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New England Capital Financial Advisors LLC — 13F Holdings & Portfolio

CIK 1964652 · latest 13F-HR filed 2026-07-27

Backtest portfolio

New England Capital Financial Advisors LLC manages $418.3M in 13F-reported U.S. long-equity assets across 432 reported positions as of its 2026-06-30 13F-HR filing. Its largest disclosed positions are HFSI (23.05%), CGGR (17.28%), VCRB (11.69%). Quarter over quarter (versus its 2026-03-31 filing) the fund opened 26 new positions and exited 20; 224 existing positions rose in reported value and 96 fell.

AUM is the long-equity portion reported on Form 13F-HR. Excludes short positions, cash, foreign holdings, and non-13F assets. For informational purposes only — not investment advice.

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AUM
$418.3M

Long-equity book

Holdings
432

Distinct positions

Period
2026-06-30

Filed 2026-07-27

Q/Q Activity
+26 / −20 / ↑224 / ↓96

vs 2026-03-31

Portfolio charts

Latest quarter's book, what changed, and how the portfolio has evolved across filings.

Portfolio map

Q2 26
HFSI23.1% · +8%CGGR17.3% · +10%VCRB11.7% · +7%AVUV7.0% · +7%RSP6.4% · +10%RLY4.2% · +2%SPYG2.9% · -4%SPYV2.9% · -3%CGDV2.7% · +62%SPDW2.6% · -3%CGMU1.9% · +3%SLYG1.9% · -1%CSRE1.7% · +4%XCEM1.5% · +2%TOUS1.2% · +286%PDBC0.9% · -10%CGCP0.7% · -49%AAPL0.5% · -3%MDYG0.5% · +2%CGSD0.4% · -11%CPSD0.3% · -4%SPGM0.3% · +41%RTX0.3% · +21%XOM0.3% · +3%PG0.3% · +7%MSFT0.2% · +68%WMT0.2% · +0%FITB0.2% · -2%NVDA0.2% · -4%AMZN0.2% · -3%JNJ0.2% · +22%ES0.2% · +0%TT0.1% · 0%BOW0.1% · 0%BRK.B0.1% · +22%KO0.1% · +14%SLYV0.1% · +0%TSLA0.1% · -1%EFX0.1% · 0%CVX0.1% · +0%GE0.1% · +18%HD0.1% · -2%XLRE0.1% · +0%UNH0.1% · -5%T0.1% · +14%CARR0.1% · +0%MCD0.1% · +0%GOOGL0.1% · +0%GEV0.1% · +16%AFL0.1% · +0%META0.1% · 0%GSEW0.1% · +35%MRK0.1% · +0%MFC0.1% · +14%DIS0.1% · +2%AXP0.1% · +0%TEL0.1% · 0%BMY0.1% · -32%CSCO0.1% · +0%APH0.1% · +32%

Box size = position value; colour = change in share count vs the prior quarter (green added, red trimmed, blue new). Rows split across managers or share classes are combined. Click a box for the stock.

Sector mix

% of 13F value

Sectors from each company's SIC code; funds and ETFs grouped separately.

Biggest buys and sells

Q1 26 → Q2 26

Estimated from the change in shares held × the quarter-end price, so price moves alone don't count as buying. New and exited positions are included.

13F assets and positions

3 quarters

Total reported 13F value (bars) and number of positions (line) each quarter. Value changes include market moves.

Top positions over time

reported value

The eight largest current positions, valued at each quarter end.

Concentration

top 10 = 80.7%

Cumulative share of the portfolio held in the largest N positions.

Firm Profile & Key People

As of the firm’s regulatory filing dated Mar 31, 2026.

Assets Under Management
$111.72B
Discretionary
$87.31B
Employees
122
Accounts
1,001
Address
74 BATTERSON PARK RD.
POND VIEW CORPORATE CENTER
FARMINGTON, CT 06032
Phone
(860) 676-8722
Website
Name Title / Status Ownership Type
GENERAL RE CORPORATION ControlSHAREHOLDER
since Aug 1995
75% or moreDomestic Entity
ROTATORI, WILLIAM, EUGENE ControlCEO / CHAIRMAN
since May 2014
Less than 5%Individual
QUISENBERRY, JENNIFER, OCHIEF INVESTMENT OFFICER
since Apr 2022
Less than 5%Individual
STEIN, LAURENCE, CABOTSECRETARY, LEGAL COUNSEL / DIRECTOR
since Sep 2007
Less than 5%Individual
WILCOX, WILLIAM, DAVIDCHIEF COMPLIANCE OFFICER
since Dec 2020
Less than 5%Individual
BERKSHIRE HATHAWAY INC Control
Indirect owner via GENERAL RE CORPORATION
SHAREHOLDER
since Dec 1998
75% or moreDomestic Entity
Ownership & leadership changes · 10 filings with changes since Mar 29, 2012

From the firm’s regulatory filings, newest first. Dates are filing dates: a filing that no longer lists someone does not say when they left.

