SONO Sonos, Inc. Common Stock
XNAS
16.26
Delayed
Stock quote, options chain, IV rank, technicals, AI analysis, and institutional ownership. Iron condor setups Expected move IV rank history Fibonacci levels Insider trading
Market data may be delayed, incomplete, or inaccurate. Not a recommendation to buy, sell, or hold any security. Verify quotes with your broker before trading. See Terms §17.
- 52-Week Range
- $12.44 – $19.82
- YTD
- -7.01%
- IV Rank (30D)
- 56.1
- Straddle Price
- $2.88
- P/C Vol Ratio
- 0.85
- Market Cap
- $1.9B
- Open
- $15.98
- Day Range
- $15.40 – $16.30
- Volume
- 654,728
- Prev Close
- $16.33
A blended fair-value estimate combining up to six valuation methods. Each method is weighted by how well it fits the company — DCF down-weights for unprofitable names; DDM only fires for steady dividend payers; comparables down-weight when peer multiples disagree.
- DCF (quality-aware) — projects free cash flow with a horizon that scales to business quality. True compounders (quality 6/6) get 10 years explicit + 10 years fade before terminal; cyclical/struggling names (quality 0-1) get a 5-year terminal cliff. Quality is scored from ROE, gross margin, growth, FCF margin, debt load, and FCF consistency — the same factors that drive market premium for compounders.
- Market-Implied Growth (in Model Inputs) — reverse-DCF that answers "what growth rate is the market pricing in?". Lets you sanity-check the deviation: if implied growth is plausible for the business, the model's bearish flag may be wrong; if implausible, the market may be over-extrapolating.
- DDM (Gordon Growth Dividend Model) — values the stream of future dividends. Only used when trailing yield ≥ 2% and dividend payments are stable — below that the dividend is a token payout and Gordon (which values only the dividend stream) systematically underprices growth names, so those route to DCF + comparables + market anchor instead.
- P/E, EV/EBITDA, P/B, P/S — applies the peer-group median multiple to this company's per-share metric. Peers come from the same set as the "Related symbols" card. Earnings/sales metrics are forward-tilted by the company's recent revenue growth (capped at 25%) so they're comparable to peers' growth-embedded multiples — mimics how analysts use NTM rather than TTM. Per-multiple weights are biased by company quality (e.g. P/B down-weighted for asset-light tech).
- Market Anchor (SMA50) — the 50-day moving average, weighted by recent trading-range stability (tighter Bollinger bands → higher weight). Captures information fundamentals miss (forward consensus, sentiment, supply/demand) — but only when recent trading is steady enough that the market has converged on a view. During wild breakouts or breakdowns the anchor's weight collapses.
- Options Expected (B-L 30d) — the risk-neutral expected stock price at 30-day options expiration, derived from the full implied-volatility surface via Breeden-Litzenberger (second derivative of call price wrt strike → implied PDF, then E[S_T]). Forward-looking, captures all options-implied information (smile, skew, term structure) in one number. Weighted by chain liquidity. SP500-only at present (pre-computed daily). Backtest evidence: adds modest alpha across most bucket × holding combos.
- Blended value — weighted average. Confidence reflects how many methods fired and how tight peer dispersion is.
- Deviation pill — green when blended FV ≥ 10% above current price (undervalued); red when ≥ 10% below; grey otherwise.
| 10-yr Treasury (rf) | 4.95% |
| Beta vs SPY | 1.32 |
| Cost of Equity (CAPM) | 12.21% (VRP-adj) |
| WACC | 12.29% |
| Volatility Risk Premium | +88.9pp (IV − HV30), ERP adj +50bps |
| Effective Tax Rate | 19.7% |
| Rev. Growth (YoY, DCF input) | +30.0% |
| DCF Horizon | 10 years explicit + fade |
| Forward Tilt (NTM/TTM) | ×1.10 (applied to P/E, EV/EBITDA, P/S) |
| Free Cash Flow (TTM) | $0.1B |
| Return on Equity (TTM) | 14.1% |
| Book / Price | 20.3% |
| Gross Margin (TTM) | 46.5% |
| FCF Margin (TTM) | 8.4% |
| Debt / Equity | 0.00 |
| Quality Score | 2/6 — normal (10y DCF) |
| Market-Implied Growth | +8.2% (reverse-DCF on current price) |
| SMA 50 | $16.68 (Market Anchor value) |
| SMA 20 / Bollinger Mid | $17.18 |
| Bollinger Width / SMA20 | 85.6% (drives anchor stability) |
| Net Debt | $-0.2B |
| Market Cap | $2B |
| Method | Implied Price | Weight | Detail |
|---|---|---|---|
| DCF | $48.36 | 45% | |
| DDM (Gordon) | n/a | 0% | |
| Peer P/E | $11.69 | 14% | median 24.2× · 6 peers |
| Peer EV/EBITDA | $16.36 | 14% | median 13.9× · 7 peers |
| Peer P/B | $34.27 | 14% | median 10.3× · 7 peers |
| Peer P/S | $31.40 | 14% | median 2.3× · 7 peers |
| Market Anchor (SMA50) | $16.68 | 0% | stability 0% (BB-width) |
| Options Expected (B-L 30d) | $16.10 | 0% | 8 strikes · skew +0.05 |
- Industry (SIC)
- HOUSEHOLD AUDIO & VIDEO EQUIPMENT (3651) · industry map
- Exchange
- XNAS
- Market Cap
- $1.9B
- Employees
- 1,404
- List Date
- 2018-08-02
- CIK
- 0001314727
- Next Earnings
- 2026-11-10 (After-Close)
- EPS Forecast
- ($0.18)
- Headquarters
- Santa Barbara, CA
- Homepage
- https://www.sonos.com
Sonos Inc is an audio company dedicated to elevating life through sound, offering a connected platform that brings together music, movies, stories, and conversations. Its portfolio includes home theater speakers, components, plug-in and portable speakers and headphones, known for exceptional sound, thoughtful design, ease of use and seamless access to audio content. Its partner products and other revenue categories include accessories for home integration, such as custom-designed stands, mounts, and shelving units, along with partnerships for architectural speakers and automotive sound systems…
Each spoke is this symbol's rank within its sector (0–100; the dotted ring marks the sector median at 50). Higher is more constructive for a long. One spoke — News sentiment — is an absolute reading, not a sector rank. Grayed spokes have no data. A fuller shape is a summary, not a recommendation.
