WBH ADVISORY INC — 13F Holdings & Portfolio
CIK 1259671 · latest 13F-HR filed 2026-08-05
WBH ADVISORY INC manages $1.49B in 13F-reported U.S. long-equity assets across 365 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are VTI (5.24%), VGT (5.12%), SPYM (4.37%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 23 new positions and exited 10; 197 existing positions rose in reported value and 65 fell.
AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.
Long-equity book
Distinct positions
Filed 2026-08-05
vs 2026-03-31
Portfolio charts
Latest quarter's book, what changed, and how the portfolio has evolved across filings.
Portfolio map
Q2 26Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.
Sector mix
% of 13F valueSectors from each company's SIC code; funds and ETFs grouped separately.
Biggest buys and sells
Q1 26 → Q2 26Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.
13F assets and positions
3 quartersTotal reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.
Top positions over time
reported valueThe eight largest current positions, valued at each quarter end.
Concentration
top 10 = 32.9%Cumulative share of the portfolio held in the largest N positions.
As of the firm’s regulatory filing dated Apr 30, 2026.
BALTIMORE, MD 21208
| Name | Title / Status | Ownership | Type |
|---|---|---|---|
| HERTZBERG, MARC, JEFFREY Control | CHIEF COMPLIANCE OFFICER since Jan 2004 | 75% or more | Individual |
| HERTZBERG, MARC, JEFFREY Control | PRESIDENT since Nov 2017 | 75% or more | Individual |
| WALLER, BENJAMIN, M | SHAREHOLDER since Jan 2021 | 10–25% | Individual |
| WILLEN, ROBERT, JOEL | SHAREHOLDER since Jan 2021 | 10–25% | Individual |
Ownership & leadership changes · 6 filings with changes since Jan 20, 2012
From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.
- No longer listedROYCE, JEFFREY, BRIAN · CHIEF OPERATING OFFICER · Less than 5% · control person · listed since Jan 2025
- AddedROYCE, JEFFREY, BRIAN · CHIEF OPERATING OFFICER · Less than 5% · control person
- AddedWALLER, BENJAMIN, M · SHAREHOLDER · 10–25%
- AddedWILLEN, ROBERT, JOEL · SHAREHOLDER · 10–25%
- ChangedHERTZBERG, MARC, JEFFREY · title PRESIDENT / PRESIDENT, CHIEF COMPLIANCE OFFICER → CHIEF COMPLIANCE OFFICER / PRESIDENT
- ChangedHERTZBERG, MARC, JEFFREY · title PRESIDENT, CHIEF COMPLIANCE OFFICER → PRESIDENT / PRESIDENT, CHIEF COMPLIANCE OFFICER
- No longer listedWAGNER, DANIEL, ELLIS · PRESIDENT · 75% or more · control person · listed since Apr 1987
- ChangedHERTZBERG, MARC, JEFFREY · title CHIEF COMPLIANCE OFFICER → PRESIDENT, CHIEF COMPLIANCE OFFICER; ownership Less than 5% → 75% or more; now a control person
- ListedHERTZBERG, MARC, JEFFREY · CHIEF COMPLIANCE OFFICER · Less than 5%
- ListedWAGNER, DANIEL, ELLIS · PRESIDENT · 75% or more · control person
Quarter-over-quarter changes
Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.
Top Adds (vs prior quarter)
- VANGUARD WORLD FD$19.1M +33.5%
- SELECT SECTOR SPDR TR$14.0M +34.7%
- SPDR SERIES TRUST$10.3M +18.8%
- VANGUARD INDEX FDS$8.8M +12.8%
- SCHWAB STRATEGIC TR$6.4M +11.9%
Top Trims
- VANGUARD SCOTTSDALE FDS-$3.6M -16.0%
- ISHARES INC-$2.3M -69.8%
- ISHARES TR-$2.2M -36.1%
- SCHWAB STRATEGIC TR-$1.9M -62.6%
- VANGUARD BD INDEX FDS-$1.8M -28.8%
New Positions
- PIMCO ETF TR$7.5M
- INVESCO EXCHANGE TRADED FD T$4.7M
- J P MORGAN EXCHANGE TRADED F$4.5M
- BLACKROCK ETF TRUST$4.4M
- ISHARES INC$1.3M
Exited Positions
- INVESCO EXCHANGE TRADED FD T$3.0M
- HONEYWELL INTL INC$1.5M
- AT&T INC$471.0K
- FERRARI N V$342.4K
- ACCENTURE PLC IRELAND$314.9K
WBH ADVISORY INC Holdings (2026-06-30)
Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).
