Gross margins are climbing into the low 40% range, a sign that full-price selling power is holding despite rising costs.
RCKY Rocky Brands, Inc.
XNAS
Stock quote, options chain, IV rank, technicals, AI analysis, and institutional ownership. Iron condor setups Fibonacci levels Insider trading
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
RCKY
—
—
Key stats
Related
About
- Industry (SIC)
- FOOTWEAR, (NO RUBBER) (3140) · industry map
- Exchange
- XNAS
- Market Cap
- $0.4B
- Employees
- 2,200
- List Date
- 1993-02-03
- CIK
- 0000895456
- Last Earnings
- Jul 28
- Headquarters
- Nelsonville, OH
- Homepage
- https://www.rockybrands.com
Rocky Brands Inc is a designer, manufacturer, and marketer of premium footwear and apparel under brands such as Muck, XTRATUF, Rocky, Durango, Georgia Boot, Lehigh, Ranger, and the licensed brand Michelin. The company operates through three segments, with the wholesale segment generating the majority of revenue through sales of footwear and accessories to sporting goods stores, outdoor specialty stores, online retailers, marine stores, independent retailers, mass merchants, retail uniform stores, and specialty safety shoe stores. The retail segment focuses on direct-to-consumer sales through e…
Summary
—
composite
—
No summary data available for this symbol yet.
Each spoke is this symbol's rank within its sector (0–100; the dotted ring marks the sector median at 50). Higher is more constructive for a long. One spoke — News sentiment — is an absolute reading, not a sector rank. Grayed spokes have no data. A fuller shape is a summary, not a recommendation.
Chart
Seasonality
| Month | '21 | '22 | '23 | '24 | '25 | '26 | Avg |
|---|---|---|---|---|---|---|---|
| Jan | 21.81% | 4.52% | 26.43% | -3.45% | 11.34% | 12.28% | 12.15% |
| Feb | 26.31% | -9.36% | -16.53% | -11.84% | -18.67% | 36.27% | 1.03% |
| Mar | 14.34% | 10.91% | -13.17% | 3.16% | -8.34% | -14.56% | -1.28% |
| Apr | -7.58% | -9.90% | 25.95% | -5.98% | 21.88% | -5.17% | 3.20% |
| May | 5.88% | -4.39% | -33.18% | 17.83% | 28.68% | 3.37% | 3.03% |
| Jun | -5.09% | -6.61% | 10.58% | -3.45% | -2.59% | 5.12% | -0.34% |
| Jul | -2.72% | -2.40% | -5.63% | -1.64% | 13.64% | 16.90% | 3.02% |
| Aug | -13.12% | -19.92% | -16.92% | 0.03% | 21.33% | -10.97% | -6.60% |
| Sep | -3.78% | -19.66% | -14.53% | 4.94% | -0.70% | 0.22% | -5.58% |
| Oct | 8.99% | -4.07% | -11.40% | -34.43% | -6.44% | 7.11% | -6.71% |
| Nov | -36.29% | 41.54% | 129.13% | 6.01% | 6.52% | 5.27%* | 25.36% |
| Dec | 16.85% | -17.47% | 4.50% | 2.15% | -2.36% | -- | 0.73% |
| Total | 7.81% | -40.52% | 21.23% | -31.14% | 68.94% | 58.43% | 14.12% |
Technical Indicators
Quick-reference for reading the values below. Indicators combine to confirm a view — no single one is a trade signal on its own.
Trend Indicators
- SMA 20 / 50 / 200 — price above = uptrend, below = downtrend. SMA 50 crossing SMA 200 is the golden/death cross.
- EMA 12 / 26 — faster-reacting averages; 12 above 26 is short-term bullish.
- MACD — bullish when MACD > signal (green badge), bearish when below. Divergence from price often precedes reversals.
- ADX (14) — trend strength regardless of direction. <20 range, 20–25 weak trend, 25–50 trend, >50 strong trend.
- +DI / −DI — +DI > −DI favors bulls; the reverse favors bears. Read alongside ADX.
Momentum Oscillators
- RSI (14) — <30 oversold, >70 overbought. 40–60 is neutral; trending names can stay extreme.
- Stochastic %K / %D — <20 oversold, >80 overbought. %K crossing %D is an early momentum signal.
- Williams %R — inverted scale: <−80 oversold, >−20 overbought.
Oscillators work best in range-bound markets; in strong trends they give premature reversal signals.