| Month | '21 | '22 | '23 | '24 | '25 | '26 | Avg |
|---|---|---|---|---|---|---|---|
| Jan | 12.52% | -16.10% | 9.44% | -6.59% | -6.45% | -17.95% | -4.19% |
| Feb | 46.61% | 7.12% | 4.18% | 19.55% | -2.58% | 3.77% | 13.11% |
| Mar | -8.79% | 5.02% | -0.46% | -0.88% | -17.86% | -8.84% | -5.30% |
| Apr | 2.75% | -17.56% | 7.69% | -10.06% | -14.25% | 8.09% | -3.89% |
| May | -7.45% | -4.45% | -31.43% | -6.34% | 9.59% | 6.33% | -5.62% |
| Jun | -5.73% | -17.81% | 14.12% | -6.58% | 7.03% | -16.33% | -4.22% |
| Jul | -6.37% | 23.38% | 5.54% | -6.38% | -2.79% | 9.12% | 3.75% |
| Aug | 19.20% | -31.14% | -20.30% | -6.57% | 34.36% | -1.08% | -0.92% |
| Sep | -20.12% | -7.02% | -4.86% | 4.15% | 14.99% | 18.16% | 0.88% |
| Oct | 1.12% | 15.47% | -15.85% | 6.10% | 4.76% | -8.90% | 0.45% |
| Nov | -8.92% | 8.61% | 41.65% | 6.33% | 10.41% | 3.40%* | 10.25% |
| Dec | -5.22% | -5.38% | 9.38% | 6.82% | -5.34% | -- | 0.05% |
| Total | 4.97% | -42.72% | -0.21% | -4.37% | 23.81% | -10.33% | -4.81% |
Quick-reference for reading the values below. Indicators combine to confirm a view — no single one is a trade signal on its own.
- SMA 20 / 50 / 200 — price above = uptrend, below = downtrend. SMA 50 crossing SMA 200 is the golden/death cross.
- EMA 12 / 26 — faster-reacting averages; 12 above 26 is short-term bullish.
- MACD — bullish when MACD > signal (green badge), bearish when below. Divergence from price often precedes reversals.
- ADX (14) — trend strength regardless of direction. <20 range, 20–25 weak trend, 25–50 trend, >50 strong trend.
- +DI / −DI — +DI > −DI favors bulls; the reverse favors bears. Read alongside ADX.
- RSI (14) — <30 oversold, >70 overbought. 40–60 is neutral; trending names can stay extreme.
- Stochastic %K / %D — <20 oversold, >80 overbought. %K crossing %D is an early momentum signal.
- Williams %R — inverted scale: <−80 oversold, >−20 overbought.
Oscillators work best in range-bound markets; in strong trends they give premature reversal signals.
- Bollinger Bands — price at upper band = overbought, lower = oversold. Narrow bands (squeeze) often precede expansion.
- OBV — cumulative volume; rising OBV confirms uptrend, falling OBV confirms downtrend. Divergence from price is a warning.
- Vol SMA 20 / Vol ROC — today's volume vs. 20-day average. Positive ROC with price move = conviction.
- ATR / True Range — average daily $ move; sizing and stop-loss reference.
- HV 20 / 30 / 60 — realized (historical) volatility. Compare to IV on the options cards: IV > HV = rich premium.
Confluence matters: trend + momentum + volume agreeing carries far more weight than any single indicator. For how these feed the spread scanner score, see the algorithm docs →
Trend Indicators
Momentum Oscillators
Volume & Volatility
Data Summary
LLM Stock Analysis Report
Executive Summary BULLISH (Confidence Level: 7/10)
Key drivers: Positive earnings sentiment, increasing institutional interest Primary risks: High volatility, potential technical breakdown
Investment thesis: SONO's strong momentum and positive news sentiment justify a bullish stance, despite high volatility. Recent earnings beats and partnerships have boosted confidence.
Recent news sentiment impact: Positive news headlines (GlobeNewswire Inc., The Motley Fool) outweigh negative sentiments from Investing.com, contributing to the overall bullish tone.
Technical Analysis Trend Direction: Short-term (1-4 weeks): Bullish, Medium-term (1-3 months): Neutral, Long-term (3-12 months): Bullish
Support/Resistance Levels:
- SMA 20: $14.80 (support)
- SMA 50: $14.09 (support)
- SMA 200: $15.54 (resistance)
- EMA 12: $14.89 (support)
Momentum Signals: RSI interpretation: Neutral (62.34), MACD signal: Bullish (bullish crossover), Bollinger Bands position: Overbought
Volume Analysis: Volume trends suggest institutional interest, with On-Balance Volume (OBV) increasing and volume rate of change at 9.57%.
News & Sentiment Analysis Recent Headlines Summary: Positive headlines from GlobeNewswire Inc. and The Motley Fool outweigh neutral sentiments from Investing.com.
Sentiment Assessment: Positive
Catalyst Identification:
- Earnings beats
- Partnerships
- Analyst upgrades
Market Narrative: News sentiment aligns with technical signals, supporting the bullish trend.
Risk & Volatility Assessment Beta Interpretation: High risk (1.62), Volatility Regime: High volatility
Options Market Signals: IV rank: 6.8% (Low) Current IV: 66.0% Expected Move: $1.82 (39 DTE)
Risk Management: Support levels and stop-loss considerations based on SMA 20 ($14.80) and EMA 12 ($14.89).
Market Context & Positioning Sector Performance: Neutral Institutional Activity: Increasing volume trends suggest institutional interest. Correlation Analysis: SONO's correlation with SPY is relatively high (0.48), indicating market influence.
Relative Valuation: Position within trading range, near resistance level.
Key Levels & Action Items Critical Price Levels:
- SMA 20: $14.80 (support)
- SMA 50: $14.09 (support)
Breakout/Breakdown Levels:
- SMA 200: $15.54 (resistance)
- EMA 12: $14.89 (support)
Time-Sensitive Catalysts: Upcoming earnings and potential partnerships.
Risk Management: Monitor support levels, consider stop-loss levels based on SMA 20 ($14.80) and EMA 12 ($14.89).