Mar 28, 2025 filing
  • No longer listedCLARK, CALVIN · PRESIDENT / DIRECTOR · Less than 5% · control person · listed since May 2014
Apr 8, 2022 filing
  • No longer listedDELUCIA, VINCENT, J · CHIEF INVESTMENT OFFICER · Less than 5% · listed since Jun 2015
  • AddedQUISENBERRY, JENNIFER, O · CHIEF INVESTMENT OFFICER · Less than 5%
Mar 26, 2021 filing
  • No longer listedMORAIS, KAREN, JOY · CHIEF COMPLIANCE OFFICER /ASSISTANT SECRETARY · Less than 5% · listed since Oct 2004
  • AddedWILCOX, WILLIAM, DAVID · CHIEF COMPLIANCE OFFICER · Less than 5%
Mar 29, 2018 filing
  • ChangedCLARK, CALVIN · title PRESIDENT, DIRECTOR (05/2014), CHIEF INVESTMENT OFFICER (07/2014 TO 6/2015) → PRESIDENT / DIRECTOR
  • ChangedDELUCIA, VINCENT, J · title CHIEF INVESTMENT OFFICER (6/2015) → CHIEF INVESTMENT OFFICER
  • ChangedMORAIS, KAREN, JOY · title CHIEF COMPLIANCE OFFICER (10/2004)/ASSISTANT SECRETARY (09/2010) → CHIEF COMPLIANCE OFFICER /ASSISTANT SECRETARY
  • ChangedROTATORI, WILLIAM, EUGENE · title PRESIDENT (05/2010-05/2014) CEO, DIRECTOR (05/2014), CHAIRMAN (01/2016) → CEO / CHAIRMAN
  • ChangedSTEIN, LAURENCE, CABOT · title SECRETARY, LEGAL COUNSEL (09/2007)/DIRECTOR (04/2008) → SECRETARY, LEGAL COUNSEL / DIRECTOR
Feb 8, 2016 filing
  • No longer listedHOWSON-RADTKE, JENNIFER, FARNHAM · FINANCIAL DEPT. MANAGER (7/2002) FINANCIAL REPORTING MANAGER (8/2013) · Less than 5% · listed since Jul 2002
  • No longer listedLYNCH, GERARD, THOMAS · CEO &(08/1984-05/2014) CHAIRMAN (08/1984-12/2014) NON-EXECUTIVE CHAIRMAN (01/2015) · Less than 5% · listed since Jan 2015
  • ChangedROTATORI, WILLIAM, EUGENE · title PRESIDENT (05/2010-05/2014) CEO, DIRECTOR (05/2014) → PRESIDENT (05/2010-05/2014) CEO, DIRECTOR (05/2014), CHAIRMAN (01/2016)
Jun 25, 2015 filing
  • AddedDELUCIA, VINCENT, J · CHIEF INVESTMENT OFFICER (6/2015) · Less than 5%
  • ChangedCLARK, CALVIN · title PRESIDENT, DIRECTOR (05/2014), CHIEF INVESTMENT OFFICER (07/2014) → PRESIDENT, DIRECTOR (05/2014), CHIEF INVESTMENT OFFICER (07/2014 TO 6/2015)
Mar 31, 2015 filing
  • ChangedLYNCH, GERARD, THOMAS · title CEO &(08/1984-05/2014) CHAIRMAN (08/1984) → CEO &(08/1984-05/2014) CHAIRMAN (08/1984-12/2014) NON-EXECUTIVE CHAIRMAN (01/2015); no longer a control person