Volume & Volatility
- Bollinger Bands — price at upper band = overbought, lower = oversold. Narrow bands (squeeze) often precede expansion.
- OBV — cumulative volume; rising OBV confirms uptrend, falling OBV confirms downtrend. Divergence from price is a warning.
- Vol SMA 20 / Vol ROC — today's volume vs. 20-day average. Positive ROC with price move = conviction.
- ATR / True Range — average daily $ move; sizing and stop-loss reference.
- HV 20 / 30 / 60 — realized (historical) volatility. Compare to IV on the options cards: IV > HV = rich premium.
Confluence matters: trend + momentum + volume agreeing carries far more weight than any single indicator. For how these feed the spread scanner score, see the algorithm docs →
Trend Indicators
SMA 20: $49.32
SMA 50: $46.53
SMA 200: $41.96
Current: $53.92
EMA 12: $51.52
EMA 26: $49.42
MACD: 2.1043 | Signal: 0.4590
BULLISH
ADX (14): 29.04
TREND
+DI: 38.34
−DI: 11.58
Momentum Oscillators
RSI (14): 66.20
NEUTRAL
Stoch %K: 84.64
Stoch %D: 77.82
Williams %R: -13.36
Volume & Volatility
BB Upper: $55.70
BB Lower: $42.93
NEUTRAL
OBV: 2,468,483
Vol SMA 20: 60,314
Vol ROC: -99.78%
ATR: $1.79
True Range: $0.39
HV 20: 54.9%
HV 30: 47.0%
HV 60: 36.6%
Data Summary
Data Points: 500
Last Updated:
Date Range: 2024-11-12T00:00:00 – 2026-11-10T00:00:00
AI Analysis
Written before RCKY’s Oct 27 earnings report, so it doesn’t reflect the results.
LLM Stock Analysis Report: RCKY
Executive Summary
Overall Assessment: NEUTRAL (confidence level: 6/10)
Key Drivers:
- Strong Q1 earnings and sales beats
- Positive sentiment from recent news headlines
- High volatility, indicating potential for significant price movements
Primary Risks:
- Bearish MACD signal, suggesting downward momentum
- Weak trend indicators, including ADX and trend strength
Investment Thesis: RCKY's recent earnings beat and positive news headlines suggest a rebound in the stock price. However, the bearish MACD signal and weak trend indicators indicate potential for further price volatility.
Recent News Sentiment Impact: The recent news headlines have had a NEUTRAL impact on sentiment, with no clear bullish or bearish bias emerging from the articles.
Technical Analysis
Trend Direction: Short-term (1-4 weeks): BEARISH; Medium-term (1-3 months): NEUTRAL; Long-term (3-12 months): BULLISH
Support/Resistance Levels:
- Upper: $40.43
- Middle: $35.88
- Lower: $31.33
Momentum Signals:
- RSI interpretation: NEUTRAL (49.81)
- MACD signal: BEARISH (-1.18 / Signal: 0.31 / Histogram: -1.49)
- Bollinger Bands position: NEUTRAL (signal line is at the lower band)
Volume Analysis: Volume SMA 20: 86426.10; On-Balance Volume (OBV): 2205637.65; Volume Rate of Change: 26.13%
News & Sentiment Analysis
Recent Headlines Summary:
- Positive news headlines focused on earnings beats and revenue growth
- Neutral headlines discussed industry outlooks and market trends
- Negative headline highlighted potential losses for investors
Sentiment Assessment: NEUTRAL (50% positive, 25% negative, 25% neutral)
Catalyst Identification:
- Upcoming earnings release in Q2
- Potential product launches or partnerships in the near-term
Market Narrative: The recent news headlines have had a NEUTRAL impact on sentiment, with no clear bullish or bearish bias emerging. The technical indicators suggest a BEARISH trend in the short-term, but a BULLISH outlook in the long-term.
Risk & Volatility Assessment
Beta Interpretation: High risk relative to market (beta: 1.24)
Volatility Regime: Current volatility is higher than historical levels
Options Market Signals: IV rank: N/A; Put/call ratios: N/A; Unusual activity: N/A
Downside Protection: Support levels at $35.88 and $31.33; risk management considerations include stop-loss levels and position sizing.
Market Context & Positioning
Sector Performance: RCKY outperformed the broader market in recent weeks
Institutional Activity: Institutions have been accumulating shares, indicating potential support for the stock price
Correlation Analysis: Stock moves relatively strongly with the market (R-squared interpretation: 0.75)
Relative Valuation: Position within a trading range, with potential for further price movement.
