Rush Enterprises Inc(RUSHB)

Stock quote, options chain, IV rank, technicals, AI analysis, and institutional ownership.

RUSHB iron condor setups RUSHB expected move RUSHB IV rank history RUSHB Fibonacci levels RUSHB insider trading

Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.

RUSHB — —
Snapshot
Info
Industry (SIC)
RETAIL-AUTO DEALERS & GASOLINE STATIONS (5500)
Exchange
XNAS
Market Cap
$6.4B

Rush Enterprises Inc is a full-service, integrated retailer of commercial vehicles and related services. The company operates in a single segment; Truck Segment includes the operation of a network of commercial vehicle dealerships under the name Rush Truck Centers. It sells commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, and Blue Bird and also provides one-stop service for the needs of commercial vehicle customers, including retail sales of new and used commercial vehicles, aftermarket parts sales, service and repair facilities, financing, leasing and r…

Summary
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composite
—
No summary data available for this symbol yet.

Each spoke is this symbol's rank within its sector (0–100; the dotted ring marks the sector median at 50). Higher is more constructive for a long. One spoke — News sentiment — is an absolute reading, not a sector rank. Grayed spokes have no data. A fuller shape is a summary, not a recommendation.

Chart
Seasonality
MonthAvg ReturnYears of Data
Jan +0.37% 23
Feb +0.10% 23
Mar +1.54% 23
Apr +3.96% 23
May -0.72% 23
Jun -0.65% 23
Jul +7.29% 23
Aug -1.26% 23
Sep +1.11% 23
Oct +2.43% 22
Nov +2.77% 22
Dec +3.21% 22
Technical Indicators

Quick-reference for reading the values below. Indicators combine to confirm a view — no single one is a trade signal on its own.

Trend Indicators
  • SMA 20 / 50 / 200 — price above = uptrend, below = downtrend. SMA 50 crossing SMA 200 is the golden/death cross.
  • EMA 12 / 26 — faster-reacting averages; 12 above 26 is short-term bullish.
  • MACD — bullish when MACD > signal (green badge), bearish when below. Divergence from price often precedes reversals.
  • ADX (14) — trend strength regardless of direction. <20 range, 20–25 weak trend, 25–50 trend, >50 strong trend.
  • +DI / −DI — +DI > −DI favors bulls; the reverse favors bears. Read alongside ADX.
Momentum Oscillators
  • RSI (14) — <30 oversold, >70 overbought. 40–60 is neutral; trending names can stay extreme.
  • Stochastic %K / %D — <20 oversold, >80 overbought. %K crossing %D is an early momentum signal.
  • Williams %R — inverted scale: <−80 oversold, >−20 overbought.

Oscillators work best in range-bound markets; in strong trends they give premature reversal signals.

Volume & Volatility
  • Bollinger Bands — price at upper band = overbought, lower = oversold. Narrow bands (squeeze) often precede expansion.
  • OBV — cumulative volume; rising OBV confirms uptrend, falling OBV confirms downtrend. Divergence from price is a warning.
  • Vol SMA 20 / Vol ROC — today's volume vs. 20-day average. Positive ROC with price move = conviction.
  • ATR / True Range — average daily $ move; sizing and stop-loss reference.
  • HV 20 / 30 / 60 — realized (historical) volatility. Compare to IV on the options cards: IV > HV = rich premium.

Confluence matters: trend + momentum + volume agreeing carries far more weight than any single indicator. For how these feed the spread scanner score, see the algorithm docs →

Trend Indicators

SMA 20: $52.51
SMA 50: $52.18
SMA 200: $45.84
Current: $55.59
EMA 12: $54.04
EMA 26: $53.02
MACD: 1.0138 | Signal: 0.3440
BULLISH
ADX (14): 23.63
WEAK TREND
+DI: 28.37
−DI: 13.64

Momentum Oscillators

RSI (14): 60.48
NEUTRAL
Stoch %K: 74.62
Stoch %D: 70.01
Williams %R: -20.24

Volume & Volatility

BB Upper: $57.24
BB Lower: $47.77
NEUTRAL
OBV: 2,842,219
Vol SMA 20: 224,956
Vol ROC: -66.41%
ATR: $1.88
True Range: $1.36
HV 20: 41.8%
HV 30: 35.8%
HV 60: 32.8%

Data Summary

Data Points: 500
Last Updated:
Date Range: 2024-09-26T00:00:00 – 2026-09-24T00:00:00
AI Analysis

LLM Stock Analysis Report

RUSHB: Rush Enterprises, Inc.

