Ellis | President International | MIXED | +1,032 | −$6.22K |
| 2025-03-17 | Chris K. Visser | Chief Legal Officer & Sec. | F | −375 | −$5.18K |
| 2024-12-11 | Carmen Bauza | Director | Sell | −3,386 | −$74.42K |
| 2024-11-21 | James J Sanfilippo | Director | A | +1,268 | — |
| 2024-11-21 | John E Sanfilippo | Director | A | +1,268 | — |
| Insider | Role | Shares Held | Value |
|---|---|---|---|
| Thomas D Campion | Chairman of Board of Directors | 750,817 | $10.80M |
| Christopher Codington Work | Chief Financial Officer | 116,063 | $1.67M |
| Adam Christopher Ellis | President International | 83,664 | $1.20M |
| Michael J Valentine | Director | 52,026 | $748.13K |
| Chris K. Visser | Chief Legal Officer & Sec. | 43,500 | $625.53K |
| James P. Murphy | Director | 32,231 | $463.48K |
| Jeffrey T Sanfilippo | Chief Executive Officer | 29,599 | $425.63K |
| Jasper Brian Sanfilippo Jr | COO, President | 29,599 | $425.63K |
| Steve Louden | Director | 29,335 | $421.84K |
| Frank S Pellegrino | CFO & EVP, Finance and Admin | 28,798 | $414.12K |
| Travis Smith | Director | 27,064 | $389.18K |
| Guy Matthew Harkless | Director | 18,495 | $265.96K |
| Carmen Bauza | Director | 14,519 | $208.78K |
| Ellen Taaffe | Director | 11,321 | $162.80K |
| Julia A Pronitcheva | SVP Human Resources | 8,046 | $115.70K |
| Pamela Forbes Lieberman | Director | 5,334 | $76.70K |
| John E Sanfilippo | Director | 5,334 | $76.70K |
| Michael J Finn | VP, Corporate Controller | 5,313 | $76.42K |
| Liliana Gil Valletta | Director | 5,264 | $75.70K |
| Lisa Sanfilippo | Director | 4,743 | $68.20K |
| Mercedes Romero | Director | 4,305 | $61.91K |
| Gina M Lakatos | VP, General Counsel, Secretary | 3,335 | $47.96K |
| James J Sanfilippo | Director | 2,272 | $32.67K |
Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.
Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.
Full filing history and per-insider positions are on the ZUMZ quote page; the site-wide leaderboard is on the insider transactions hub.
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.