Key Levels & Action Items
Critical Price Levels:
- Support at $35.88 and $31.33
- Resistance at $40.43
Breakout/Breakdown Levels:
- Breakout above $42.00 could indicate a new uptrend
- Breakdown below $32.00 could confirm the bearish trend
Time-Sensitive Catalysts:
- Upcoming earnings release in Q2
- Potential product launches or partnerships in the near-term
Risk Management:
- Consider stop-loss levels at $34.50 and $30.00
- Monitor position sizing and adjust accordingly.
Note: The above report is a comprehensive analysis of RCKY's stock performance, using structured data from technical indicators, options metrics, beta analysis, market data, and recent news headlines.
Generated
News
All RCKY news →
Revenue surged 13.3% as Durango, Muck, and XTRATUF brands drove broad-based demand.
RCKY Options Activity & IV Rank
Loading options activity...
Spread Scanner
Each spread is ranked by a composite score built in three stages. Full documentation →
Stage 1 — Base Score
score = P(profit) × (credit / spread_width)
P(profit) from short leg delta (1 − |delta|), penalised above 85%. Credit uses mid-price to handle illiquid chains fairly.
Calendars: the long leg is valued at the short leg’s expiration (Black-Scholes at its current IV) across the range of prices the short leg’s IV implies, giving the best-case profit (R/R = that over the debit) and P(profit).
Stage 2 — Skew Adjustment (±25% cap)
RR and BF (30-delta) from the persisted per-symbol skew snapshot — wing strikes picked by real greeks.delta, not a moneyness proxy. Put skew boosts bull puts, penalises bear calls. High butterfly boosts iron condors. Calendars are skew-neutral.
Stage 3 — Technical Overlay (±50% cap, 5 groups)
Group 1 · Directional Bias (±0.25)
- RSI <40 bullish / >60 bearish
- MACD crossover + histogram trend
- Price vs SMA 50 & SMA 200
Group 2 · Momentum (±0.10)
- Stochastic %K <20 / >80
- Williams %R <−80 / >−20
Group 3 · Volatility (up to −0.25 / +0.15)
- Blended ATR + straddle expected-move penalty
- Bollinger Band signal (+ counter-trend penalty)
- BB width — vol contraction boost for ICs
Group 4 · IV Regime (±0.15)
- IV rank ≥ 75 → strong boost for credit spreads
- IV rank < 25 → penalty (selling cheap vol)
Group 5 · Liquidity (penalty up to −0.10)
- Min open interest across all legs
- OI < 100 → −0.10 · OI < 500 → −0.05
score = base_score × skew_multiplier × tech_multiplier
Both multipliers are shown per spread. Beta is informational only — ATR already captures realized vol. Full algorithm documentation →
Scanning bull put, bear call, iron condor and calendar spreads…
Skew (Wing IV − ATM IV)
DTE:
Wing Δ:
Wing vs ATM
IV(put wing) − IV(ATM), in vol pointsHow much the OTM put trades above (or below) the at-the-money strike. Measures the height of the put-side tail relative to ATM — i.e. how expensive crash insurance is on this name.
- Positive (typical) — wing IV > ATM IV. Standard equity put skew: portfolios bid up crash protection, so OTM puts trade richer than ATM.
- Near zero or negative (unusual) — wing IV ≤ ATM IV. Flat or inverted put side. Common when there's no fear demand, in tightly mean-reverting names, or right after an earnings catalyst clears.
- Percentile vs own 3-yr history: high = wings rich (good time to sell wing premium); low = wings cheap (good time to buy protection).
- Not directional — high or low wings don't predict up or down moves. It's a price tag on tail insurance, not a forecast.
Risk Reversal
IV(call wing) − IV(put wing), equal delta on each sideWhich side of the smile is the market paying up for? Measures the tilt of the surface — call skew vs put skew at matched deltas.
- Negative (typical) — puts richer than calls. Standard equity behavior: hedging demand makes puts carry a premium. Most large-caps sit in the −1 to −5 vol-point range.
- Strongly negative (< −5 pts) — heavy downside hedging, elevated fear, or an upcoming catalyst (earnings, FDA, macro event). Worth flagging.
- Positive — calls richer than puts. Unusual for equities; signals bullish momentum, short-squeeze positioning, or takeover/M&A speculation.