Executive Summary

Overall Assessment: NEUTRAL (Confidence Level: 6/10)

Key Drivers and Primary Risks:

  • Technical indicators suggest a neutral trend with moderate volatility.
  • News sentiment is mostly neutral, focusing on routine company announcements and earnings reports.
  • Recent news headlines do not strongly impact the stock price.

Investment Thesis: Rush Enterprises, Inc. (RUSHB) appears to be in a consolidation phase, with its stock price fluctuating around the 50-day simple moving average ($68.60). The recent neutral news headlines and earnings reports have not triggered significant market movements. As such, I recommend a cautious approach, focusing on risk management strategies rather than making strong buy or sell recommendations.

Recent News Sentiment Impact: The recent news headlines are primarily focused on routine company announcements, earnings reports, and executive retirements. These events have had a neutral impact on the stock price, with no significant catalysts driving market movements.

Technical Analysis

Trend Direction: NEUTRAL (Short-term: Consolidation; Medium-term: Uptrend; Long-term: Uptrend)

Support/Resistance Levels:

  • Upper Bollinger Band ($68.19)
  • Middle Bollinger Band ($65.43)
  • Lower Bollinger Band ($62.67)
  • 50-day simple moving average ($68.60)

Momentum Signals:

  • RSI (14): Neutral (60.99), indicating moderate momentum.
  • MACD: Bearish, with a -0.29 histogram value.

Volume Analysis: Moderate volume activity (53273.37) and on-balance volume (2027220.65).

News & Sentiment Analysis

Recent Headlines Summary: The recent news headlines are mostly neutral, focusing on routine company announcements and earnings reports.

Sentiment Assessment: NEUTRAL

Catalyst Identification: No significant catalysts have been identified in the recent news headlines.

Market Narrative: The market narrative is largely driven by macroeconomic factors, with no specific events or trends strongly impacting RUSHB's stock price.

Risk & Volatility Assessment

Beta Interpretation: Moderate risk relative to the market (beta: 0.87).

Volatility Regime: Moderate volatility (historical volatility: HV20 31.4%, HV30 38.6%, HV60 34.1%).

Options Market Signals: No options data available.

Downside Protection: The stock price is supported by the lower Bollinger Band ($62.67) and the 50-day simple moving average ($68.60).

Market Context & Positioning

Sector Performance: Rush Enterprises, Inc. (RUSHB) has a moderate correlation with its sector peers (R-squared: 0.32).

Institutional Activity: Moderate institutional interest signals.

Relative Valuation: RUSHB is positioned within its trading range, with no significant valuation disparities relative to its peers.

Key Levels & Action Items

Critical Price Levels:

  • Upper Bollinger Band ($68.19)
  • Middle Bollinger Band ($65.43)
  • Lower Bollinger Band ($62.67)

Breakout/Breakdown Levels: No specific levels have been identified as significant breakout or breakdown points.

Time-Sensitive Catalysts: No immediate catalysts are expected to impact the stock price in the next 1-4 weeks.

Risk Management: A cautious approach is recommended, focusing on risk management strategies rather than making strong buy or sell recommendations.

Generated
News
Options Activity
Loading options activity...
Spread Scanner GPU
Full Algorithm Docs ↗

Each spread is ranked by a composite score built in three stages. Full documentation →

Stage 1 — Base Score (GPU scanner)

score = P(profit) × (credit / spread_width)
P(profit) from short leg delta (1 − |delta|), penalised above 85%. Credit uses mid-price to handle illiquid chains fairly.

Stage 2 — Skew Adjustment (±25% cap)

RR and BF (30-delta) from the persisted per-symbol skew snapshot — wing strikes picked by real greeks.delta, not a moneyness proxy. Put skew boosts bull puts, penalises bear calls. High butterfly boosts iron condors. Calendars are skew-neutral.