Analysis
SONO's technical analysis indicates a short-term bullish trend with strong momentum signals. The recent positive news headlines have contributed to the upward movement, aligning with the technical signals. While high volatility is present, the options market signals suggest relatively low implied volatility (6.8%). This combination of factors supports a bullish stance.
However, it's essential to acknowledge the high risk profile (beta 1.62) and potential for technical breakdowns. As such, investors should maintain a cautious approach and monitor key levels (SMA 20: $14.80 and SMA 50: $14.09) to adjust their positions accordingly.
| Earnings Date | Timing | Expected Move | Actual Move | Ratio | Outcome |
|---|---|---|---|---|---|
| 2021-02-10 | After-Close | 14.83% | 15.68% | 1.06x | Exceeded |
| 2021-05-12 | After-Close | 15.97% | 7.43% | 0.47x | Within |
| 2021-08-11 | After-Close | 11.67% | 7.41% | 0.63x | Within |
| 2021-11-17 | After-Close | 14.49% | 1.20% | 0.08x | Within |
| 2022-02-09 | After-Close | 16.62% | 4.47% | 0.27x | Within |
| 2022-05-11 | After-Close | 15.62% | 14.26% | 0.91x | Within |
| 2022-08-10 | After-Close | 12.08% | 24.95% | 2.07x | Exceeded |
| 2022-11-16 | After-Close | 15.74% | 3.03% | 0.19x | Within |
| 2023-02-08 | After-Close | 10.30% | 16.46% | 1.60x | Exceeded |
| 2023-05-10 | After-Close | 9.13% | 23.69% | 2.59x | Exceeded |
| 2023-08-09 | After-Close | 15.03% | 6.39% | 0.43x | Within |
| 2023-11-15 | After-Close | 17.44% | 17.09% | 0.98x | Within |
| 2024-02-06 | After-Close | 15.07% | 17.13% | 1.14x | Exceeded |
| 2024-05-07 | After-Close | 11.95% | 4.21% | 0.35x | Within |
| 2024-08-07 | After-Close | 20.26% | 1.59% | 0.08x | Within |
| 2024-11-13 | After-Close | 17.58% | 2.34% | 0.13x | Within |
| 2025-02-06 | Pre-Market | 16.48% | 5.19% | 0.31x | Within |
| 2025-05-07 | After-Close | 16.16% | 9.70% | 0.60x | Within |
| 2025-08-06 | After-Close | 17.89% | 0.63% | 0.04x | Within |
| 2025-11-05 | Pre-Market | 15.84% | 1.40% | 0.09x | Within |
| 2026-02-03 | After-Close | 14.01% | 6.36% | 0.45x | Within |
| 2026-05-04 | After-Close | 12.95% | 5.78% | 0.45x | Within |
| 2026-07-29 | After-Close | 14.41% | 17.64% | 1.22x | Exceeded |
Earnings calendar: this week’s reports with expected vs actual moves →
SONO Options Activity & IV Rank
SONO IV rank history, 52-week IV rank and IV percentile →
Volatility Metrics
Options Flow
ATM Options Pricing
Chain Summary
Each spread is ranked by a composite score built in three stages. Full documentation →
score = P(profit) × (credit / spread_width)
P(profit) from short leg delta (1 − |delta|), penalised above 85%. Credit uses mid-price to handle illiquid chains fairly.
RR and BF (30-delta) from the persisted per-symbol skew snapshot — wing strikes picked by real greeks.delta, not a moneyness proxy. Put skew boosts bull puts, penalises bear calls. High butterfly boosts iron condors. Calendars are skew-neutral.
- RSI <40 bullish / >60 bearish
- MACD crossover + histogram trend
- Price vs SMA 50 & SMA 200
- Stochastic %K <20 / >80
- Williams %R <−80 / >−20
- Blended ATR + straddle expected-move penalty
- Bollinger Band signal (+ counter-trend penalty)
- BB width — vol contraction boost for ICs
- IV rank ≥ 75 → strong boost for credit spreads
- IV rank < 25 → penalty (selling cheap vol)
- Min open interest across all legs
- OI < 100 → −0.10 · OI < 500 → −0.05
score = base_score × skew_multiplier × tech_multiplier
Both multipliers are shown per spread. Beta is informational only — ATR already captures realized vol. Full algorithm documentation →
Enter a ticker to scan for optimal spread opportunities.
Evaluates all bull put, bear call, iron condor, and calendar spread combinations using GPU-accelerated analysis.
Estimated net dealer gamma is at the 64th percentile of this name's own daily history, within its typical range. This describes current positioning; it is not a forecast or a trading signal.
Net dealer gamma is an estimate of the aggregate gamma held by options market makers across this name's option chain, weighted by open interest. Dealer positions aren't public, so it uses a standard simplifying assumption: dealers are treated as long the calls and short the puts that are open. Actual dealer books can differ.
Gamma percentile ranks today's estimate against this name's own daily history, from 0% (the lowest reading on record) to 100% (the highest). Raw gamma scales with how much open interest a chain carries, so it isn't comparable across names; the percentile is. The badge marks the bottom 20% as low and the top 20% as high.
Tilts run from −1 to +1 and show how lopsided the estimated dealer exposure is. GEX tilt compares call gamma with put gamma. Vanna tilt describes how the hedge would shift if implied volatility changed, and charm tilt how it would shift with the passage of time.
This card describes estimated positioning and where it sits historically. It is not a forecast of price direction or volatility and not a trading signal. Market-wide view: Dealer positioning screener.
IV(put wing) − IV(ATM), in vol pointsHow much the OTM put trades above (or below) the at-the-money strike. Measures the height of the put-side tail relative to ATM — i.e. how expensive crash insurance is on this name.
- Positive (typical) — wing IV > ATM IV. Standard equity put skew: portfolios bid up crash protection, so OTM puts trade richer than ATM.
- Near zero or negative (unusual) — wing IV ≤ ATM IV. Flat or inverted put side. Common when there's no fear demand, in tightly mean-reverting names, or right after an earnings catalyst clears.
- Percentile vs own 3-yr history: high = wings rich (good time to sell wing premium); low = wings cheap (good time to buy protection).
- Not directional — high or low wings don't predict up or down moves. It's a price tag on tail insurance, not a forecast.
IV(call wing) − IV(put wing), equal delta on each sideWhich side of the smile is the market paying up for? Measures the tilt of the surface — call skew vs put skew at matched deltas.