- Near zero — symmetric surface. Market sees roughly equal up/down risk. Rare for large-caps; more common in commodities and FX.
Reading them together
Wing-vs-ATM tells you how expensive the tails are. Risk Reversal tells you which side is favored. Combined:
- High wing percentile + deeply negative RR → strong put bid; stress or major event priced in. Owning protection costs a premium; selling put premium is dangerous.
- Low wing percentile + near-zero RR → complacency; insurance cheap and balanced. Good environment to add cheap downside hedges.
- Positive RR + elevated wings → call-side fear-of-missing-out; common in squeeze setups. Upside calls expensive, downside puts not bid.
14 DTE / 10d
—
—
pts
EXTREME
ATM — / Wing —
30 DTE / 10d
—
—
pts
EXTREME
ATM — / Wing —
Extreme reading.
Historically these have been contrarian — on the small set of observed earnings-day cases, large negative wing-vs-ATM gaps (calls pricing much richer than puts at the same delta) preceded sharp drops in the underlying within 1-12 days. Not financial advice and the dataset is small.
Percentile is the rank of today's reading within ~3 years of this symbol's own history. High percentile = wings are rich relative to history; not a directional signal. Skew is read off the chain in real time, not from CBOE SKEW.
Volatility Surface
Loading the implied volatility surface…
Volatility Smile
Loading the implied volatility smile…
IV Rank (7 DTE)
IV Rank (30 DTE)
Straddle Price (30 DTE)
Beta Analysis
Risk Metrics
Beta: 0.7578
Alpha: 62.27%
Correlation: 0.1884
R-Squared: 3.6%
Stock Volatility: 55.1%
Market Volatility: 13.7%
Analysis Details
Benchmark: SPY
Data Points: 251
Period: 252 trading days
Data Points: 251
Period: 252 trading days
Interpretation:
Low volatility - stock moves less than market
Low volatility - stock moves less than market
Beta & Alpha Over Time
Notable investors who own RCKY
2 of 37 tracked investors
| Investor | Value | Share of their portfolio | Rank | Q/Q shares | Source |
|---|---|---|---|---|---|
| Renaissance Technologies Hedge fund Jim Simons | $3.3M | #1685 of 3138 | -4.0% | 13F | |
| Millennium Management Hedge fund Izzy Englander | $487K | #3180 of 3716 | -42.7% | 13F |
Hedge funds, activists, holding companies and family offices we track, from their latest 13F (quarter-end value) and Form 4 filings in the last 3 years. Family offices · all institutions
RCKY Institutional Ownership (13F)
Filings for 2026-06-30 · 44 already for 2026-09-30Institutional managers with $100M+ AUM file Form 13F-HR quarterly, due 45 days after quarter end. Holdings are reported gross at quarter-end market value — they are a snapshot, not a real-time position.
- Shares — long equity positions in this name, aggregated across share classes.
- Calls / Puts — notional value of long call / put exposure where this ticker is the underlying.
- % of Float — holder's reported shares divided by the latest diluted shares outstanding. Sums above 100% indicate large custodian / prime broker positions where the same shares are reported by multiple filers.
- Custodian badge — filers with more than 5,000 holdings are typically broker-dealers / custodians reporting customer-held shares, not active managers.
Each filer is counted once at its latest 13F-HR filing. New filings are ingested on a weekly cadence.
| # | Filer | Notional Value | % of Total | Period |
|---|
| # | Filer | Notional Value | % of Total | Period |
|---|
RCKY Insider Trading (Form 4)
Latest: 2026-10-05Form 4 filings — insider beneficial-ownership changes by officers, directors, and 10%+ holders. Filed within 2 business days of transaction.
