ZUMZ (Zumiez Inc.)
Insider Trading Activity
Every open-market purchase and sale reported by ZUMZ officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
| Filed | Insider | Role | Type | Shares | Value |
|---|---|---|---|---|---|
| 2026-06-15 | Liliana Gil Valletta | Director | Sell | — | — |
| 2026-06-12 | Liliana Gil Valletta | Director | Sell | — | — |
| 2026-06-11 | Liliana Gil Valletta | Director | Sell | — | — |
| 2026-06-04 | Guy Matthew Harkless | Director | A | — | — |
| 2026-06-04 | Carmen Bauza | Director | A | — | — |
| 2026-06-04 | James P. Murphy | Director | A | — | — |
| 2026-06-04 | Steve Louden | Director | A | — | — |
| 2026-06-04 | Travis Smith | Director | A | — | — |
| 2026-06-04 | Liliana Gil Valletta | Director | A | — | — |
| 2026-04-02 | Chris K. Visser | Chief Legal Officer & Sec. | Sell | — | — |
| 2026-03-19 | Chris K. Visser | Chief Legal Officer & Sec. | F | — | — |
| 2026-03-19 | Christopher Codington Work | Chief Financial Officer | F | — | — |
| 2026-03-19 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2026-03-18 | Christopher Codington Work | Chief Financial Officer | MIXED | — | — |
| 2026-03-18 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | — | — |
| 2026-03-18 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2026-03-16 | Christopher Codington Work | Chief Financial Officer | F | — | — |
| 2026-03-16 | Chris K. Visser | Chief Legal Officer & Sec. | F | — | — |
| 2026-03-16 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2025-12-23 | ADAM CHRISTOPHER ELLIS | President International | Sell | — | — |
| 2025-12-19 | Travis Smith | Director | Sell | — | — |
| 2025-12-16 | Thomas D Campion | Chairman of Board of Directors | G | — | — |
| 2025-12-16 | Guy Matthew Harkless | Director | Sell | — | — |
| 2025-12-16 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | — | — |
| 2025-12-09 | Travis Smith | Director | Sell | — | — |
| 2025-12-09 | Carmen Bauza | Director | Sell | — | — |
| 2025-12-09 | Thomas D Campion | Chairman of Board of Directors | G | — | — |
| 2025-09-18 | Chris K. Visser | Chief Legal Officer & Sec. | Sell | — | — |
| 2025-09-09 | Liliana Gil Valletta | Director | Sell | — | — |
| 2025-06-26 | Liliana Gil Valletta | Director | Sell | — | — |
| 2025-06-05 | Steve Louden | Director | A | — | — |
| 2025-06-05 | Carmen Bauza | Director | A | — | — |
| 2025-06-05 | James P. Murphy | Director | A | — | — |
| 2025-06-05 | Liliana Gil Valletta | Director | A | — | — |
| 2025-06-05 | Travis Smith | Director | A | — | — |
| 2025-06-05 | Guy Matthew Harkless | Director | A | — | — |
| 2025-03-25 | Liliana Gil Valletta | Director | Sell | — | — |
| 2025-03-19 | Chris K. Visser | Chief Legal Officer & Sec. | MIXED | — | — |
| 2025-03-19 | Christopher Codington Work | Chief Financial Officer | MIXED | — | — |
| 2025-03-19 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2025-03-17 | Chris K. Visser | Chief Legal Officer & Sec. | F | — | — |
| 2025-03-17 | Christopher Codington Work | Chief Financial Officer | F | — | — |
| 2025-03-17 | Christopher Codington Work | Chief Financial Officer | F | — | — |
| 2025-03-17 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2025-03-17 | ADAM CHRISTOPHER ELLIS | President International | MIXED | — | — |
| 2025-03-17 | Chris K. Visser | Chief Legal Officer & Sec. | F | — | — |
| 2024-12-11 | Carmen Bauza | Director | Sell | — | — |
| 2024-11-21 | James J Sanfilippo | Director | A | — | — |
| 2024-11-21 | John E Sanfilippo | Director | A | — | — |
| 2024-11-21 | Michael J Finn | VP, Corporate Controller | A | — | — |
| Insider | Role | Shares Held | Value |
|---|---|---|---|
| — | CEO | 2,647,954 | — |
| — | Chairman of Board of Directors | 750,817 | — |
| — | Chief Financial Officer | 152,993 | — |
| — | Chief Financial Officer | 116,063 | — |
| — | President International | 73,664 | — |
| — | Director | 67,482 | — |
| — | President & GMM | 63,613 | — |
| — | Director | 52,026 | — |
| — | Director | 45,975 | — |
| — | Chief Legal Officer & Sec. | 43,500 | — |
| — | CFO, CAO & Secretary | 41,731 | — |
| — | Director | 32,231 | — |
| — | President North America | 31,735 | — |
| — | Chief Executive Officer | 29,599 | — |
| — | COO, President | 29,599 | — |
| — | Director | 29,335 | — |
| — | CFO & EVP, Finance and Admin | 28,798 | — |
| — | Director | 27,064 | — |
| — | Director | 25,101 | — |
| — | Director | 18,495 | — |
| — | Director | 18,071 | — |
| — | CFO & Corporate Secretary | 17,950 | — |
| — | Director | 17,931 | — |
| — | Director | 14,519 | — |
| — | Director | 11,321 | — |
Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.
Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.
Full filing history and per-insider positions are on the ZUMZ quote page; the site-wide leaderboard is on the insider transactions hub.