NOW (SERVICENOW, INC.)
Expected Move & Straddle Price History
The expected move for NOW is derived from at-the-money straddle pricing — the market's implied one-standard-deviation move through the next 30 days. Comparing it to realized moves reveals when options are pricing in too much (premium-selling regime) vs too little (premium-buying regime).
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
Current NOW Expected Move
30-Day Straddle
$18.52
7-Day Straddle
$12.45
Avg IV
0.8%
IV Rank
51%
Implied one-standard-deviation move through the next 30 days. Compare to NOW's realized
move over the same window to gauge whether options are pricing in too much (premium-selling regime)
or too little (premium-buying regime). The
Expected Move Tracker ranks every symbol by
this measure.
NOW Straddle Price — Last 60 Days
| Date | 30D Straddle | 7D Straddle | Avg IV | IV Rank |
|---|---|---|---|---|
| 20260720 | $18.52 | $12.45 | 0.8% | 51% |
| 20260716 | $17.90 | $13.15 | 0.8% | 38% |
| 20260715 | $18.18 | $13.57 | 0.8% | 44% |
| 20260714 | $18.23 | $13.98 | 0.8% | 42% |
| 20260713 | $18.77 | $6.21 | 0.7% | 36% |
| 20260710 | $17.52 | $6.47 | 0.7% | 37% |
| 20260709 | $17.83 | $7.55 | 0.7% | 33% |
| 20260708 | $18.40 | $8.47 | 0.7% | 38% |
| 20260707 | $19.05 | $9.43 | 0.8% | 46% |
| 20260706 | $18.10 | $6.18 | 0.8% | 39% |
| 20260702 | $17.30 | $7.07 | 0.7% | 39% |
| 20260701 | $17.40 | $7.73 | 0.7% | 34% |
| 20260630 | $16.05 | $7.30 | 0.7% | 34% |
| 20260629 | $16.45 | $4.83 | 0.7% | 32% |
| 20260626 | $15.40 | $5.65 | 0.8% | 42% |
| 20260625 | $13.25 | $5.50 | 0.8% | 39% |
| 20260624 | $14.50 | $6.50 | 0.7% | 33% |
| 20260623 | $15.05 | $7.10 | 0.7% | 36% |
| 20260622 | $14.40 | $5.12 | 0.7% | 37% |
| 20260618 | $11.80 | $6.08 | 0.8% | 42% |
| 20260617 | $12.40 | $7.40 | 0.8% | 40% |
| 20260616 | $13.40 | $7.85 | 0.8% | 40% |
| 20260615 | $14.65 | $5.32 | 0.7% | 37% |
| 20260613 | $13.15 | $6.40 | 0.7% | 31% |
| 20260612 | $13.25 | $6.35 | 0.7% | 31% |
| 20260611 | $14.45 | $7.55 | 0.7% | 28% |
| 20260610 | $15.85 | $8.65 | 0.7% | 29% |
| 20260609 | $16.30 | $9.35 | 0.7% | 35% |
| 20260608 | $17.45 | $7.20 | 0.7% | 30% |
| 20260605 | $16.65 | $8.80 | 0.7% | 37% |
| 20260604 | $17.45 | $9.50 | 0.7% | 38% |
| 20260603 | $18.10 | $10.60 | 0.7% | 35% |
| 20260602 | $21.75 | $12.95 | 0.7% | 38% |
| 20260601 | $23.45 | $10.95 | 0.7% | 36% |
| 20260529 | $17.90 | $9.05 | 0.7% | 35% |
| 20260528 | $14.30 | $7.95 | 0.6% | 16% |
| 20260527 | $13.75 | $8.20 | 0.7% | 31% |
| 20260526 | $13.45 | $8.30 | 0.7% | 23% |
| 20260522 | $12.50 | $6.22 | 1.0% | 74% |
| 20260521 | $13.00 | $7.20 | 0.9% | 68% |
| 20260520 | $14.45 | $8.65 | 1.1% | 91% |
| 20260519 | $14.75 | $9.25 | 0.9% | 72% |
| 20260518 | $14.45 | $6.85 | 0.9% | 75% |
| 20260515 | $12.40 | $6.22 | 0.6% | 29% |
| 20260514 | $11.95 | $6.45 | 0.6% | 20% |
| 20260513 | $11.25 | $6.30 | 0.6% | 18% |
| 20260512 | $11.50 | $6.80 | 0.6% | 18% |
| 20260511 | $13.60 | $4.75 | 0.6% | 26% |
| 20260510 | $12.50 | $5.18 | 0.6% | 25% |
| 20260508 | $10.75 | $5.18 | 0.6% | 23% |
| 20260507 | $11.55 | $6.03 | 0.6% | 27% |
| 20260506 | $11.10 | $6.35 | 0.6% | 25% |
| 20260505 | $12.05 | $7.15 | 0.6% | 23% |
| 20260504 | $12.40 | $6.08 | 0.6% | 27% |
| 20260502 | $10.70 | $6.12 | 0.6% | 31% |
| 20260501 | $10.70 | $6.10 | 0.6% | 34% |
| 20260430 | $10.80 | $6.70 | 0.6% | 35% |
| 20260429 | $11.70 | $7.40 | 0.6% | 29% |
| 20260428 | $12.05 | $7.85 | 0.6% | 35% |
| 20260427 | $12.50 | $5.28 | 0.6% | 37% |