DIVL vs HDV
Madison Dividend Value ETF against iShares Core High Dividend ETF: cost, size, returns, what they hold and how much of it is the same.
Overlap by weight
34%
13 shared positions
Fee gap
57 bp
HDV is cheaper
1-year return gap
10.7 pts
HDV is ahead
Larger fund
HDV
$14.9B
Side by side
| DIVL | HDV | |
|---|---|---|
| Fund | Madison Dividend Value ETF | iShares Core High Dividend ETF |
| Issuer | Madison | iShares |
| Category | High Dividend | High Dividend |
| Expense ratio | 0.65% | 0.08% |
| Assets | $61M | $14.9B |
| Average daily dollar volume | $39K | $103M |
| Listed | Aug 14, 2023 | Mar 29, 2011 |
| FrenzyCap score | 23 | 90 |
| 1-month return | −1.3% | −1.1% |
| 3-month return | −0.3% | +2.8% |
| Year to date | +8.2% | +18.0% |
| 1-year return | +7.2% | +17.9% |
| 30-day volatility | 7.3% | 9.8% |
| Worst drawdown, 1 year | −6.9% | −6.6% |
| Trailing 12-month yield | 1.79% | 8.81% |
| Holdings | 37 | 80 |
| Top 10 weight | 40.1% | 56.0% |
| Look-through P/E | 22.7 | 20.7 |
| Holdings vs fair value | +1.7% | +5.0% |
| Holdings above 200-day average | 60% | 58% |
| Net flow, latest 3 reported months | $0 thru Jun 2026 | +$728M thru Jul 2026 |
| 30-day implied volatility | — | 31.9% |
| Holdings as of | as of Jun 30, 2026SEC filing | as of Oct 8, 2026issuer data |
Returns are price returns and exclude distributions. Flows are each fund's own latest reported months and may not cover the same period.
Largest shared holdings
41% of DIVL · 50% of HDVSector mix of the stock holdings
| Sector | DIVL | HDV | Gap |
|---|---|---|---|
| Energy | 15.2% | 20.6% | −5.4% |
| Consumer Staples | 9.2% | 26.2% | −17.1% |
| Health Care | 11.7% | 13.3% | −1.6% |
| Consumer Discretionary | 10.2% | 9.3% | +0.9% |
| Financials | 14.6% | 4.7% | +9.9% |
| Utilities | 4.1% | 15.2% | −11.0% |
| Industrials | 13.7% | 2.5% | +11.2% |
| Technology | 9.2% | 0.5% | +8.7% |
| Communication Services | 0.0% | 5.7% | −5.7% |
| Materials | 3.0% | 1.6% | +1.4% |
| Real Estate | 2.9% | 0.0% | +2.9% |
More: full overlap table · DIVL holdings · HDV holdings
Fund data comes from each fund's SEC filings and issuer disclosures and is shown with the date it is as of. SEC portfolio and flow filings become public about 60 days after the period they cover. Nothing here is investment advice; see Terms.