- Negative (typical) — puts richer than calls. Standard equity behavior: hedging demand makes puts carry a premium. Most large-caps sit in the −1 to −5 vol-point range.
- Strongly negative (< −5 pts) — heavy downside hedging, elevated fear, or an upcoming catalyst (earnings, FDA, macro event). Worth flagging.
- Positive — calls richer than puts. Unusual for equities; signals bullish momentum, short-squeeze positioning, or takeover/M&A speculation.
- Near zero — symmetric surface. Market sees roughly equal up/down risk. Rare for large-caps; more common in commodities and FX.
Wing-vs-ATM tells you how expensive the tails are. Risk Reversal tells you which side is favored. Combined:
- High wing percentile + deeply negative RR → strong put bid; stress or major event priced in. Owning protection costs a premium; selling put premium is dangerous.
- Low wing percentile + near-zero RR → complacency; insurance cheap and balanced. Good environment to add cheap downside hedges.
- Positive RR + elevated wings → call-side fear-of-missing-out; common in squeeze setups. Upside calls expensive, downside puts not bid.
Percentile is the rank of today's reading within ~3 years of this symbol's own history. High percentile = wings are rich relative to history; not a directional signal. Skew is read off the chain in real time, not from CBOE SKEW.
Enter a ticker to render the implied volatility surface.
Enter a ticker to render the implied volatility smile.
Risk Metrics
Analysis Details
Data Points: 251
Period: 252 trading days
Above average volatility - stock moves with market amplification
| Investor | Value | Share of their portfolio | Rank | Q/Q shares | Source |
|---|---|---|---|---|---|
| Renaissance Technologies Hedge fund Jim Simons | $11.2M | #997 of 3138 | -51.5% | 13F | |
| Millennium Management Hedge fund Izzy Englander | $1.6M | #2687 of 3716 | -81.2% | 13F | |
| Bridgewater Associates Hedge fund Ray Dalio | $983K | #839 of 997 | +465.5% | 13F | |
| Citadel Hedge fund Ken Griffin | $885K | #3839 of 6285 | -22.2% | 13F | |
| Rockefeller Capital Management Family office Rockefeller family | $19K | #3758 of 4729 | -3.9% | 13F |
Hedge funds, activists, holding companies and family offices we track, from their latest 13F (quarter-end value) and Form 4 filings in the last 3 years. Family offices · all institutions
SONO Institutional Ownership (13F)
Latest filings — 2026-09-30Institutional managers with $100M+ AUM file Form 13F-HR quarterly, due 45 days after quarter end. Holdings are reported gross at quarter-end market value — they are a snapshot, not a real-time position.
- Shares — long equity positions in this name, aggregated across share classes.
- Calls / Puts — notional value of long call / put exposure where this ticker is the underlying.
- % of Float — holder's reported shares divided by the latest diluted shares outstanding. Sums above 100% indicate large custodian / prime broker positions where the same shares are reported by multiple filers.
- Custodian badge — filers with more than 5,000 holdings are typically broker-dealers / custodians reporting customer-held shares, not active managers.
Each filer is counted once at its latest 13F-HR filing. New filings are ingested on a weekly cadence.
| # | Filer | Notional Value | % of Total | Period |
|---|---|---|---|---|
| 1 | Susquehanna International Group, LLP Custodian | $2.12M | 29.24% | 2026-06-30 |
| 2 | Citadel Advisors LLC Custodian | $1.49M | 20.62% | 2026-06-30 |
| 3 | IMC-Chicago, LLC Custodian | $1.07M | 14.84% | 2026-06-30 |
| 4 | Wolverine Trading, LLC Custodian | $786.38K | 10.87% | 2025-09-30 |
| 5 | Walleye Capital LLC | $646.73K | 8.94% | 2026-06-30 |
| 6 | Jane Street Group, LLC Custodian | $562.85K | 7.78% | 2026-06-30 |
| 7 | Simplex Trading, LLC Custodian | $231.36K | 3.20% | 2026-06-30 |
| 8 | GROUP ONE TRADING LLC Custodian | $213.77K | 2.95% | 2026-06-30 |
| 9 | Walleye Trading LLC | $113.65K | 1.57% | 2026-06-30 |
| # | Filer | Notional Value | % of Total | Period |
|---|---|---|---|---|
| 1 | Jane Street Group, LLC Custodian | $1.28M | 34.12% | 2026-06-30 |
| 2 | Citadel Advisors LLC Custodian | $838.86K | 22.39% | 2026-06-30 |
| 3 | Wolverine Trading, LLC Custodian | $486.07K | 12.97% | 2025-09-30 |
| 4 | IMC-Chicago, LLC Custodian | $457.31K | 12.21% | 2026-06-30 |
| 5 | Susquehanna International Group, LLP Custodian | $381.55K | 10.18% | 2026-06-30 |
| 6 | GROUP ONE TRADING LLC Custodian | $98.77K | 2.64% | 2026-06-30 |
| 7 | Simplex Trading, LLC Custodian | $89.30K | 2.38% | 2026-06-30 |
| 8 | Walleye Capital LLC | $71.71K | 1.91% | 2026-06-30 |
| 9 | Walleye Trading LLC | $44.65K | 1.19% | 2026-06-30 |
SONO Insider Trading (Form 4)
Latest: 2026-09-28| Filed | Reporter | Role | Action | Shares | Avg Price | Net $ | Link |
|---|---|---|---|---|---|---|---|
| 2026-09-28 | Karen Boone | Director | Mixed | −15,000 | $16.28 | -$416.9K | EDGAR |
| 2026-09-03 | Karen Boone | Director | Sell (S) | −10,000 | $15.39 | -$153.9K | EDGAR |
| 2026-08-17 | Thomas Conrad | Chief Executive Officer | Mixed | +9,666 | $16.59 | -$178.3K | EDGAR |
| 2026-08-17 | Saori Casey | Chief Financial Officer | Mixed | +22,047 | $16.59 | -$406.8K | EDGAR |
| 2026-08-17 | Edward P Lazarus | Chief Legal Officer | Mixed | +21,669 | $16.59 | -$353.6K | EDGAR |
| 2026-07-30 | Julius Genachowski | Director | Mixed | — | $15.16 | -$126.7K | EDGAR |