Stage 3 — Technical Overlay (±50% cap, 5 groups)
Group 1 · Directional Bias (±0.25)
  • RSI <40 bullish / >60 bearish
  • MACD crossover + histogram trend
  • Price vs SMA 50 & SMA 200
Group 2 · Momentum (±0.10)
  • Stochastic %K <20 / >80
  • Williams %R <−80 / >−20
Group 3 · Volatility (up to −0.25 / +0.15)
  • Blended ATR + straddle expected-move penalty
  • Bollinger Band signal (+ counter-trend penalty)
  • BB width — vol contraction boost for ICs
Group 4 · IV Regime (±0.15)
  • IV rank ≥ 75 → strong boost for credit spreads
  • IV rank < 25 → penalty (selling cheap vol)
Group 5 · Liquidity (penalty up to −0.10)
  • Min open interest across all legs
  • OI < 100 → −0.10 · OI < 500 → −0.05

score = base_score × skew_multiplier × tech_multiplier
Both multipliers are shown per spread. Beta is informational only — ATR already captures realized vol. Full algorithm documentation →

Enter a ticker to scan for optimal spread opportunities.

Evaluates all bull put, bear call, iron condor, and calendar spread combinations using GPU-accelerated analysis.

Skew (Wing IV − ATM IV)
DTE:
Wing Δ:
Metric:
Wing vs ATM
IV(put wing) − IV(ATM), in vol points

How much the OTM put trades above (or below) the at-the-money strike. Measures the height of the put-side tail relative to ATM — i.e. how expensive crash insurance is on this name.

  • Positive (typical) — wing IV > ATM IV. Standard equity put skew: portfolios bid up crash protection, so OTM puts trade richer than ATM.
  • Near zero or negative (unusual) — wing IV ≤ ATM IV. Flat or inverted put side. Common when there's no fear demand, in tightly mean-reverting names, or right after an earnings catalyst clears.
  • Percentile vs own 3-yr history: high = wings rich (good time to sell wing premium); low = wings cheap (good time to buy protection).
  • Not directional — high or low wings don't predict up or down moves. It's a price tag on tail insurance, not a forecast.
Risk Reversal
IV(call wing) − IV(put wing), equal delta on each side

Which side of the smile is the market paying up for? Measures the tilt of the surface — call skew vs put skew at matched deltas.

  • Negative (typical) — puts richer than calls. Standard equity behavior: hedging demand makes puts carry a premium. Most large-caps sit in the −1 to −5 vol-point range.
  • Strongly negative (< −5 pts) — heavy downside hedging, elevated fear, or an upcoming catalyst (earnings, FDA, macro event). Worth flagging.
  • Positive — calls richer than puts. Unusual for equities; signals bullish momentum, short-squeeze positioning, or takeover/M&A speculation.
  • Near zero — symmetric surface. Market sees roughly equal up/down risk. Rare for large-caps; more common in commodities and FX.
Reading them together

Wing-vs-ATM tells you how expensive the tails are. Risk Reversal tells you which side is favored. Combined:

  • High wing percentile + deeply negative RR → strong put bid; stress or major event priced in. Owning protection costs a premium; selling put premium is dangerous.
  • Low wing percentile + near-zero RR → complacency; insurance cheap and balanced. Good environment to add cheap downside hedges.
  • Positive RR + elevated wings → call-side fear-of-missing-out; common in squeeze setups. Upside calls expensive, downside puts not bid.
14 DTE / 10d —
— pts EXTREME
ATM — / Wing —
30 DTE / 10d —
— pts EXTREME
ATM — / Wing —

Percentile is the rank of today's reading within ~3 years of this symbol's own history. High percentile = wings are rich relative to history; not a directional signal. Skew is read off the chain in real time, not from CBOE SKEW.

Volatility Surface

Enter a ticker to render the implied volatility surface.

Volatility Smile

Enter a ticker to render the implied volatility smile.