| Filed | Reporter | Role | Action | Shares | Avg Price | Net $ | Link |
|---|---|---|---|---|---|---|---|
| 2026-10-05 | Michael L Finn | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | Robyn R. Hahn | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | William L Jordan | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | Curtis A Loveland | Assistant Secretary | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | Robert Burton Moore Jr. | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | Tracie A. Winbigler | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | G Courtney Haning | Director | Award (A) | +436 | — | EDGAR | |
| 2026-10-05 | Dwight Eric Smith | Director | Award (A) | +436 | — | EDGAR | |
| 2026-08-12 | Michael L Finn | Director | Gift (G) | −500 | — | EDGAR | |
| 2026-08-07 | Robert Burton Moore Jr. | Director | Mixed Sell −3,000 · Exer +3,000 |
— | $44.77 | -$29.8K | EDGAR |
| 2026-08-05 | William L Jordan | Director | Sell (S) | −989 | $51.87 | -$51.3K | EDGAR |
| 2026-08-05 | Curtis A Loveland | Assistant Secretary | Sell (S) | −3,483 | $50.54 | -$176.0K | EDGAR |
| 2026-08-04 | Robyn R. Hahn | Director | Mixed Exer +3,000 · Sell −3,000 |
— | $45.38 | -$33.5K | EDGAR |
| 2026-08-04 | Michael L Finn | Director | Mixed Sell −3,000 · Exer +3,000 |
— | $45.39 | -$33.5K | EDGAR |
| 2026-08-03 | Dwight Eric Smith | Director | Buy (P) | +500 | $48.63 | $24.3K | EDGAR |
Codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (described in filing footnote — typically 401(k), trust, inheritance) · W = will/inheritance. Only P / S codes carry directional signal.
RCKY Insider Holdings
11 insiders · @ $53.92
Officers, directors, and 10%+ owners who have filed a Form 4 in the past two years, ranked by current disclosed exposure (shares × today's price). Shares are direct + indirect (via trusts / LLCs / spouse). Excludes unvested RSU and option grants — those aren't beneficially owned until vest.
| # | Insider | Role | Shares | Disclosed Exposure | Lifetime OM Net | Filings | Last Filed |
|---|---|---|---|---|---|---|---|
| 1 | Curtis A Loveland | Assistant Secretary | 93,047 | $5.02M | -$2.16M | 85 | 2026-10-05 |
| 2 | Michael L Finn | Director | 33,599 | $1.81M | -$1.06M | 69 | 2026-10-05 |
| 3 | Robert Burton Moore Jr. | Director | 31,517 | $1.70M | -$406.6K | 52 | 2026-10-05 |
| 4 | G Courtney Haning | Director | 23,186 | $1.25M | -$1.08M | 75 | 2026-10-05 |
| 5 | William L Jordan | Director | 21,387 | $1.15M | -$708.7K | 46 | 2026-10-05 |
| 6 | Thomas D. Robertson | COO, CFO & Treasurer | 19,814 | $1.07M | $46.7K | 20 | 2026-01-05 |
| 7 | Jason Brooks | Chmn, President and CEO | 19,156 | $1.03M | -$548.6K | 27 | 2026-01-05 |
| 8 | Dwight Eric Smith | Director | 16,782 | $904.9K | $113.4K | 24 | 2026-10-05 |
| 9 | Tracie A. Winbigler | Director | 14,682 | $791.7K | -$292.1K | 31 | 2026-10-05 |
| 10 | Robyn R. Hahn | Director | 6,565 | $354.0K | -$342.8K | 26 | 2026-10-05 |
Lifetime OM Net = signed sum of open-market buys (P) and sells (S) over their career; excludes grants, tax withholdings, and dispositions to issuer. A large negative number is normal for long-tenured executives — they've sold compensation grants over many years.
RCKY Board & Officers
As of SEC filings through Oct 5, 2026Directors 9
- Curtis A Loveland · on file since 2006
- G Courtney Haning · on file since 2006
- Michael L Finn · on file since 2006
- Robert Burton Moore Jr. · since Apr 4, 2017
- William L Jordan · since Apr 4, 2017
- Tracie A. Winbigler · since Oct 1, 2019
- Jason Brooks · listed since Nov 2019
- Robyn R. Hahn · since Apr 1, 2021
- Dwight Eric Smith · since Jan 1, 2023
Officers 4
- Jason Brooks · Chmn, President and CEO · listed since Jan 2022
- Thomas D. Robertson · COO, CFO & Treasurer · listed since Nov 2022
- Curtis A Loveland · Assistant Secretary · listed since Dec 2022
- Byron Wortham · SVP Georgia Boot & Durango · listed since Apr 2024
Changes in the last 10 years (27)
| Apr 2, 2024 | Byron Wortham listed as SVP Georgia Boot & Durango (previously President, Core Brands) in SEC filings |
| Dec 7, 2023 | The company announced the departure of Mike Brooks from the board in an SEC filing |