| 2026-07-24 | Thomas Conrad | Chief Executive Officer | Mixed | +38,662 | $14.79 | -$635.8K | EDGAR |
| 2026-05-18 | Frank Barbieri | Chief Operating Officer | Grant (A) | +102,447 RSU | — | EDGAR | |
| 2026-05-18 | Thomas Conrad | Chief Executive Officer | Grant (A) | +218,553 RSU | — | EDGAR | |
| 2026-05-18 | Edward P Lazarus | Chief Legal Officer | Mixed | +24,730 | $14.69 | -$268.1K | EDGAR |
| 2026-05-18 | Saori Casey | Chief Financial Officer | Mixed | +25,943 | $14.69 | -$302.9K | EDGAR |
| 2026-05-08 | Carmine Arabia | Director | Buy (P) | +50 | $14.49 | $724 | EDGAR |
| 2026-03-17 | COLISEUM CAPITAL PARTNERS, L.P. | 10%+ Owner | Buy (P) | +228,920 | $13.41 | $3.07M | EDGAR |
| 2026-03-11 | COLISEUM CAPITAL PARTNERS, L.P. | 10%+ Owner | Buy (P) | +920,000 | $14.09 | $12.96M | EDGAR |
| 2026-03-10 | Julius Genachowski | Director | Gift (G) | — | — | EDGAR |
SONO Insider Holdings
24 insiders · @ $16.25| # | Insider | Role | Shares | Disclosed Exposure | Lifetime OM Net | Filings | Last Filed |
|---|---|---|---|---|---|---|---|
| 1 | COLISEUM CAPITAL PARTNERS, L.P. | 10%+ Owner | 17,931,842 | $291.48M | $20.49M | 4 | 2026-03-17 |
| 2 | Coliseum Capital, LLC | 10%+ Owner | 16,803,822 | $273.15M | $9.14M | 1 | 2026-02-25 |
| 3 | Coliseum Capital Co-Invest IV, L.P. | 10%+ Owner | 15,763,353 | $256.23M | $10.18M | 1 | 2026-02-17 |
| 4 | Coliseum Capital Management, LLC | 10%+ Owner | 15,636,529 | $254.17M | $18.14M | 2 | 2026-02-06 |
| 5 | Adam Gray | 10%+ Owner | 14,875,280 | $241.80M | $6.21M | 2 | 2025-08-11 |
| 6 | Christopher S Shackelton | 10%+ Owner | 13,830,191 | $224.81M | $14.80M | 1 | 2025-07-29 |
| 7 | Patrick Spence | Chief Executive Officer | 1,102,887 | $17.93M | -$36.00M | 43 | 2024-11-19 |
| 8 | Edward P Lazarus | Chief Legal Officer | 497,356 | $8.08M | -$501.6K | 39 | 2026-08-17 |
| 9 | Nicholas Millington | Chief Innovation Officer | 437,943 | $7.12M | -$11.68M | 48 | 2025-08-19 |
| 10 | Thomas Conrad | Chief Executive Officer | 364,179 | $5.92M | $1.69M | 21 | 2026-08-17 |
SONO Board & Officers
As of SEC filings through Sep 28, 2026Directors 10
- Julius Genachowski · since Aug 1, 2018
- Karen Boone · since Aug 1, 2018
- Thomas Conrad · since Aug 1, 2018
- Joanna Coles · since Feb 27, 2020
- Jonathan Mildenhall · since Jan 25, 2024
- Bracken Darrell · since Feb 12, 2024
- Hugo Barra · since Apr 7, 2025
- Carmine Arabia · since Jan 12, 2026
- Joseph Jude Kennedy · since Jan 12, 2026
- Mandy J Fields · since Jan 12, 2026
Officers 6
- Thomas Conrad · Chief Executive Officer · listed since Jul 2025
- Saori Casey · Chief Financial Officer · since Jan 22, 2024
- Frank Barbieri · Chief Operating Officer · since May 4, 2026
- Nicholas Millington · Chief Innovation Officer · listed since Jul 2020
- Shamayne Braman · Chief People Officer · since Jan 11, 2023
- Edward P Lazarus · Chief Legal Officer · listed since May 2026
10% owners 6
- Adam Gray · since Apr 3, 2025
- Christopher S Shackelton · since Apr 3, 2025
- Coliseum Capital Co-Invest IV, L.P. (entity) · on file since Feb 2026
- Coliseum Capital Management, LLC (entity) · since Apr 3, 2025
- Coliseum Capital Partners, L.p. (entity) · since Apr 3, 2025
- Coliseum Capital, LLC (entity) · since Apr 3, 2025
Changes in the last 10 years (85)
| May 18, 2026 | Edward P Lazarus listed as Chief Legal Officer (previously Chief Legal & Bus Dev Officer) in SEC filings |
| May 4, 2026 | Frank Barbieri became Chief Operating Officer |
| Feb 6, 2026 | Coliseum Capital Co-Invest IV, L.P. first on file as a 10% owner |
| Jan 12, 2026 | Mandy J Fields became a director |
| Jan 12, 2026 | Joseph Jude Kennedy became a director |
| Jan 12, 2026 | Carmine Arabia became a director |
| Aug 19, 2025 | Edward P Lazarus listed as Chief Legal & Bus Dev Officer (previously Chief Legal & Strategy Officer) in SEC filings |
| Jul 23, 2025 | Thomas Conrad listed as Chief Executive Officer (previously Interim CEO) in SEC filings |
| Apr 7, 2025 | Hugo Barra became a director |
| Apr 3, 2025 | Coliseum Capital, LLC became a 10% owner |
| Apr 3, 2025 | Coliseum Capital Partners, L.p. became a 10% owner |
| Apr 3, 2025 | Coliseum Capital Management, LLC became a 10% owner |
| Apr 3, 2025 | Christopher S Shackelton became a 10% owner |
| Apr 3, 2025 | Adam Gray became a 10% owner |
| Feb 19, 2025 | The company announced the departure of Deirdre Findlay as Chief Commercial Officer in an SEC filing |
| Jan 15, 2025 | Thomas Conrad first listed as Interim CEO in an SEC filing |
| Jan 12, 2025 | The company announced the departure of Patrick Spence from the board in an SEC filing |
| Jan 12, 2025 | The company announced the departure of Patrick Spence as Chief Executive Officer in an SEC filing |
| Nov 19, 2024 | Christopher Scott Mason reported in an SEC filing no longer being Principal Accounting Officer |
| Feb 20, 2024 | Edward P Lazarus listed as Chief Legal & Strategy Officer (previously CFO & CLO) in SEC filings |
| Feb 12, 2024 | Bracken Darrell became a director |
| Jan 25, 2024 | Jonathan Mildenhall became a director |
| Jan 22, 2024 | Saori Casey became Chief Financial Officer |
| Nov 17, 2023 | Deirdre Findlay first listed as Chief Commercial Officer in an SEC filing |
| Oct 3, 2023 | The company announced the departure of Deirdre Findlay from the board in an SEC filing |
| Sep 27, 2023 | The company announced the departure of Panos Panay from the board in an SEC filing |