IV Rank (7 DTE)
IV Rank (30 DTE)
Straddle Price (30 DTE)
Beta Analysis
Beta (1Y vs SPY)
0.59
Correlation (SPY)
23.6%
R²
0.06
Ann. Volatility
32.3%
SPY Volatility
13.0%

Low volatility - stock moves less than market

Beta & Alpha Over Time
Institutional Ownership (13F)
Latest filings — 2026-06-30

Institutional managers with $100M+ AUM file Form 13F-HR quarterly, due 45 days after quarter end. Holdings are reported gross at quarter-end market value — they are a snapshot, not a real-time position.

  • Shares — long equity positions in this name, aggregated across share classes.
  • Calls / Puts — notional value of long call / put exposure where this ticker is the underlying.
  • % of Float — holder's reported shares divided by the latest diluted shares outstanding. Sums above 100% indicate large custodian / prime broker positions where the same shares are reported by multiple filers.
  • Custodian badge — filers with more than 5,000 holdings are typically broker-dealers / custodians reporting customer-held shares, not active managers.

Each filer is counted once at its latest 13F-HR filing. New filings are ingested on a weekly cadence.

157 filers8,093,039 shares$598.24M value
# Filer Shares Value % of Total % of Float Period
1 DIMENSIONAL FUND ADVISORS LP Custodian 1,269,886 $97.14M 16.24% — 2026-06-30
2 GAMCO INVESTORS, INC. ET AL 1,052,375 $80.51M 13.46% — 2026-06-30
3 VANGUARD GROUP INC Custodian 915,008 $51.48M 8.60% — 2025-12-31
4 BlackRock, Inc. Custodian 661,600 $50.61M 8.46% — 2026-06-30
5 VANGUARD CAPITAL MANAGEMENT LLC 599,117 $45.83M 7.66% — 2026-06-30
6 GABELLI FUNDS LLC 506,000 $38.71M 6.47% — 2026-06-30
7 VANGUARD PORTFOLIO MANAGEMENT LLC 366,343 $28.03M 4.68% — 2026-06-30
8 AMERICAN CENTURY COMPANIES INC 355,457 $27.19M 4.55% — 2026-06-30
9 RENAISSANCE TECHNOLOGIES LLC 330,247 $25.26M 4.22% — 2026-06-30
10 PRIVATE MANAGEMENT GROUP INC 310,191 $23.73M 3.97% — 2026-06-30
11 STATE STREET CORP (STT, STT-PG) 232,923 $17.82M 2.98% — 2026-06-30
12 GEODE CAPITAL MANAGEMENT, LLC Custodian 208,701 $15.96M 2.67% — 2026-06-30
13 VANGUARD FIDUCIARY TRUST CO 90,181 $6.90M 1.15% — 2026-06-30
14 NORTHERN TRUST CORP Custodian 78,969 $6.04M 1.01% — 2026-06-30
15 Bank of New York Mellon Corp Custodian 77,512 $5.93M 0.99% — 2026-06-30
16 SEI INVESTMENTS CO Custodian 76,667 $5.87M 0.98% — 2026-06-30
17 MILLENNIUM MANAGEMENT LLC Custodian 72,632 $5.56M 0.93% — 2026-06-30
18 VISTA INVESTMENT MANAGEMENT 62,108 $4.75M 0.79% — 2026-06-30
19 Nuveen, LLC Custodian 61,271 $4.69M 0.78% — 2026-06-30
20 GLOBEFLEX CAPITAL L P 54,421 $4.16M 0.70% — 2026-06-30
21 Brooklyn Investment Group 53,390 $3.44M 0.57% — 2026-03-31
22 Teton Advisors, LLC 33,000 $2.52M 0.42% — 2026-06-30
23 Quantinno Capital Management LP 32,731 $2.50M 0.42% — 2026-06-30
24 LOS ANGELES CAPITAL MANAGEMENT LLC 29,651 $2.27M 0.38% — 2026-06-30
25 MORGAN STANLEY Custodian 28,114 $2.15M 0.36% — 2026-06-30
2 filers$116.78K notional
# Filer Notional Value % of Total Period
1 GROUP ONE TRADING LLC Custodian $102.18K 87.50% 2026-06-30
2 SIMPLEX TRADING, LLC Custodian $14.60K 12.50% 2026-06-30
# Filer Notional Value % of Total Period
Insider Activity
Latest: 2026-08-14
Form 4 filings — insider beneficial-ownership changes by officers, directors, and 10%+ holders. Filed within 2 business days of transaction.