| Dec 7, 2023 | The company announced the departure of Mike Brooks as Chairman of the Board in an SEC filing |
| Mar 13, 2023 | Sarah E O'Connor became SVP, CFO and Treasurer |
| Feb 13, 2023 | The company announced the departure of Richard Simms as President of Operations in an SEC filing |
| Jan 1, 2023 | Dwight Eric Smith became a director |
| Dec 30, 2022 | Curtis A Loveland first listed as Assistant Secretary in an SEC filing |
| Dec 8, 2022 | The company announced the departure of James L Stewart from the board in an SEC filing |
| Dec 8, 2022 | The company announced the departure of Glen E Corlett from the board in an SEC filing |
| Nov 15, 2022 | Thomas D. Robertson listed as COO, CFO & Treasurer (previously EVP, CFO & Treasurer) in SEC filings |
| Oct 13, 2022 | The company announced the departure of David P. Dixon as President, Sourcing and Mfg in an SEC filing |
| Jan 4, 2022 | Jason Brooks listed as Chmn, President and CEO (previously President and CEO) in SEC filings |
| Jul 2, 2021 | Curtis A Loveland no longer listed as Secretary in SEC filings |
| Apr 1, 2021 | Robyn R. Hahn became a director |
| Jan 6, 2020 | Thomas D. Robertson listed as EVP, CFO & Treasurer (previously Chief Financial Officer) in SEC filings |
| Nov 8, 2019 | Jason Brooks first listed as a director in an SEC filing |
| Oct 1, 2019 | Tracie A. Winbigler became a director |
| Jan 4, 2018 | Richard Simms listed as President of Operations (previously President-Retail Sales) in SEC filings |
| Jan 4, 2018 | Mike Brooks listed as Chairman of the Board (previously Chairman and CEO) in SEC filings |
| Jan 4, 2018 | Byron Wortham listed as President, Core Brands (previously Pres CoreBrndSalesMktg&ProdDev) in SEC filings |
| Jun 15, 2017 | David P. Dixon became President, Sourcing and Mfg |
| Jun 15, 2017 | Byron Wortham became Pres CoreBrndSalesMktg&ProdDev |
| Jun 5, 2017 | Jason Brooks listed as President and CEO (previously President-US Wholesale Sales) in SEC filings |
| Apr 4, 2017 | William L Jordan became a director |
| Apr 4, 2017 | Robert Burton Moore Jr. became a director |
| Mar 9, 2017 | Thomas D. Robertson became Chief Financial Officer |
| Jan 12, 2017 | Michael L. Staude became SVP-Finance & Interim CFO |
Not reported recently (4)
- Sarah E O'Connor · Last reported as SVP, CFO and Treasurer in an SEC filing dated May 15, 2023
- Harley E Rouda Jr · Last reported as a director in an SEC filing dated Oct 3, 2018
- Michael L. Staude · Last reported as SVP-Finance & Interim CFO in an SEC filing dated Jan 25, 2017
- James E McDonald · Last reported as EVP, CFO and Treasurer in an SEC filing dated Jan 5, 2017
Compiled from SEC filings by the company and its directors and officers. Dates are as stated in those filings. Where no filing says when someone left, we show the last filing that listed them.
RCKY Proposed Insider Sales (Form 144)
Latest: 2026-08-05
? Form 144 Guide
Last 30d:
0 filings
· Last 90d:
0 filings
What is Form 144? A notice of intent to sell restricted or control stock under Rule 144. Affiliates (officers, directors, 10%+ owners) and holders of restricted shares must file Form 144 when planning to sell more than 5,000 shares or $50,000 in any 3-month rolling window.
How it relates to Form 4: Form 144 is filed before the trade (up to 90 days in advance); Form 4 is filed within 2 business days after the trade executes. Not every Form 144 results in a sale — the filer may cancel or delay. Look for the corresponding Form 4 on the Insider Activity card to confirm a sale actually happened.
10b5-1 plans: Trades made under a pre-scheduled Rule 10b5-1 plan are not discretionary — they execute automatically on dates set months earlier, regardless of news. High 10b5-1 percentages mean less per-filing signal value, though cumulative selling volume still matters.
"Notice value": Aggregate market value the filer wrote into the Form 144 — i.e. the size of the planned sale, not necessarily the executed dollars. An amended notice (Form 144/A) replaces the original it amends, and cancelled notices are dropped, so neither is double-counted above. A filed value that is clearly inconsistent with the share count at the stock's price (a filer typo) shows as a dash and is left out of the totals.