| # | Issuer | Symbol | CUSIP | Value | Weight | Shares | Type |
|---|---|---|---|---|---|---|---|
| 1 | VANGUARD INDEX FDS | VTI | 922908769 | $78.1M | 5.24% | 210,936 | SH |
| 2 | VANGUARD WORLD FD | VGT | 92204A702 | $76.3M | 5.12% | 637,972 | SH |
| 3 | SPDR SERIES TRUST | SPYM | 78464A854 | $65.1M | 4.37% | 740,912 | SH |
| 4 | SCHWAB STRATEGIC TR | SCHB | 808524102 | $60.0M | 4.03% | 2,072,831 | SH |
| 5 | SELECT SECTOR SPDR TR | XLK | 81369Y803 | $54.3M | 3.65% | 285,011 | SH |
| 6 | VANGUARD STAR FDS | VXUS | 921909768 | $41.5M | 2.79% | 486,009 | SH |
| 7 | FIDELITY MERRIMACK STR TR | FBND | 316188309 | $33.2M | 2.23% | 729,218 | SH |
| 8 | BLACKROCK ETF TRUST | BDYN | 09290C723 | $29.5M | 1.98% | 1,062,444 | SH |
| 9 | VANGUARD INDEX FDS | VB | 922908751 | $27.2M | 1.83% | 89,618 | SH |
| 10 | SCHWAB STRATEGIC TR | SCHX | 808524201 | $24.6M | 1.65% | 835,375 | SH |
| 11 | SCHWAB STRATEGIC TR | SCHG | 808524300 | $24.5M | 1.65% | 725,363 | SH |
| 12 | ISHARES TR | IVV | 464287200 | $24.3M | 1.63% | 32,486 | SH |
| 13 | VANGUARD BD INDEX FDS | BND | 921937835 | $22.9M | 1.54% | 312,358 | SH |
| 14 | VANGUARD SCOTTSDALE FDS | VCSH | 92206C409 | $22.6M | 1.52% | 285,697 | SH |
| 15 | VANGUARD SCOTTSDALE FDS | VGSH | 92206C102 | $20.9M | 1.40% | 359,071 | SH |
| 16 | BLACKROCK ETF TRUST | BDVL | 09290C715 | $20.9M | 1.40% | 802,839 | SH |
| 17 | APPLE INC | AAPL | 037833100 | $19.9M | 1.34% | 68,915 | SH |
| 18 | SCHWAB STRATEGIC TR | SCHF | 808524805 | $19.7M | 1.32% | 710,794 | SH |
| 19 | ISHARES TR | IEFA | 46432F842 | $19.3M | 1.29% | 199,322 | SH |
| 20 | VANGUARD SCOTTSDALE FDS | VGIT | 92206C706 | $18.8M | 1.26% | 318,063 | SH |
| 21 | SPDR SERIES TRUST | SPSM | 78468R853 | $18.0M | 1.21% | 312,928 | SH |
| 22 | VANGUARD WORLD FD | VHT | 92204A504 | $17.0M | 1.14% | 56,991 | SH |
| 23 | SELECT SECTOR SPDR TR | XLY | 81369Y407 | $17.0M | 1.14% | 144,694 | SH |
| 24 | SELECT SECTOR SPDR TR | XLF | 81369Y605 | $16.7M | 1.12% | 310,703 | SH |
| 25 | ISHARES TR | ITOT | 464287150 | $16.4M | 1.10% | 99,882 | SH |
| 26 | SELECT SECTOR SPDR TR | XLC | 81369Y852 | $16.3M | 1.09% | 151,813 | SH |
