URBN · Insider Trading

Urban Outfitters Inc

Every open-market purchase and sale reported by URBN officers, directors and 10%+ beneficial owners on SEC Form 4, which must be filed within two business days of the transaction. Sales often reflect scheduled 10b5-1 plans or tax withholding rather than a directional view, so read counts alongside the size and the filer.

Form 4 Filings
50
most recent
Open-Market Buys
0
code P
Sales
14
code S
Reporting Insiders
15
current holders
URBN — Recent Form 4 Transactions (latest 2026-10-16)
FiledInsiderRole TypeSharesValue
2026-10-16 Harry S Cherken Jr Director Sell −5,000 −$435.31K
2026-10-08 Richard A Hayne CEO & Chairman of the Board G −472 —
2026-10-08 Margaret Hayne Co-President & CCO G −472 —
2026-09-21 Tricia D Smith Global CEO Anthropologie Group Sell −3,500 −$265.83K
2026-09-08 Melanie Marein-Efron Chief Financial Officer Sell −5,700 −$460.27K
2026-09-03 Mary Egan Director Sell −650 −$51.01K
2026-06-04 Kotzman Kelly Campbell Director M +2,100 —
2026-06-04 John Champlin Mulliken Director M +2,100 —
2026-06-04 Amin N. Maredia Director M +2,100 —
2026-06-04 Wesley S McDonald Director M +2,100 —
2026-06-04 Edward N Antoian Director M +2,100 —
2026-06-04 Harry S Cherken Jr Director M +2,100 —
2026-06-04 Todd R Morgenfeld Director M +2,100 —
2026-06-04 Mary Egan Director M +2,100 —
2026-05-26 Melanie Marein-Efron Chief Financial Officer Sell −5,036 −$369.74K
2026-05-26 Edward N Antoian Director MIXED +13,541 −$1
2026-05-26 Frank Conforti Co-President & COO Sell −9,391 −$687.29K
2026-05-26 Azeez Hayne Chief Administrative Officer Sell −8,733 −$639.10K
2026-04-27 Richard A Hayne CEO & Chairman of the Board G −15,500 —
2026-03-13 Tricia D Smith Global CEO Anthropologie Group MIXED +6,414 −$357.89K
2026-03-13 Margaret Hayne Co-President & CCO MIXED +7,096 −$391.14K
2026-03-13 Melanie Marein-Efron Chief Financial Officer MIXED +3,656 −$201.41K
2026-03-13 Frank Conforti Co-President & COO MIXED +7,096 −$391.14K
2026-03-13 Sheila B. Harrington Global CEO, UO & FP Groups MIXED +7,056 −$393.74K
2026-03-13 Azeez Hayne Chief Administrative Officer MIXED −2,708 −$543.35K
2026-03-11 Tricia D Smith Global CEO Anthropologie Group MIXED +9,860 −$546.40K
2026-03-11 Melanie Marein-Efron Chief Financial Officer MIXED +6,130 −$249.54K
2026-03-11 Azeez Hayne Chief Administrative Officer MIXED +5,513 −$181.90K
2026-03-11 Sheila B. Harrington Global CEO, UO & FP Groups MIXED +12,548 −$695.48K
2026-03-11 Frank Conforti Co-President & COO MIXED +11,720 −$641.45K
2026-03-11 Margaret Hayne Co-President & CCO MIXED +11,720 −$641.45K
2026-03-09 Sheila B. Harrington Global CEO, UO & FP Groups MIXED +13,256 −$468.79K
2026-03-09 Tricia D Smith Global CEO Anthropologie Group MIXED +12,261 −$412.42K
2026-03-09 Frank Conforti Co-President & COO MIXED +13,320 −$464.59K
2026-03-09 Margaret Hayne Co-President & CCO MIXED +13,320 −$464.59K
2026-03-09 Azeez Hayne Chief Administrative Officer MIXED +5,928 −$178.88K
2026-03-09 Melanie Marein-Efron Chief Financial Officer MIXED +7,237 −$214.77K
2026-03-05 Sheila B. Harrington Global CEO, UO & FP Groups A — —
2026-03-05 Margaret Hayne Co-President & CCO A — —
2026-03-05 Frank Conforti Co-President & COO A — —
2026-03-05 Azeez Hayne Chief Administrative Officer A — —
2026-03-05 Melanie Marein-Efron Chief Financial Officer A −15,640 deriv. —
2026-03-05 Tricia D Smith Global CEO Anthropologie Group A −24,166 deriv. —
2026-03-03 Tricia D Smith Global CEO Anthropologie Group Sell −5,000 −$324.07K
2026-02-23 Richard A Hayne CEO & Chairman of the Board Sell −24,682 −$1.74M
2026-02-23 Margaret Hayne Co-President & CCO Sell −11,518 −$811.11K
2026-02-19 Richard A Hayne CEO & Chairman of the Board Sell −40,000 −$2.82M
2026-02-19 Margaret Hayne Co-President & CCO Sell −18,666 −$1.32M
2026-02-17 Margaret Hayne Co-President & CCO Sell −14,574 −$1.03M
2026-02-17 Richard A Hayne CEO & Chairman of the Board Sell −31,233 −$2.20M
URBN — Current Insider Holders
InsiderRole Shares HeldValue
Richard A Hayne CEO & Chairman of the Board 17,543,788 $1.52B
Margaret Hayne Co-President & CCO 1,219,472 $105.57M
Harry S Cherken Jr Director 503,715 $43.61M
Sheila B. Harrington Global CEO, UO & FP Groups 292,157 $25.29M
Frank Conforti Co-President & COO 72,146 $6.25M
Edward N Antoian Director 64,178 $5.56M
Tricia D Smith Global CEO Anthropologie Group 30,112 $2.61M
Todd R Morgenfeld Director 29,550 $2.56M
Amin N. Maredia Director 21,250 $1.84M
John Champlin Mulliken Director 21,250 $1.84M
Wesley S McDonald Director 17,350 $1.50M
Mary Egan Director 15,700 $1.36M
Melanie Marein-Efron Chief Financial Officer 11,323 $980.23K
Kotzman Kelly Campbell Director 10,550 $913.31K
Azeez Hayne Chief Administrative Officer 8,827 $764.15K
URBN Insider Trading FAQ
Who are the insiders at URBN?
15 officers, directors and 10%+ beneficial owners currently report holdings in URBN via SEC Form 4.
Are URBN insiders buying or selling?
Across the 50 most recent Form 4 filings for URBN, 0 were open-market purchases (code P) and 14 were sales (code S). Sales frequently reflect scheduled 10b5-1 plans or tax withholding rather than a view on the stock.
How current is URBN insider data?
Form 4 must be filed within two business days of the transaction, so this is close to real time. The most recent URBN filing is dated 2026-10-16.
How to read Form 4 activity

Form 4 reports a change in beneficial ownership by an officer, director or 10%+ holder, and must be filed within two business days of the transaction — so this is close to real time, unlike the 45-day-lagged 13F institutional data.

Transaction codes matter more than the raw buy/sell count. Code P is an open-market purchase — an insider choosing to buy with their own money, which is the signal most research treats as informative. Code S is a sale, but sales are frequently pre-scheduled under a 10b5-1 plan or cover tax withholding on vesting equity, so a run of sales often says nothing directional. Codes A and M are grants and option exercises rather than open-market decisions.

Full filing history and per-insider positions are on the URBN quote page; the site-wide leaderboard is on the insider transactions hub.

Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.