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Game Plan Financial Advisors, LLC — 13F Holdings & Portfolio

CIK 1802952 · latest 13F-HR filed 2026-04-23

Backtest portfolio

Game Plan Financial Advisors, LLC manages $222.2M in 13F-reported U.S. long-equity assets across 348 reported positions as of its 2026-03-31 13F-HR filing. Its largest disclosed positions are GOOG (6.69%), NVDA (5.88%), AAPL (5.83%). Quarter over quarter (versus its 2025-12-31 filing) the fund opened 40 new positions, exited 58, added to 92, and trimmed 123.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM

$222.2M

Long-equity book

Holdings

348

Distinct positions

Period

2026-03-31

Filed 2026-04-23

Q/Q Activity

+40 / −58 / ↑92 / ↓123

vs 2025-12-31

Firm Profile & Key People
Name Title / Status Ownership Type

Top Adds (vs prior quarter)

  • STATE STREET UTILITIES SELECT SECTOR SPDR ETF$4.0M +7740.4%
  • SCHWAB U.S. LARGE-CAP GROWTH ETF$4.0M +124.3%
  • US TREASUR NT 0.75 05/26UST NOTE DUE 05/31/26$2.6M +5460.1%
  • STATE STREET SPDR SP SEMICONDUCTOR ETF$2.6M +926.0%
  • COSTCO WHSL CORP NEW$1.8M +86.9%
Show all 92 →

Top Trims

  • MICROSOFT CORP-$6.6M -75.7%
  • UNITED PARCEL SVC INC CLASS CLASS B-$3.4M -100.0%
  • AMPLIFY CYBERSECURITY ETF-$3.3M -85.0%
  • SCHWAB U.S. LARGE-CAP ETF-$2.9M -48.9%
  • PALO ALTO NETWORKS INC-$2.7M -99.8%
Show all 123 →

New Positions

  • US TREASURY BILL26U S T BILL DUE 05/14/26$2.4M
  • US TREASURY BILL26U S T BILL DUE 05/21/26$1.2M
  • US TREASURY BILL26U S T BILL DUE 06/11/26$496.4K
  • HERSHEY CO$415.8K
  • ARM HLDGS PLC EQUITY A FUNSPONSORED ADR 1 ADR REPS 1 ORD SHS$365.3K
Show all 40 →

Exited Positions

  • US TREASURY BILL26U S T BILL DUE 02/12/26$7.1M
  • US TREASURY BILL26U S T BILL DUE 03/26/26$5.8M
  • GLOBAL X US INFRA DVLPMNT ETF$2.6M
  • ISHARES CORE SP SMALL CAP ETF$2.4M
  • CROWDSTRIKE HLDGS INC CLASS A$1.5M
Show all 58 →
All Holdings

