ZUMZ · Insider Trading

Zumiez Inc.

Every open-market purchase and sale reported by ZUMZ officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.

Form 4 Filings
50
most recent
Open-Market Buys
1
code P
Sales
14
code S
Reporting Insiders
23
current holders
ZUMZ — Recent Form 4 Transactions (latest 2026-09-28)
FiledInsiderRole TypeSharesValue
2026-09-28 Adam Christopher Ellis President International Buy +10,000 +$134.00K
2026-06-15 Liliana Gil Valletta Director Sell −540 −$10.06K
2026-06-12 Liliana Gil Valletta Director Sell −5,160 −$97.09K
2026-06-11 Liliana Gil Valletta Director Sell −300 −$5.82K
2026-06-04 Guy Matthew Harkless Director A +4,110 —
2026-06-04 Carmen Bauza Director A +4,110 —
2026-06-04 James P. Murphy Director A +4,110 —
2026-06-04 Steve Louden Director A +4,110 —
2026-06-04 Travis Smith Director A +4,110 —
2026-06-04 Liliana Gil Valletta Director A +4,110 —
2026-04-02 Chris K. Visser Chief Legal Officer & Sec. Sell −9,974 −$221.56K
2026-03-19 Chris K. Visser Chief Legal Officer & Sec. F −1,371 −$29.02K
2026-03-19 Christopher Codington Work Chief Financial Officer F −1,981 −$41.94K
2026-03-19 Adam Christopher Ellis President International MIXED +5,679 −$38.70K
2026-03-18 Christopher Codington Work Chief Financial Officer MIXED +13,162 −$38.74K
2026-03-18 Chris K. Visser Chief Legal Officer & Sec. MIXED +10,128 −$29.73K
2026-03-18 Adam Christopher Ellis President International MIXED +5,150 −$36.46K
2026-03-16 Christopher Codington Work Chief Financial Officer F −1,349 −$28.91K
2026-03-16 Chris K. Visser Chief Legal Officer & Sec. F −860 −$18.43K
2026-03-16 Adam Christopher Ellis President International MIXED +2,804 −$26.34K
2025-12-23 Adam Christopher Ellis President International Sell −7,319 −$207.92K
2025-12-19 Travis Smith Director Sell −9,175 −$260.23K
2025-12-16 Thomas D Campion Chairman of Board of Directors G −100,000 —
2025-12-16 Guy Matthew Harkless Director Sell −2,500 −$72.98K
2025-12-16 Chris K. Visser Chief Legal Officer & Sec. MIXED — −$100.85K
2025-12-09 Travis Smith Director Sell −9,349 −$281.40K
2025-12-09 Carmen Bauza Director Sell −7,000 −$207.84K
2025-12-09 Thomas D Campion Chairman of Board of Directors G −25,333 —
2025-09-18 Chris K. Visser Chief Legal Officer & Sec. Sell −5,618 −$112.88K
2025-09-09 Liliana Gil Valletta Director Sell −3,655 −$77.85K
2025-06-26 Liliana Gil Valletta Director Sell −6,600 −$84.62K
2025-06-05 Steve Louden Director A +7,154 —
2025-06-05 Carmen Bauza Director A +7,154 —
2025-06-05 James P. Murphy Director A +7,154 —
2025-06-05 Liliana Gil Valletta Director A +7,154 —
2025-06-05 Travis Smith Director A +7,154 —
2025-06-05 Guy Matthew Harkless Director A +7,154 —
2025-03-25 Liliana Gil Valletta Director Sell −4,747 −$71.74K
2025-03-19 Chris K. Visser Chief Legal Officer & Sec. MIXED +13,838 −$22.37K
2025-03-19 Christopher Codington Work Chief Financial Officer MIXED +20,247 −$28.61K
2025-03-19 Adam Christopher Ellis President International MIXED +5,591 −$27.45K
2025-03-17 Chris K. Visser Chief Legal Officer & Sec. F −856 −$10.94K
2025-03-17 Christopher Codington Work Chief Financial Officer F −1,345 −$17.19K
2025-03-17 Christopher Codington Work Chief Financial Officer F −525 −$7.26K
2025-03-17 Adam Christopher Ellis President International MIXED +2,810 −$15.63K
2025-03-17 Adam Christopher Ellis President International MIXED +1,032 −$6.22K
2025-03-17 Chris K. Visser Chief Legal Officer & Sec. F −375 −$5.18K
2024-12-11 Carmen Bauza Director Sell −3,386 −$74.42K
2024-11-21 James J Sanfilippo Director A +1,268 —
2024-11-21 John E Sanfilippo Director A +1,268 —
ZUMZ — Current Insider Holders
InsiderRole Shares HeldValue
Thomas D Campion Chairman of Board of Directors 750,817 $10.80M
Christopher Codington Work Chief Financial Officer 116,063 $1.67M
Adam Christopher Ellis President International 83,664 $1.20M
Michael J Valentine Director 52,026 $748.13K
Chris K. Visser Chief Legal Officer & Sec. 43,500 $625.53K
James P. Murphy Director 32,231 $463.48K
Jeffrey T Sanfilippo Chief Executive Officer 29,599 $425.63K
Jasper Brian Sanfilippo Jr COO, President 29,599 $425.63K
Steve Louden Director 29,335 $421.84K
Frank S Pellegrino CFO & EVP, Finance and Admin 28,798 $414.12K
Travis Smith Director 27,064 $389.18K
Guy Matthew Harkless Director 18,495 $265.96K
Carmen Bauza Director 14,519 $208.78K
Ellen Taaffe Director 11,321 $162.80K
Julia A Pronitcheva SVP Human Resources 8,046 $115.70K
Pamela Forbes Lieberman Director 5,334 $76.70K
John E Sanfilippo Director 5,334 $76.70K
Michael J Finn VP, Corporate Controller 5,313 $76.42K
Liliana Gil Valletta Director 5,264 $75.70K
Lisa Sanfilippo Director 4,743 $68.20K
Mercedes Romero Director 4,305 $61.91K
Gina M Lakatos VP, General Counsel, Secretary 3,335 $47.96K
James J Sanfilippo Director 2,272 $32.67K
ZUMZ Insider Trading FAQ
Who are the insiders at ZUMZ?
23 officers, directors and 10%+ beneficial owners currently report holdings in ZUMZ via SEC Form 4.
Are ZUMZ insiders buying or selling?
Across the 50 most recent Form 4 filings for ZUMZ, 1 were open-market purchases (code P) and 14 were sales (code S). Sales frequently reflect scheduled 10b5-1 plans or tax withholding rather than a view on the stock.
How current is ZUMZ insider data?
Form 4 must be filed within two business days of the transaction, so this is close to real time. The most recent ZUMZ filing is dated 2026-09-28.
How to read Form 4 activity

Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.

Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.

Full filing history and per-insider positions are on the ZUMZ quote page; the site-wide leaderboard is on the insider transactions hub.

Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.