MAX (MediaAlpha, Inc.)
Insider Trading Activity
Every open-market purchase and sale reported by MAX officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
| Filed | Insider | Role | Type | Shares | Value |
|---|---|---|---|---|---|
| 2026-09-16 | Keith Cramer | Chief Revenue Officer | Sell | — | — |
| 2026-09-16 | Eugene Nonko | Director | Sell | — | — |
| 2026-09-10 | Eugene Nonko | Director | Sell | — | — |
| 2026-09-09 | Kuanling Amy Yeh | Chief Technology Officer | Sell | — | — |
| 2026-09-02 | Steven Yi | See Remarks | Sell | — | — |
| 2026-09-02 | Eugene Nonko | Director | Sell | — | — |
| 2026-08-26 | Eugene Nonko | Director | Sell | — | — |
| 2026-08-19 | Eugene Nonko | Director | Sell | — | — |
| 2026-08-17 | Keith Cramer | Chief Revenue Officer | MIXED | — | — |
| 2026-08-17 | Kuanling Amy Yeh | Chief Technology Officer | MIXED | — | — |
| 2026-08-17 | Patrick Ryan Thompson | See Remarks | F | — | — |
| 2026-08-17 | JEFFREY B COYNE | GENERAL COUNSEL AND SECRETARY | F | — | — |
| 2026-08-12 | Eugene Nonko | Director | Sell | — | — |
| 2026-08-05 | Steven Yi | See Remarks | Sell | — | — |
| 2026-08-05 | Eugene Nonko | Director | Sell | — | — |
| 2026-07-29 | Eugene Nonko | Director | Sell | — | — |
| 2026-07-22 | Eugene Nonko | Director | Sell | — | — |
| 2026-07-17 | Kuanling Amy Yeh | Chief Technology Officer | Sell | — | — |
| 2026-07-17 | Steven Yi | See Remarks | Sell | — | — |
| 2026-07-15 | Steven Yi | See Remarks | Sell | — | — |
| 2026-07-15 | Keith Cramer | Chief Revenue Officer | Sell | — | — |
| 2026-07-15 | Eugene Nonko | Director | Sell | — | — |
| 2026-07-08 | Steven Yi | See Remarks | Sell | — | — |
| 2026-07-08 | Eugene Nonko | Director | Sell | — | — |
| 2026-07-01 | Steven Yi | See Remarks | Sell | — | — |
| 2026-07-01 | Eugene Nonko | Director | Sell | — | — |
| 2026-06-26 | Kuanling Amy Yeh | Chief Technology Officer | Sell | — | — |
| 2026-06-24 | Eugene Nonko | Director | Sell | — | — |
| 2026-06-18 | Eugene Nonko | Director | Sell | — | — |
| 2026-06-18 | Steven Yi | See Remarks | Sell | — | — |
| 2026-06-15 | Keith Cramer | Chief Revenue Officer | Sell | — | — |
| 2026-06-12 | Eugene Nonko | Director | Sell | — | — |
| 2026-06-05 | Kuanling Amy Yeh | Chief Technology Officer | Sell | — | — |
| 2026-05-22 | Lauren StClair | Director | A | — | — |
| 2026-05-19 | Kuanling Amy Yeh | Chief Technology Officer | MIXED | — | — |
| 2026-05-19 | Keith Cramer | Chief Revenue Officer | MIXED | — | — |
| 2026-05-19 | JEFFREY B COYNE | GENERAL COUNSEL AND SECRETARY | MIXED | — | — |
| 2026-05-19 | Patrick Ryan Thompson | See Remarks | F | — | — |
| 2026-05-07 | Bradley William Hunt | Director | A | — | — |
| 2026-05-07 | Ramon Jones | Director | A | — | — |
| 2026-05-07 | KATHY P VRABECK | Director | A | — | — |
| 2026-05-07 | Venmal (Raji) Arasu | Director | A | — | — |
| 2026-05-06 | Steven Yi | See Remarks | Sell | — | — |
| 2026-04-29 | Steven Yi | See Remarks | Sell | — | — |
| 2026-04-29 | Eugene Nonko | Director | Sell | — | — |
| 2026-04-22 | Steven Yi | See Remarks | Sell | — | — |
| 2026-04-22 | Eugene Nonko | Director | Sell | — | — |
| 2026-04-15 | Keith Cramer | Chief Revenue Officer | Sell | — | — |
| 2026-04-15 | Steven Yi | See Remarks | Sell | — | — |
| 2026-04-10 | Kuanling Amy Yeh | Chief Technology Officer | Sell | — | — |
| Insider | Role | Shares Held | Value |
|---|---|---|---|
| — | 10%+ Owner | 22,856,814 | — |
| — | 10%+ Owner | 17,856,614 | — |
| — | 10%+ Owner | 10,635,407 | — |
| — | 10%+ Owner | 5,774,694 | — |
| — | See Remarks | 2,983,584 | — |
| — | Director | 1,672,779 | — |
| — | See Remarks | 1,099,078 | — |
| — | GENERAL COUNSEL AND SECRETARY | 589,577 | — |
| — | Chief Technology Officer | 549,091 | — |
| — | CO-FOUNDER | 466,081 | — |
| — | Chief Revenue Officer | 251,303 | — |
| — | Director | 150,407 | — |
| — | Director | 119,407 | — |
| — | Director | 98,657 | — |
| — | 10%+ Owner | 50,000 | — |
| — | Director | 46,200 | — |
| — | See Remarks | 41,441 | — |
| — | VICE PRESIDENT, PRODUCT | 39,869 | — |
| — | See Remarks | 36,779 | — |
| — | See Remarks | 35,183 | — |
| — | Director | 28,000 | — |
| — | VICE PRESIDENT, MEDIA | 21,172 | — |
| — | Director | 20,900 | — |
| — | GENERAL COUNSEL AND SECRETARY | 20,419 | — |
| — | Chief People Officer | 14,572 | — |
Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.
Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.
Full filing history and per-insider positions are on the MAX quote page; the site-wide leaderboard is on the insider transactions hub.