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 ALPHABET INC CLASS CLASS C GOOG 02079K107 $14.9M 6.69% 51,835 SH
2 NVIDIA CORP NVDA 67066G104 $13.1M 5.88% 74,910 SH
3 APPLE INC AAPL 037833100 $13.0M 5.83% 51,068 SH
4 SCHWAB PRIME ADVANTAGE MONEY INVESTOR SGVT 808515605 $12.3M 5.54% 12,303,991 SH
5 AMAZON.COM INC AMZN 023135106 $9.5M 4.26% 45,421 SH
6 BERKSHIRE HATHAWAY CLASS B BRK.B 084670702 $8.2M 3.68% 17,043 SH
7 EATON CORP PLC F ETN G29183103 $8.0M 3.60% 22,357 SH
8 SCHWAB U.S. LARGE-CAP GROWTH ETF SCHG 808524300 $7.2M 3.23% 246,663 SH
9 GOLDMAN SACHS GROUP INC GS 38141G104 $6.5M 2.93% 7,686 SH
10 STATE STREET FINANCIAL SELECT SECTOR SPDR ETF XLF 81369Y605 $6.3M 2.83% 127,241 SH
11 SCHWAB U.S. LARGE-CAP VALUE ETF SCHV 808524409 $6.1M 2.75% 200,471 SH
12 JPMORGAN CHASE CO JPM 46625H100 $5.1M 2.28% 17,223 SH
13 SCHWAB U.S. DIVIDEND EQUITY ETF SCHD 808524797 $4.7M 2.13% 154,460 SH
14 SCHWAB U.S. MID-CAP ETF SCHM 808524508 $4.7M 2.10% 150,588 SH
15 STATE STREET UTILITIES SELECT SECTOR SPDR ETF XLU 81369Y886 $4.1M 1.83% 88,546 SH
16 INVESCO QQQ TR QQQ 46090E103 $3.9M 1.75% 6,744 SH
17 RPM INTL INC RPM 749685103 $3.8M 1.72% 38,527 SH
18 COSTCO WHSL CORP NEW COST 22160K105 $3.8M 1.72% 3,836 SH
19 SCHWAB U.S. BROAD MARKETETF SCHB 808524102 $3.6M 1.60% 141,491 SH
20 AMERICAN EXPRESS CO AXP 025816109 $3.4M 1.55% 11,382 SH
21 ISHARES RUSSELL 1000 VALUE ETF IWD 464287598 $3.4M 1.52% 15,780 SH
22 SCHWAB PRIME ADVANTAGE MONEY ULTRA SGVT 808515696 $3.2M 1.45% 3,219,471 SH
23 VANECK SEMICONDUCTOR ETF SMH 92189F676 $3.1M 1.41% 8,184 SH
24 SCHWAB U.S. LARGE-CAP ETF SCHX 808524201 $3.0M 1.37% 118,679 SH
25 ISHARES U.S. AEROSPACE &DEFENSE ETF ITA 464288760 $2.9M 1.31% 13,352 SH
26 FUNDSTRAT GRANNY SHOTS US SMALL- MID-CAP ETF GRNJ 45259A258 $2.9M 1.29% 114,404 SH
27 STATE STREET SPDR SP SEMICONDUCTOR ETF XSD 78464A862 $2.8M 1.28% 8,701 SH
28 SCHWAB U.S. SMALL-CAP ETF SCHA 808524607 $2.8M 1.27% 97,357 SH
29 ATT INC T 00206R102 $2.7M 1.22% 93,250 SH
30 US TREASUR NT 0.75 05/26UST NOTE DUE 05/31/26 — 91282CCR0 $2.6M 1.17% 2,622,000 PRN
31 US TREASURY BILL26U S T BILL DUE 05/14/26 — 912797QX8 $2.4M 1.08% 2,410,000 PRN
32 ISHARES U.S. REGIONAL BANKS ETF IAT 464288778 $2.2M 1.01% 41,769 SH
33 FUNDSTRAT GRANNY SHOTS US LARGE CAP ETF GRNY 886364231 $2.1M 0.96% 89,006 SH
34 MICROSOFT CORP MSFT 594918104 $2.1M 0.95% 5,674 SH
35 STATE STREET INDUSTRIAL SELECT SECTOR SPDR ETF XLI 81369Y704 $2.1M 0.93% 12,804 SH
36 HONEYWELL INTL INC HON 438516106 $2.0M 0.90% 8,854 SH
37 QUALCOMM INC QCOM 747525103 $1.5M 0.68% 11,685 SH
38 BERKSHIRE HATHAWAY INC DCLASS A BRK.A 084670108 $1.4M 0.65% 2 SH
39 PALANTIR TECHNOLOGIES INCLASS CLASS A PLTR 69608A108 $1.4M 0.63% 9,506 SH
40 CISCO SYS INC CSCO 17275R102 $1.3M 0.61% 17,341 SH
41 VISA INC CLASS CLASS A V 92826C839 $1.3M 0.60% 4,386 SH
42 RH RH 74967X103 $1.2M 0.54% 8,611 SH
43 BROADCOM INC AVGO 11135F101 $1.2M 0.53% 3,830 SH
44 ORACLE CORP ORCL 68389X105 $1.2M 0.53% 7,965 SH
45 VANGUARD INDUSTRIALS INDEX FUND ETF SHARES VIS 92204A603 $1.2M 0.52% 3,735 SH
46 HEDGEYE CAPITAL ALLOCATION ETF HECA 26923Q747 $1.2M 0.52% 40,114 SH
47 US TREASURY BILL26U S T BILL DUE 05/21/26 — 912797SD0 $1.2M 0.52% 1,157,000 PRN
48 STATE STREET SPDR SP REGIONAL BANKING ETF KRE 78464A698 $1.0M 0.46% 15,618 SH
49 STATE STREET TECHNOLOGY SELECT SECTOR SPDR ETF XLK 81369Y803 $1.0M 0.45% 7,595 SH
50 INVESCO SP 500 EQUAL WEIGHT ETF RSP 46137V357 $947.3K 0.43% 4,936 SH
Filing History
Period Filed AUM Holdings Accession
2026-03-31 2026-04-23 $222.2M 348 0001802952-26-000002
2025-12-31 2026-01-14 $248.7M 368 0001802952-26-000001