Source & freshness: Sourced from public Form 144 filings. Refreshed daily; new filings typically appear here the morning after they are filed.
| Filed | Filer | Role | Shares | Notice Value | Planned Sale | Broker | Plan | Link |
|---|---|---|---|---|---|---|---|---|
| 2026-08-05 | Moore Robert Burton Jr. | Director | 3,000 | $149.6K | 2026-08-05 | Charles Schwab Corp | — | EDGAR |
| 2026-08-04 | LOVELAND CURTIS A | Director | 3,483 | $177.1K | 2026-08-04 | FIDELITY BROKERAGE SERVICES LLC | — | EDGAR |
| 2026-08-04 | Hahn Robyn R. | Director | 3,000 | $155.7K | 2026-08-04 | Fidelity Brokerage Services LLC | — | EDGAR |
| 2026-08-03 | Michael L Finn | Director | 3,000 | $119.4K | 2026-08-03 | UBS Financial Services Inc | — | EDGAR |
| 2026-07-31 | Tracie Anne Winbigler | Director | 3,000 | $146.5K | 2026-07-31 | J.P. Morgan Securities LLC | — | EDGAR |
| 2026-07-31 | Jordan William L | Director | 3,000 | $150.0K | 2026-07-31 | FIDELITY BROEKRAGE SERVICES LLC | — | EDGAR |
| 2026-07-30 | Haning G Courtney | Officer | 3,000 | $147.3K | 2026-07-30 | EDWARD JONES | — | EDGAR |
| 2026-07-30 | LOVELAND CURTIS A | Director | 3,000 | $147.1K | 2026-07-30 | FIDELITY BROKERAGE SERVICES LLC | — | EDGAR |
| 2025-11-26 | Hahn Robyn R. | Director | 3,800 | $116.4K | 2025-11-26 | Fidelity Brokerage Services LLC | — | EDGAR |
| 2025-11-05 | Wortham Byron | Officer | 6,600 | $198.1K | 2025-11-05 | Charles Schwab Corp. | — | EDGAR |
Notice value is the aggregate market value the filer states they intend to sell — not a confirmed transaction. Compare to Insider Activity (Form 4) to see which planned sales actually executed. Market-wide feed: Planned sales (Form 144).
Recent SEC Filings
Latest: 2026-11-03
Current reports — material events the company must disclose within 4 business days (earnings releases, M&A, executive changes, etc.).
Annual report — audited financial statements, MD&A, risk factors. Filed 60–90 days after fiscal year-end.
| Filing Date | Accession | Link |
|---|
ETF Holders
42 ETFs hold RCKY
25 shown · $72.10M total exposure · 0.02% AUM-weighted avg weight
| # | ETF | Provider | Weight | $ Exposure | ETF AUM | As Of |
|---|---|---|---|---|---|---|
| 1 | AVUV Avantis U.S. Small Cap Value ETF | Avantis | 0.03% | $10.3M | $32.4B | 2026-11-09 |
| 2 | IWM iShares Russell 2000 ETF | iShares (BlackRock) | 0.01% | $10.1M | $77.8B | 2026-11-09 |
| 3 | VTI Vanguard Morningstar Total Stock Market ETF | Vanguard | 0.00% | $10.1M | — | 2026-09-30 |
| 4 | DFSV Dimensional US Small Cap Value ETF | Dimensional | 0.03% | $9.2M | — | 2026-11-09 |
| 5 | DFAT Dimensional US Targeted Value ETF | Dimensional | 0.02% | $5.8M | — | 2026-11-09 |
| 6 | IWN iShares Russell 2000 Value ETF | iShares (BlackRock) | 0.03% | $3.7M | $14.1B | 2026-11-09 |
| 7 | DFAS Dimensional US Small Cap ETF | Dimensional | 0.01% | $3.6M | — | 2026-11-09 |
| 8 | VXF Vanguard Extended Market ETF | Vanguard | 0.00% | $3.5M | — | 2026-09-30 |
| 9 | BSVO EA Bridgeway Omni Small-Cap Value ETF | Nport | 0.09% | $2.2M | — | 2026-06-30 |
| 10 | VTWO Vanguard Russell 2000 ETF | Vanguard | 0.01% | $1.9M | — | 2026-09-30 |
| 11 | DFAC Dimensional US Core Equity 2 ETF | Dimensional | 0.00% | $1.8M | — | 2026-11-09 |
| 12 | FDM First Trust Dow Jones Select MicroCap Index Fund | First Trust | 0.61% | $1.6M | $268.4M | 2026-11-09 |