Jul 17, 2014 filing
  • No longer listedGILBERT, JOHN, ROSS · CHIEF INVESTMENT OFFICER (07/01)/ DIRECTOR (04/09) · Less than 5% · control person · listed since Jul 2001
  • ChangedCLARK, CALVIN · title PRESIDENT, DIRECTOR (05/2014) → PRESIDENT, DIRECTOR (05/2014), CHIEF INVESTMENT OFFICER (07/2014)
  • ChangedLYNCH, GERARD, THOMAS · title CEO &(08/1984-05/2014) CHAIRMAN → CEO &(08/1984-05/2014) CHAIRMAN (08/1984)
  • ChangedMORAIS, KAREN, JOY · title CHIEF COMPLIANCE OFFICER (10/04)/ASSISTANT SECRETARY (09/10) → CHIEF COMPLIANCE OFFICER (10/2004)/ASSISTANT SECRETARY (09/2010)
  • ChangedSTEIN, LAURENCE, CABOT · title SECRETARY, LEGAL DEPT. CONTACT (09/07)/DIRECTOR (04/08) → SECRETARY, LEGAL COUNSEL (09/2007)/DIRECTOR (04/2008)
Jun 2, 2014 filing
  • AddedCLARK, CALVIN · PRESIDENT, DIRECTOR (05/2014) · Less than 5% · control person
  • ChangedLYNCH, GERARD, THOMAS · title CEO & CHAIRMAN → CEO &(08/1984-05/2014) CHAIRMAN
  • ChangedROTATORI, WILLIAM, EUGENE · title PRESIDENT → PRESIDENT (05/2010-05/2014) CEO, DIRECTOR (05/2014)
Mar 28, 2014 filing
  • ChangedHOWSON-RADTKE, JENNIFER, FARNHAM · title FINANCE DEPT. MANAGER → FINANCIAL DEPT. MANAGER (7/2002) FINANCIAL REPORTING MANAGER (8/2013)
Older changes (1 more filing)
Mar 29, 2012 filing (earliest on record)
  • ListedBERKSHIRE HATHAWAY INC · SHAREHOLDER · 75% or more · indirect via GENERAL RE CORPORATION · control person
  • ListedGENERAL RE CORPORATION · SHAREHOLDER · 75% or more · control person
  • ListedGILBERT, JOHN, ROSS · CHIEF INVESTMENT OFFICER (07/01)/ DIRECTOR (04/09) · Less than 5% · control person
  • ListedHOWSON-RADTKE, JENNIFER, FARNHAM · FINANCE DEPT. MANAGER · Less than 5%
  • ListedLYNCH, GERARD, THOMAS · CEO & CHAIRMAN · Less than 5% · control person
  • ListedMORAIS, KAREN, JOY · CHIEF COMPLIANCE OFFICER (10/04)/ASSISTANT SECRETARY (09/10) · Less than 5%
  • ListedROTATORI, WILLIAM, EUGENE · PRESIDENT · Less than 5% · control person
  • ListedSTEIN, LAURENCE, CABOT · SECRETARY, LEGAL DEPT. CONTACT (09/07)/DIRECTOR (04/08) · Less than 5%