| 27 | SELECT SECTOR SPDR TR | XLI | 81369Y704 | $15.2M | 1.02% | 82,260 | SH |
| 28 | J P MORGAN EXCHANGE TRADED F | JBND | 46654Q716 | $15.2M | 1.02% | 284,435 | SH |
| 29 | ISHARES U S ETF TR | NEAR | 46431W507 | $15.0M | 1.01% | 296,264 | SH |
| 30 | MICROSOFT CORP | MSFT | 594918104 | $15.0M | 1.01% | 40,212 | SH |
| 31 | SPDR SERIES TRUST | SPMD | 78464A847 | $14.2M | 0.96% | 210,799 | SH |
| 32 | VANGUARD WORLD FD | VFH | 92204A405 | $13.1M | 0.88% | 99,170 | SH |
| 33 | VANGUARD INTL EQUITY INDEX F | VT | 922042742 | $12.5M | 0.84% | 79,947 | SH |
| 34 | SPDR INDEX SHS FDS | SPDW | 78463X889 | $12.0M | 0.80% | 237,189 | SH |
| 35 | CAPITAL GRP FIXED INCM ETF T | CGCP | 14020Y102 | $11.5M | 0.78% | 517,825 | SH |
| 36 | ISHARES INC | IEMG | 46434G103 | $11.4M | 0.77% | 137,989 | SH |
| 37 | SELECT SECTOR SPDR TR | XLV | 81369Y209 | $10.7M | 0.72% | 67,750 | SH |
| 38 | J P MORGAN EXCHANGE TRADED F | JCPB | 46641Q670 | $10.2M | 0.68% | 216,414 | SH |
| 39 | VANGUARD INTL EQUITY INDEX F | VEU | 922042775 | $9.8M | 0.66% | 117,122 | SH |
| 40 | INVESCO EXCH TRADED FD TR II | QQQM | 46138G649 | $9.7M | 0.65% | 32,038 | SH |
| 41 | STATE STR SPDR S&P 500 ETF T | SPY | 78462F103 | $9.6M | 0.64% | 12,822 | SH |
| 42 | ISHARES TR | LQD | 464287242 | $9.1M | 0.61% | 83,217 | SH |
| 43 | SELECT SECTOR SPDR TR | XLE | 81369Y506 | $9.0M | 0.60% | 168,827 | SH |
| 44 | BERKSHIRE HATHAWAY INC DEL | BRK.B | 084670702 | $8.5M | 0.57% | 17,001 | SH |
| 45 | ELI LILLY & CO | LLY | 532457108 | $8.0M | 0.53% | 6,633 | SH |
| 46 | INVESCO QQQ TR | QQQ | 46090E103 | $7.7M | 0.52% | 10,503 | SH |
| 47 | ALPHABET INC | GOOGL | 02079K305 | $7.7M | 0.51% | 21,425 | SH |
| 48 | PIMCO ETF TR | MINT | 72201R833 | $7.5M | 0.50% | 74,295 | SH |
| 49 | SCHWAB STRATEGIC TR | SCHE | 808524706 | $7.1M | 0.48% | 196,138 | SH |
| 50 | SPDR INDEX SHS FDS | SPEM | 78463X509 | $6.9M | 0.46% | 133,067 | SH |
| Period | Filed | AUM | Holdings | Accession |
|---|---|---|---|---|
| 2026-06-30 | 2026-08-05 | $1.49B | 365 | 0001259671-26-000004 |
| 2026-03-31 | 2026-04-27 | $1.34B | 350 | 0001259671-26-000003 |
| 2025-12-31 | 2026-01-26 | $1.35B | 343 | 0001259671-26-000002 |
SUITE 225
BALTIMORE, MD 21208