| 13 | DES WisdomTree U.S. SmallCap Dividend Fund | Nport | 0.07% | $1.6M | — | 2026-06-30 |
| 14 | DFMC Dimensional US Micro Cap ETF | Dimensional | 0.02% | $1.4M | — | 2026-11-09 |
| 15 | IWC iShares Micro-Cap ETF | iShares (BlackRock) | 0.10% | $1.2M | $1.2B | 2026-11-09 |
| 16 | AVSC Avantis U.S. Small Cap Equity ETF | Avantis | 0.03% | $904,163 | $3.2B | 2026-11-09 |
| 17 | DCOR Dimensional US Core Equity 1 ETF | Dimensional | 0.00% | $619,282 | — | 2026-11-09 |
| 18 | DFUV Dimensional US Marketwide Value ETF | Dimensional | 0.00% | $419,275 | $15.6B | 2026-11-09 |
| 19 | PRFZ Invesco RAFI US 1500 Small-Mid ETF | Nport | 0.01% | $413,821 | — | 2026-07-31 |
| 20 | EES WisdomTree U.S. SmallCap Fund | Nport | 0.05% | $375,985 | — | 2026-06-30 |
| 21 | OASC OneAscent Enhanced Small and Mid Cap ETF | Nport | 0.34% | $318,866 | — | 2026-08-31 |
| 22 | VTWV Vanguard Russell 2000 Value ETF | Vanguard | 0.02% | $298,485 | — | 2026-09-30 |
| 23 | DXUV Dimensional US Vector Equity ETF | Dimensional | 0.00% | $256,554 | — | 2026-11-09 |
| 24 | RSSL Global X Russell 2000 ETF | Global X | 0.01% | $188,818 | — | 2026-11-10 |
| 25 | AVUS Avantis U.S. Equity ETF | Avantis | 0.00% | $153,868 | $14.7B | 2026-11-09 |
Fundamentals
Quarterly filings sourced from SEC 10-Q / 10-K reports. TTM tiles aggregate the most recent four quarters; bars show the last ~12 quarters oldest → newest.
Metrics
- Revenue — top-line sales. Look for consistent YoY growth; seasonal businesses need same-quarter comparisons (Q4 '24 vs Q4 '23).
- Net Income — bottom-line profit after all expenses. Can be volatile from one-time items; red bars = net loss.
- Diluted EPS — net income per share assuming options/converts are exercised. Direct input to the P/E ratio.
- Operating Cash Flow — cash generated from core operations, before capex and financing. Harder to manipulate than net income; growing OCF is a quality signal.
How to read the bars
- Sequential growth — quarter-over-quarter trend. Accelerating bars are a momentum signal.
- YoY growth — compare to the same quarter a year earlier to remove seasonality.
- Quality — OCF should roughly track Net Income over time. Large divergence (net income ≫ OCF) flags accruals risk.
- Margins — scan the bar ratios: Net Income / Revenue tells you margin trend without needing a separate chart.
TTM (trailing-twelve-month) smooths seasonality and is used for the P/E calculation. Filings appear 30–90 days after the period closes.
RCKY vs Peers
Related companies, largest first| Company | Market cap | P/E | Revenue growth | YTD | IV rank |
|---|---|---|---|---|---|
| RACE Ferrari N.V. | $73.4B | — | — | +12.4% | 5 |
| NKE Nike, Inc. | $59.2B | 18.4 | −1.2% | −39.7% | 56 |
| TPR Tapestry, Inc. Common Stock | $26.7B | 18.3 | +14.2% | +3.5% | 24 |
| RL Ralph Lauren Corporation | $23.6B | 22.9 | +12.8% | +9.9% | 15 |
| LULU lululemon athletica inc. | $13.0B | 8.8 | +1.7% | −48.8% | 88 |
| ONON On Holding AG | $12.5B | — | — | −25.5% | 23 |
| VSXY Victorias Secret & Co. | $9.1B | 25.7 | — | +38.6% | 56 |
| ANF Abercrombie & Fitch Co. | $6.5B | 13.2 | +4.7% | +24.8% | 95 |
| RCKY Rocky Brands, Inc. | $404M | — | — | +88.1% | — |
| Peer median | $18.3B | 18.4 | +4.7% | +6.7% | 40 |
P/E uses the latest reported trailing-12-month diluted EPS; "—" means no positive earnings or no data.