Quarter-over-quarter changes

Changes in reported position value vs the prior 13F, so price moves count too, not just shares bought or sold.

New England Capital Financial Advisors LLC Holdings (2026-06-30)

Rows tagged Call or Put are options positions, not stock. Per SEC Form 13F-HR, Value shows the notional value of the underlying (shares covered × underlying price), not the option premium. Shares is the number of underlying shares covered (divide by 100 for contract count).

# Issuer Symbol CUSIP Value Weight Shares Type
1 HARTFORD FDS EXCHANGE TRADED HFSI 41653L875 $96.4M 23.05% 2,742,268 SH
2 CAPITAL GROUP GROWTH ETF CGGR 14020G101 $72.3M 17.28% 1,531,333 SH
3 VANGUARD MALVERN FDS VCRB 922020748 $48.9M 11.69% 632,969 SH
4 AMERICAN CENTY ETF TR AVUV 025072877 $29.1M 6.97% 233,551 SH
5 INVESCO EXCHANGE TRADED FD T RSP 46137V357 $26.8M 6.41% 126,090 SH
6 SSGA ACTIVE ETF TR RLY 78467V103 $17.5M 4.19% 508,246 SH
7 SPDR SERIES TRUST SPYG 78464A409 $12.1M 2.89% 101,462 SH
8 SPDR SERIES TRUST SPYV 78464A508 $11.9M 2.85% 196,252 SH
9 CAPITAL GROUP DIVIDEND VALUE CGDV 14020W106 $11.4M 2.73% 231,462 SH
10 SPDR INDEX SHS FDS SPDW 78463X889 $10.8M 2.58% 214,550 SH
11 CAPITAL GRP FIXED INCM ETF T CGMU 14020Y201 $8.0M 1.91% 291,291 SH
12 SPDR SERIES TRUST SLYG 78464A201 $7.9M 1.88% 66,065 SH
13 COHEN & STEERS ETF TRUST CSRE 19249U104 $7.1M 1.70% 251,152 SH
14 COLUMBIA ETF TR II XCEM 19762B202 $6.1M 1.47% 116,106 SH
15 T ROWE PRICE EXCHANGE-TRADED TOUS 87283Q834 $4.9M 1.17% 128,034 SH
16 INVESCO ACTVELY MNGD ETC FD PDBC 46090F100 $3.7M 0.89% 233,698 SH
17 CAPITAL GRP FIXED INCM ETF T CGCP 14020Y102 $3.0M 0.71% 133,126 SH
18 APPLE INC AAPL 037833100 $2.3M 0.55% 7,922 SH
19 SPDR SERIES TRUST MDYG 78464A821 $2.1M 0.49% 18,376 SH
20 CAPITAL GRP FIXED INCM ETF T CGSD 14020Y409 $1.7M 0.41% 66,000 SH
21 CALAMOS ETF TR CPSD 12811T795 $1.5M 0.35% 54,586 SH
22 SPDR INDEX SHS FDS SPGM 78463X475 $1.4M 0.33% 16,340 SH
23 RTX CORPORATION RTX 75513E101 $1.3M 0.32% 6,965 SH
24 EXXON MOBIL CORP XOM 30231G102 $1.2M 0.28% 8,616 SH
25 PROCTER & GAMBLE CO PG 742718109 $1.1M 0.27% 7,798 SH
26 MICROSOFT CORP MSFT 594918104 $926.3K 0.22% 2,483 SH
27 WALMART INC WMT 931142103 $910.4K 0.22% 8,038 SH
28 FIFTH THIRD BANCORP FITB 316773100 $805.2K 0.19% 14,284 SH
29 NVIDIA CORPORATION NVDA 67066G104 $747.0K 0.18% 3,733 SH
30 AMAZON COM INC AMZN 023135106 $729.9K 0.17% 3,062 SH
31 JOHNSON & JOHNSON JNJ 478160104 $726.4K 0.17% 2,860 SH
32 EVERSOURCE ENERGY ES 30040W108 $640.7K 0.15% 8,865 SH
33 TRANE TECHNOLOGIES PLC TT G8994E103 $607.2K 0.15% 1,236 SH
34 BOWHEAD SPECIALTY HLDGS INC BOW 10240L102 $594.9K 0.14% 19,876 SH
35 BERKSHIRE HATHAWAY INC DEL BRK.B 084670702 $563.4K 0.13% 1,126 SH
36 COCA COLA CO KO 191216100 $556.8K 0.13% 6,852 SH
37 SPDR SERIES TRUST SLYV 78464A300 $515.6K 0.12% 4,726 SH
38 TESLA INC TSLA 88160R101 $494.0K 0.12% 1,175 SH
39 EQUIFAX INC EFX 294429105 $481.6K 0.12% 3,034 SH
40 CHEVRON CORPORATION CVX 166764100 $468.9K 0.11% 2,829 SH
41 GE AEROSPACE GE 369604301 $462.1K 0.11% 1,237 SH
42 HOME DEPOT INC HD 437076102 $398.4K 0.10% 1,130 SH
43 SELECT SECTOR SPDR TR XLRE 81369Y860 $392.4K 0.09% 8,911 SH
44 UNITEDHEALTH GROUP INC UNH 91324P102 $367.3K 0.09% 884 SH
45 AT&T INC T 00206R102 $347.4K 0.08% 16,782 SH
46 CARRIER GLOBAL CORPORATION CARR 14448C104 $337.9K 0.08% 4,607 SH
47 MCDONALDS CORP MCD 580135101 $333.0K 0.08% 1,232 SH
48 ALPHABET INC GOOGL 02079K305 $329.7K 0.08% 923 SH
49 GE VERNOVA INC GEV 36828A101 $327.8K 0.08% 279 SH
50 AFLAC INC AFL 001055102 $289.4K 0.07% 2,468 SH
Filing History
Period Filed AUM Holdings Accession
2026-06-30 2026-07-27 $418.3M 432 0001964652-26-000004
2026-03-31 2026-04-27 $365.3M 426 0001964652-26-000002
2025-12-31 2026-02-02 $256.0M 427 0001964652-26-000001
Filer Information
Address
79 MAIN STREET
MERIDEN, CT 06451
Phone
(203) 935-0265
Filing Manager
New England Capital Financial Advisors LLC
MERIDEN, CT
Signatory
Darren Tapley
Chief Compliance Officer