| May 3, 2023 | Maxime Bouvat-Merlin became Chief Product Officer |
| Jan 18, 2023 | The company announced the departure of Matthew O. Siegel as Chief Commercial Officer in an SEC filing |
| Jan 11, 2023 | Shamayne Braman became Chief People Officer |
| Nov 17, 2022 | Edward P Lazarus listed as CFO & CLO (previously Chief Legal Officer & Secty.) in SEC filings |
| Sep 1, 2022 | Christopher Scott Mason became Principal Accounting Officer |
| Aug 5, 2022 | The company announced the departure of Brittany Bagley as Chief Financial Officer in an SEC filing |
| Aug 12, 2020 | Panos Panay became a director |
| Jul 9, 2020 | Nicholas Millington listed as Chief Innovation Officer (previously Chief Product Officer) in SEC filings |
| Jun 18, 2020 | Kkr 2006 Gp LLC reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR Stream Holdings LLC reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR Management LLP reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR Group Partnership L.P. reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR Group Holdings Corp. reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR Associates 2006 LP reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR 2006 Fund L.P. reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | KKR & Co. Inc. reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | Henry R Kravis reported in an SEC filing no longer being a 10% owner |
| Jun 18, 2020 | George R Roberts reported in an SEC filing no longer being a 10% owner |
| Feb 27, 2020 | Joanna Coles became a director |
| Feb 27, 2020 | Deirdre Findlay became a director |
| Jan 14, 2020 | David Perri became Chief Operations Officer |
| May 17, 2019 | Brittany Bagley no longer listed as a director in SEC filings |
| May 17, 2019 | Brittany Bagley first listed as Chief Financial Officer in an SEC filing |
| Mar 7, 2019 | Index Ventures Growth I Parallel Entrepreneur Fund (Jersey) L.P. reported in an SEC filing no longer being a 10% owner |
| Mar 7, 2019 | Index Ventures Growth I (Jersey) L.P. reported in an SEC filing no longer being a 10% owner |
| Mar 7, 2019 | Index Venture Growth Associates I Ltd reported in an SEC filing no longer being a 10% owner |
| Mar 7, 2019 | (Jersey) SLP Yucca reported in an SEC filing no longer being a 10% owner |
| Feb 19, 2019 | Edward P Lazarus listed as Chief Legal Officer & Secty. (previously Chief Legal Officer, Corp Sect) in SEC filings |
| Jan 9, 2019 | Edward P Lazarus became Chief Legal Officer, Corp Sect |
| Jan 9, 2019 | Anna Fraser became Chief People Officer |
| Aug 6, 2018 | Michelangelo Volpi no longer listed as a 10% owner in SEC filings |
| Aug 1, 2018 | Thomas Conrad became a director |
| Aug 1, 2018 | Robert J Bach became a director |
| Aug 1, 2018 | Patrick Spence became a director |
| Aug 1, 2018 | Patrick Spence became Chief Executive Officer |
| Aug 1, 2018 | Nicholas Millington became Chief Product Officer |
| Aug 1, 2018 | Michelangelo Volpi became a director |
| Aug 1, 2018 | Michelangelo Volpi became a 10% owner |
| Aug 1, 2018 | Michael Giannetto became Chief Financial Officer |
| Aug 1, 2018 | Matthew O. Siegel became Chief Commercial Officer |
| Aug 1, 2018 | Kkr 2006 Gp LLC became a 10% owner |
| Aug 1, 2018 | Karen Boone became a director |
| Aug 1, 2018 | KKR Stream Holdings LLC became a 10% owner |
| Aug 1, 2018 | KKR Management LLP became a 10% owner |
| Aug 1, 2018 | KKR Group Partnership L.P. became a 10% owner |
| Aug 1, 2018 | KKR Group Holdings Corp. became a 10% owner |
| Aug 1, 2018 | KKR Fund Holdings GP Ltd became a 10% owner |
| Aug 1, 2018 | KKR Associates 2006 LP became a 10% owner |
| Aug 1, 2018 | KKR 2006 Fund L.P. became a 10% owner |
| Aug 1, 2018 | KKR & Co. Inc. became a 10% owner |
| Aug 1, 2018 | Julius Genachowski became a director |
| Aug 1, 2018 | John Maeda became a director |
| Aug 1, 2018 | Index Ventures Growth I Parallel Entrepreneur Fund (Jersey) L.P. became a 10% owner |
| Aug 1, 2018 | Index Ventures Growth I (Jersey) L.P. became a 10% owner |
| Aug 1, 2018 | Index Venture Growth Associates I Ltd became a 10% owner |
| Aug 1, 2018 | Henry R Kravis became a 10% owner |
| Aug 1, 2018 | George R Roberts became a 10% owner |
| Aug 1, 2018 | Brittany Bagley became a director |
| Aug 1, 2018 | (Jersey) SLP Yucca became a 10% owner |
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Not reported recently (8)
- Maxime Bouvat-Merlin · Last reported as Chief Product Officer in an SEC filing dated Nov 19, 2024
- Michelangelo Volpi · Last reported as a director in an SEC filing dated Mar 9, 2023
- Anna Fraser · Last reported as Chief People Officer in an SEC filing dated Aug 17, 2022
- John Maeda · Last reported as a director in an SEC filing dated Aug 31, 2020
- Robert J Bach · Last reported as a director in an SEC filing dated Mar 2, 2020
- David Perri · Last reported as Chief Operations Officer in an SEC filing dated Feb 19, 2020
- Michael Giannetto · Last reported as Chief Financial Officer in an SEC filing dated Apr 15, 2019
- KKR Fund Holdings GP Ltd · Last reported as a 10% owner in an SEC filing dated Aug 8, 2018
SONO Proposed Insider Sales (Form 144)
Latest: 2026-09-25What is Form 144? A notice of intent to sell restricted or control stock under Rule 144. Affiliates (officers, directors, 10%+ owners) and holders of restricted shares must file Form 144 when planning to sell more than 5,000 shares or $50,000 in any 3-month rolling window.