Filed Reporter Role Action Shares Avg Price Net $ Link
2026-08-14 Elaine Mendoza Director Gift (G) −750 — EDGAR
2026-08-05 Michael McRoberts Director Mixed — $48.25 -$431.4K EDGAR
2026-08-03 WILLIAM M RUSTY RUSH CEO, President and COB Mixed — $48.04 -$5.19M EDGAR
2026-08-03 Steven L Keller CFO & Treasurer Mixed — $47.91 -$1.48M EDGAR
2026-08-03 Michael L Goldstone SVP, GC and Corp. Sec. Mixed — $48.11 -$297.5K EDGAR
2026-05-21 Raymond Joseph Chess Director Award (A) +1,585 — EDGAR
2026-05-21 Thomas A Akin Director Award (A) +2,113 — EDGAR
2026-05-21 Kennon Guglielmo Director Award (A) +2,113 — EDGAR
2026-05-21 Amy Boerger Director Award (A) +1,268 — EDGAR
2026-05-21 WILLIAM H CARY Director Award (A) +1,268 — EDGAR
2026-05-21 Elaine Mendoza Director Award (A) +1,268 — EDGAR
2026-05-21 TROY A CLARKE Director Award (A) +2,113 — EDGAR
2026-05-01 Michael McRoberts Director Mixed — $43.65 -$457.4K EDGAR
2026-03-17 Steven L Keller CFO & Treasurer Mixed +14,110 $59.69 -$650.0K EDGAR
2026-03-17 WILLIAM M RUSTY RUSH CEO, President and COB Mixed +17,863 $59.69 -$1.92M EDGAR
Codes: P = open-market purchase · S = open-market sale · A = grant/award · M = option exercise · F = tax withholding at vest · G = bona-fide gift · D = disposition to issuer · J = other (described in filing footnote — typically 401(k), trust, inheritance) · W = will/inheritance. Only P / S codes carry directional signal.
Insider Holdings
33 insiders · @ $55.59
Officers, directors, and 10%+ owners ranked by current disclosed exposure (shares × today's price). Shares are direct + indirect (via trusts / LLCs / spouse). Excludes unvested RSU and option grants — those aren't beneficially owned until vest.
# Insider Role Shares Disclosed Exposure Lifetime OM Net Filings Last Filed
1 3MR Partners, L.P. 10%+ Owner 9,918,153 $551.40M $0 1 2024-06-10
2 Teton Capital Partners LP 10%+ Owner 3,843,166 $213.66M $7.81M 3 2016-08-18
3 Whitney, L.P. 10%+ Owner 3,446,651 $191.62M -$13.77M 1 2016-08-23
4 Trango II, L.L.C. 10%+ Owner 3,345,023 $185.97M -$1.77M 1 2016-08-26
5 W MARVIN RUSH Director 1,533,465 $85.25M -$8.41M 29 2016-05-19
6 Thomas A Akin Director 486,271 $27.03M -$317.9K 29 2026-05-21
7 WILLIAM M RUSTY RUSH CEO, President and COB 377,870 $21.01M -$114.32M 61 2026-08-03
8 Derrek Weaver Executive Vice President 358,309 $19.92M -$7.27M 35 2022-03-17
9 Jody Pollard Senior Vice President 272,403 $15.14M -$2.83M 11 2026-03-17
10 Scott T Anderson Senior Vice President 259,287 $14.42M -$8.66M 38 2024-03-19
Lifetime OM Net = signed sum of open-market buys (P) and sells (S) over their career; excludes grants, tax withholdings, and dispositions to issuer. A large negative number is normal for long-tenured executives — they've sold compensation grants over many years.
Notice of Proposed Sale (Form 144)
Latest: 2026-08-03
Last 30d: 0 filings  ·  Last 90d: 7 filings · $9.1M notice value · 4 unique filers

What is Form 144? A notice of intent to sell restricted or control stock under Rule 144. Affiliates (officers, directors, 10%+ owners) and holders of restricted shares must file Form 144 when planning to sell more than 5,000 shares or $50,000 in any 3-month rolling window.