How it relates to Form 4: Form 144 is filed before the trade (up to 90 days in advance); Form 4 is filed within 2 business days after the trade executes. Not every Form 144 results in a sale — the filer may cancel or delay. Look for the corresponding Form 4 on the Insider Activity card to confirm a sale actually happened.
10b5-1 plans: Trades made under a pre-scheduled Rule 10b5-1 plan are not discretionary — they execute automatically on dates set months earlier, regardless of news. High 10b5-1 percentages mean less per-filing signal value, though cumulative selling volume still matters.
"Notice value": Aggregate market value the filer wrote into the Form 144 — i.e. the size of the planned sale, not necessarily the executed dollars. An amended notice (Form 144/A) replaces the original it amends, and cancelled notices are dropped, so neither is double-counted above. A filed value that is clearly inconsistent with the share count at the stock's price (a filer typo) shows as a dash and is left out of the totals.
Source & freshness: Sourced from public Form 144 filings. Refreshed daily; new filings typically appear here the morning after they are filed.
| Filed | Filer | Role | Shares | Notice Value | Planned Sale | Broker | Plan | Link |
|---|---|---|---|---|---|---|---|---|
| 2026-09-25 | Boone Karen | Director | 46,766 | $847.6K | 2026-09-25 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2026-09-01 | Boone Karen | Director | 10,000 | $153.9K | 2026-09-01 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2026-07-29 | GENACHOWSKI JULIUS | Director | 19,855 | $337.5K | 2026-07-29 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2026-07-28 | GENACHOWSKI JULIUS | Director | 19,855 | $327.6K | 2026-07-28 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2025-12-04 | Lazarus Edward P | Officer | 12,000 | $228.0K | 2025-12-04 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2025-12-03 | Millington Nicholas | Officer | 156,842 | $2.96M | 2025-12-03 | Fidelity Brokerage Services LLC | — | EDGAR |
| 2025-02-10 | Spence Patrick | Former Officer & Director | 250,000 | $3.46M | 2025-02-10 | Fidelity Brokerage Services LLC | — | EDGAR |
| 2024-12-03 | Mason Christopher Scott | Officer | 1,689 | $23.9K | 2024-12-03 | Fidelity Brokerage Services LLC | — | EDGAR |
| 2024-11-14 | Coles Joanna | Director | 905 | $14.0K | 2024-11-14 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| 2024-08-19 | Bouvat-Merlin Maxime | Officer | 37,256 | $435.9K | 2024-08-19 | Fidelity Brokerage Services LLC | 10b5-1 | EDGAR |
| Filing Date | Accession | Link |
|---|
| Filing Date | Accession | Link |
|---|---|---|
| 2026-07-29 | 0001314727-26-000086 | EDGAR |
| # | ETF | Provider | Weight | $ Exposure | ETF AUM | As Of |
|---|---|---|---|---|---|---|
| 1 | IJR iShares Core S&P Small-Cap ETF | iShares (BlackRock) | 0.09% | $99.5M | $103.7B | 2026-11-04 |
| 2 | VTI Vanguard Morningstar Total Stock Market ETF | Vanguard | 0.00% | $64.3M | — | 2026-09-30 |
| 3 | IWM iShares Russell 2000 ETF | iShares (BlackRock) | 0.07% | $51.9M | $75.4B | 2026-11-04 |
| 4 | VB Vanguard Morningstar Small-Cap ETF | Vanguard | 0.03% | $47.7M | — | 2026-09-30 |
| 5 | FESM Fidelity Enhanced Small Cap Core ETF | Fidelity | 0.55% | $38.1M | $6.9B | 2026-11-04 |
| 6 | VBK Vanguard Morningstar Small-Cap Growth ETF | Vanguard | 0.06% | $26.5M | — | 2026-09-30 |
| 7 | VXF Vanguard Extended Market ETF | Vanguard | 0.02% | $19.8M | — | 2026-09-30 |
| 8 | IWO iShares Russell 2000 Growth ETF | iShares (BlackRock) | 0.12% | $17.6M | $13.4B | 2026-11-04 |
| 9 | DFAS Dimensional US Small Cap ETF | Dimensional | 0.04% | $15.4M | — | 2026-11-04 |
| 10 | SPSM State Street® SPDR® Portfolio S&P 600™ Small Cap ETF | SPDR (State Street) | 0.09% | $15.0M | $16.3B | 2026-11-04 |
| 11 | IJT iShares S&P Small-Cap 600 Growth ETF | iShares (BlackRock) | 0.20% | $14.8M | $7.2B | 2026-11-04 |
| 12 | VTWO Vanguard Russell 2000 ETF | Vanguard | 0.07% | $12.4M | — | 2026-09-30 |
| 13 | SLYG State Street® SPDR® S&P 600™ Small Cap Growth ETF | SPDR (State Street) | 0.20% | $9.3M | $4.8B | 2026-11-04 |
| 14 | SCHA Schwab U.S. Small-Cap ETF | Nport | 0.04% | $9.1M | — | 2026-05-31 |
| 15 | DFAC Dimensional US Core Equity 2 ETF | Dimensional | 0.01% | $7.7M | — | 2026-11-04 |
| 16 | FNDA Schwab Fundamental U.S. Small Company ETF | Nport | 0.08% | $7.6M | — | 2026-08-31 |
| 17 | VCR Vanguard Consumer Discretionary ETF | Vanguard | 0.11% | $6.9M | — | 2026-09-30 |
| 18 | DFMC Dimensional US Micro Cap ETF | Dimensional | 0.08% | $6.5M | — | 2026-11-04 |
| 19 | VIOO Vanguard S&P Small-Cap 600 ETF | Vanguard | 0.10% | $6.2M | — | 2026-09-30 |
| 20 | GSY Invesco Ultra Short Duration ETF | Invesco | 0.09% | $3.8M | — | 2026-11-04 |
| 21 | AVSC Avantis U.S. Small Cap Equity ETF | Avantis | 0.11% | $3.5M | $3.3B | 2026-11-04 |
| 22 | PRFZ Invesco RAFI US 1500 Small-Mid ETF | Nport | 0.12% | $3.3M | — | 2026-07-31 |
| 23 | DCOR Dimensional US Core Equity 1 ETF | Dimensional | 0.01% | $2.5M | — | 2026-11-04 |
| 24 | ITOT iShares Core S&P Total U.S. Stock Market ETF | iShares (BlackRock) | 0.00% | $2.4M | $92.8B | 2026-11-04 |
| 25 | DUSG Dimensional US Small Cap Growth ETF | Dimensional | 0.11% | $2.3M | — | 2026-11-04 |
Quarterly filings sourced from SEC 10-Q / 10-K reports. TTM tiles aggregate the most recent four quarters; bars show the last ~12 quarters oldest → newest.