How it relates to Form 4: Form 144 is filed before the trade (up to 90 days in advance); Form 4 is filed within 2 business days after the trade executes. Not every Form 144 results in a sale — the filer may cancel or delay. Look for the corresponding Form 4 on the Insider Activity card to confirm a sale actually happened.

10b5-1 plans: Trades made under a pre-scheduled Rule 10b5-1 plan are not discretionary — they execute automatically on dates set months earlier, regardless of news. High 10b5-1 percentages mean less per-filing signal value, though cumulative selling volume still matters.

"Notice value": Aggregate market value the filer wrote into the Form 144 — i.e. the size of the planned sale, not necessarily the executed dollars. Amendments (Form 144/A) and post-cancellation refilings can inflate this if you sum naively; the rollup above excludes filings with zero stated value.

Source & freshness: Sourced from public Form 144 filings. Refreshed daily; new filings typically appear here the morning after they are filed.

Top 90-day filers: RUSH WILLIAM M RUSTY (2, $6.4M) · Keller Steven L (2, $1.8M) · McRoberts Michael (1, $529K) · Goldstone Michael L (2, $365K)
Filed Filer Role Shares Notice Value Planned Sale Broker Plan Link
2026-08-03 McRoberts Michael Officer 6,500 $529.3K 2026-08-03 Merrill Lynch — EDGAR
2026-08-03 RUSH WILLIAM M RUSTY Officer 71,574 $5.80M 2026-08-03 Merrill Lynch — EDGAR
2026-08-03 Goldstone Michael L Officer 2,100 $170.7K 2026-08-03 Merrill Lynch — EDGAR
2026-07-31 Keller Steven L Officer 20,678 $1.67M 2026-07-31 Merrill Lynch — EDGAR
2026-07-31 RUSH WILLIAM M RUSTY Officer 7,176 $579.5K 2026-07-31 Merrill Lynch — EDGAR
2026-07-30 Keller Steven L Officer 1,822 $147.8K 2026-07-30 Merrill Lynch — EDGAR
2026-07-30 Goldstone Michael L Officer 2,400 $194.5K 2026-07-30 Merrill Lynch — EDGAR
2026-06-10 Wilder Jason Officer 10,000 $700.0K 2026-06-10 Merrill Lynch — EDGAR
2026-04-30 McRoberts Michael Officer 8,000 $577.9K 2026-04-30 Merrill Lynch — EDGAR
2026-04-30 Wilder Jason Officer 30,000 $2.20M 2026-04-30 Merrill Lynch — EDGAR
Notice value is the aggregate market value the filer states they intend to sell — not a confirmed transaction. Compare to Insider Activity (Form 4) to see which planned sales actually executed.
ETF Holders
# ETF Provider Weight $ Exposure ETF AUM As Of
Fundamentals

Quarterly filings sourced from SEC 10-Q / 10-K reports. TTM tiles aggregate the most recent four quarters; bars show the last ~12 quarters oldest → newest.

Metrics
  • Revenue — top-line sales. Look for consistent YoY growth; seasonal businesses need same-quarter comparisons (Q4 '24 vs Q4 '23).
  • Net Income — bottom-line profit after all expenses. Can be volatile from one-time items; red bars = net loss.
  • Diluted EPS — net income per share assuming options/converts are exercised. Direct input to the P/E ratio.
  • Operating Cash Flow — cash generated from core operations, before capex and financing. Harder to manipulate than net income; growing OCF is a quality signal.
How to read the bars
  • Sequential growth — quarter-over-quarter trend. Accelerating bars are a momentum signal.
  • YoY growth — compare to the same quarter a year earlier to remove seasonality.
  • Quality — OCF should roughly track Net Income over time. Large divergence (net income ≫ OCF) flags accruals risk.
  • Margins — scan the bar ratios: Net Income / Revenue tells you margin trend without needing a separate chart.

TTM (trailing-twelve-month) smooths seasonality and is used for the P/E calculation. Filings appear 30–90 days after the period closes.