- Revenue — top-line sales. Look for consistent YoY growth; seasonal businesses need same-quarter comparisons (Q4 '24 vs Q4 '23).
- Net Income — bottom-line profit after all expenses. Can be volatile from one-time items; red bars = net loss.
- Diluted EPS — net income per share assuming options/converts are exercised. Direct input to the P/E ratio.
- Operating Cash Flow — cash generated from core operations, before capex and financing. Harder to manipulate than net income; growing OCF is a quality signal.
- Sequential growth — quarter-over-quarter trend. Accelerating bars are a momentum signal.
- YoY growth — compare to the same quarter a year earlier to remove seasonality.
- Quality — OCF should roughly track Net Income over time. Large divergence (net income ≫ OCF) flags accruals risk.
- Margins — scan the bar ratios: Net Income / Revenue tells you margin trend without needing a separate chart.
TTM (trailing-twelve-month) smooths seasonality and is used for the P/E calculation. Filings appear 30–90 days after the period closes.
Quarterly figures (12 quarters)
| Quarter | Period End | Revenue | Net Income | Diluted EPS | Op. Cash Flow |
|---|---|---|---|---|---|
| Q3 '26 | 2026-06-27 | $375.26M | $29.85M | $0.25 | $46.23M |
| Q2 '26 | 2026-03-28 | $281.53M | $-28.89M | $-0.24 | $-65.37M |
| Q1 '26 | 2025-12-27 | $545.66M | $93.80M | $0.75 | $163.31M |
| Q4 '25 | 2025-09-27 | $287.90M | $-37.86M | $-0.32 | $2.92M |
| Q3 '25 | 2025-06-28 | $344.76M | $-3.38M | $-0.03 | $37.44M |
| Q2 '25 | 2025-03-29 | $259.76M | $-70.14M | $-0.58 | $-59.67M |
| Q1 '25 | 2024-12-28 | $550.86M | $50.24M | $0.40 | $156.17M |
| Q4 '24 | 2024-09-28 | $255.38M | $-53.09M | $-0.43 | $-37.73M |
| Q3 '24 | 2024-06-29 | $397.15M | $3.71M | $0.03 | $63.48M |
| Q2 '24 | 2024-03-30 | $252.66M | $-69.71M | $-0.56 | $-111.24M |
| Q1 '24 | 2023-12-30 | $612.87M | $80.95M | $0.64 | $275.40M |
| Q4 '23 | 2023-09-30 | $305.15M | $-31.24M | $-0.24 | $22.20M |
Ratios derived from TTM financials and the current market price, sampled daily. History chart shows how expensive the stock is today relative to its own recent past.
- P/E — price / TTM earnings. Rough market rule: 10–15 value, 15–25 market, >30 growth/premium. Negative when earnings are negative.
- P/B — price / book value. Useful for financials and asset-heavy names; meaningless for asset-light software.
- P/S — price / TTM revenue. Useful when earnings are negative or noisy (early-stage growth).
- EV/EBITDA — capital-structure-neutral. <10 cheap, 10–15 reasonable, >20 rich. Good for comparing across leverage profiles.
- EV/Sales — like P/S but accounts for debt + cash. Compare within sector.
- ROE — return on equity. >15% strong, >25% exceptional. Caution: high leverage inflates ROE.
- ROA — return on assets. Leverage-neutral; >5% solid, >10% exceptional.
- Div Yield — annual dividend / price. Compare to 10Y Treasury; sustained yield >6% often signals distress.
- FCF Yield — free cash flow / market cap. >5% is attractive; negative means burning cash.
- Debt/Equity — leverage. <1 conservative, >2 aggressive. Sector-dependent (utilities naturally high, tech low).
- Current Ratio — short-term liquidity. >1.5 comfortable, <1 raises short-term solvency flags.
- Compare current level to the 3-year band: near the high end = relatively expensive; near the low = relatively cheap.
- Multiples expanding while earnings are flat = sentiment-driven rally.
- Multiples compressing while earnings grow = value coming from fundamentals.
Regulatory short-interest reports publish on a bi-weekly settlement cadence; short-volume is reported daily by the trade-reporting facilities. Float is derived from insider-ownership filings.
- Short Interest — total shares currently sold short as of the settlement date. Lags real time by ~8 business days.
- SI % of Float — short interest / free float. The key crowding metric.
- Days to Cover — short interest / avg daily volume. How many full trading days it would take shorts to buy back. High DTC + catalyst = squeeze fuel.
- Short Vol Ratio — today's short-sale volume / total volume. Intraday selling pressure proxy (not the same as short interest).
- Free Float — shares available for public trading (total shares minus insider / restricted).
- Float % — free float / shares outstanding. <50% = tightly held, more prone to squeezes.
- SI % of Float < 5% — typical, no particular signal.
- 5–15% — elevated; watch for catalysts (earnings, guidance, macro).
- 15–30% — heavily shorted; tight-float names in this range have produced notable squeezes historically.
- >30% — extreme; borrow is likely expensive and squeeze risk is material.
- Days to Cover > 5 combined with high SI% amplifies squeeze potential.
- Trend matters more than level. Rapidly rising short interest often precedes negative catalysts or heavy hedging.
- A sudden drop in SI after a rally may indicate a squeeze in progress.
Short interest is reported mid-month and end-of-month; short volume is daily.